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DEPARTMENTAL STORES IN PAKISTAN
1) What is departmental Store2) Origin/History3) Charactistics4) Famous store in pakistan5) Retail Industry in Pakistan6) Starting Departmental Store7) Swot8) conclusion
CONTENT
A large shop stocking many varieties of goods in different
department.
Introduction
The departmental stores originated in the European countries during the 19th century. The first departmental store known as BON MARCHE was established in France in the year 1852. Two more departmental stores viz; the LOUVRE and the PRINTEMPS were established in 1855 and 1856 respectively.
Gradually the departmental stores started getting immense popularity. In England, departmental stores came into existence in 1840 and in the U.S.A. in the middle of nineteenth century.
ORIGIN
They deal in different variety of products Various departments Centralized control and management. High Expenses Situated at the most crowded place or an important
place of the city. These are best suited for customers. The excellent services to their customers
CHARACTERISTICS
FAMOUS DEPARTMENT STORES IN PAKISTAN
60,OOO TO 70,000 Peoples visiting store per day
More than 20 Departmental Stores operate in Country
In last 5 years approx. 130% growth in this sector
In 2011,report ,Deloitte includes Pakistan amongst the 10 hidden “Heroes” of the next generation of retail markets.
Pakistan Bureau of statistics according to which retail and wholesale sector worth is Rs 3.6 trillions, representing around 18% of GDP
RETAIL INDUSTRY IN PAKISTAN
Economic recovery facilitates growth of the retail industry of Pakistan
Growth of modern grocery retailers promotes bulk grocery shopping
Consumers start to shift towards modern retailing
Internet retailing starts to carve a niche for itself
RETAIL INDUSTRY IN PAKISTAN
Departmental Store value preposition.
Departmental Store space requirement
Location selection
Don’t overlook the competition
Talk to peoples who are already in business
STARTING DEPARTMENTAL STORE
A study undertaken by an organization to identify its internal strengths and weaknesses,
as well as its external opportunities and threats.
Easy availability of resources
Growing population
Expanding cities
Status symbol to shop from big stores
Popularity of variety shopping under single roof
STRENGTHS AND OPPORTUNITY
Government polices
Heavy taxes
High competition
Credibility factor
WEAKNESSES AND THREATS
Retail/departmental store is full of opportunities for success, but that success is reserved for those who are prepared to commit themselves to everlasting change. To obtain a good average of profits it is necessary to provide state of art facilities to customers.
THANKS