VIDEO PRODUCTION

Creating Audio/VisualComponents For Your Brand

A DEFINITION

Video Production From commercials for local television to online videos created for embedding, we can actualize the results you need. We handle all aspects of video production,

including casting, filming and post-production services. Analog or digital, we can create the specially prepared video

content you require.

EXPECTATIONS

THE CRITICAL STEP

Step 01 The first step in video creation is to confirm what you, the client, hope to achieve from it. Knowing what the desired result is and how it relates to your brand is an important part of devising a successful video presentation.

WhatStyle of Video Production Do

You Expect

OUTLINE

CREATING A SOLID OUTLINE

Step 02 Before you can build a house, you need a blueprint; creating a solid outline for your video serves the same purpose. By creating a guide that lists its main points, we can draft a script that goes into the video’s content in greater detail.

ThisWay

STORYBOARDS

THE DEVIL IS IN THE DETAILS

Step 03 Storyboards are illustrations that detail camera angles, actor placements and other aspects of your video. Acting as a visual outline through the creative process, they serve as a reference during all stages of production.

Step 04 A script has been written and the storyboards are locked down: now we’re ready to bring your video to life. This includes not only casting actors, but also scouting shooting locations and determining what props will be needed.

CASTING

BRING YOUR VIDEO TO LIFE

PRODUCTION

BRINGING THE STORYBOARDS TO LIFE

Step 05 With pre-production over, it’s time to bring the plans on the page to life. Prior to production, we will obtain the necessary equipment, secure the members of the crew and lock down locations. Add in the cast and script, and production is in full swing.

POST PRODUCTION Step 06 Once production is completed, we put it all together and add any finishing touches in post-production. Using a non-linear editing system, we assemble and cut the footage into a coherent final product, adding additional effects and elements as deemed necessary.

WE ASSEMBLE & CUT THE FOOTAGE

RELEASE Step 07 Upon completion, we release the video to you for review.If everything meets with your approval we move to the beta testing portion, fixing any remaining issues before premiering it for the public.

FIXING ANY REMAINING ISSUES

EvaluateComments& Concerns

This Is Exactly What I was Imagining!

DifficultyHearing

Narrative

Evaluate Feedback

Do we need to further the editing process? Should

some frames be added or subtracted

Does the video connect to your audience in the way

you hoped and is it increasing awareness of your

brand as expected?

REVIEW Step 08 After the video has made its debut, we’ll meet with you to discuss any issues, comments or concerns you have with the final product. We’ll help you assess the response to the video and use it to inform how your brand can use videos going forward.

ASSESSING THE RESPONSE