Jon Harman - Learning Design & Media Director

9th May 2013

University of Law Ltd

: http://www.linkedin.com/in/jonharman1075

: @colmmu

Can Video Improve Learning & Development?

Is Not A

It is a machine though.

A Machine with limited resources.

Limited cognitive/ computational/

information processing capability.

This leads us to being intelligent.

Cognitive Consistency, Efficiency and Receptivity

Nine Ways to Reduce Cognitive Load in Multimedia Learning – Mayer and Moreno (2003)

http://youtu.be/Ahg6qcgoay4

Definition of Insanity….

Keep doing the same thing over and

over again and expecting different

results

Isn’t This:

Still This:

Acquisition Metaphor Vs Participation Metaphor – Sfard (1998)

Lecture Vs Sleep – Eric Mazur

http://web.mit.edu/newsoffice/2013/edx-summit-0306.html

Digital tools and challenges to institutional traditions of learning – Saljo (2010)

to learn something is to be able convert information stored in

the expanding external symbolic storages of our social memory into

something that is new, interesting and consequential for

a practice or an issue.

The implications of such a metaphorical construction of learning

will have to be worked out within the educational system and its

instructional practices. It does not follow from a mere

introduction of new technologies.

Where does video sit?

Learning Media

Learning Technology

Learning Design &

Interaction Design

Delivery Platform

The Role of Mediating Artefacts in Learning Design – Grainne

Conole

Presentation Layer/ Interaction Design

Media Production/ Narrative Design

Content Authoring/ Instructional Design

Activity/ Learning Design

Content Players, Apps and Portals

Video/ Audio/ Animation/ Hi

Fidelity Graphics

Content Authoring Systems

Design/ Planning Tools

Learning Media Development

Media Content Production Video/ Audio/ Animation/ Hi

Fidelity Graphics

Some Stats on Barriers to Success

• 62% - Lack of knowledge about potential use and

implementation

• 61% - Lack of skills to implement and manage

• 55% - Reluctance by line managers to encourage

new methods

• 32% - Reluctance by staff to adopt new

technology

Towards Maturity Benchmark Report 2011 -12

= ?

Anecdote’s Uncanny Valley

http://www.anecdote.com.au/archives/2011/01/the_uncanny_val.html

Experience.

TV & Film Professional – Feature, Documentary, Drama,

Entertainment

Producing media for learning for 10 years

http://www.guardian.co.uk/partner-zone-college-of-

law/video/innovation-learning-development-video

Pragmatics

https://www.odesk.com/

http://www.rave.ac.uk/

http://www.bombora.tv/

http://www.sparkol.com/videoscribe.php

http://www.techsmith.com/solutions.html

http://www.reallusion.com/crazytalk/animator/

http://www.reallusion.com/iclone/

Inspiration

Go Home and Google “Nerdfighteria”

www.knowyourmeme.com

http://youtu.be/G6p1JBYWFt0?t=2m12s

Encourage UGC – Screencasting etc

http://youtu.be/ktpPgzcNXhE

http://youtu.be/s59vXMOpmJk