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Reid Givens
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Reid Givens
Better online sales, tips and tricks to improve
sales
Better Online SalesTips and Tricks to Improve Sales
It’s a numbers Game
The Funnel
Traffic
Conversions
Traffic or Conversion
http://www.reidgivens.com/conversion
10,000
2%
$20
15,000
$4,000 $6,000
2%
$20
10,000
3%
$20
$6,000
Traffic
Conversion Rate
Conversion Value
Revenue
Scent
Campaigns
http://flickr.com/photos/ymghaddafi/2597089783/
Landing Pages
The Page After
Buying Behavior
http://flickr.com/photos/thomashawk/268524287/
Trust
Reviews
http://flickr.com/photos/takethemoneyandrun/97897802/
Endorsements
Value
http://www.flickr.com/photos/procsilas/1283513775/
Compared to What?
http://www.flickr.com/photos/thebusybrain/2492945625/
Options
The “Third” option
Brand AEverything
Brand BEverything
?
The “Third” option
Brand AEverything
Brand B- Keyboard & Mouse
Brand B+ Keyboard & Mouse (Everything)
Checkout
Fewest Possible Steps
Membership
Reid Givens