Find Better Prospects Drive More Sales

8/13/2019 Find Better Prospects Drive More Sales

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http://www.cortera.com/


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http://www.linkedin.com/company/cortera-inc.https://twitter.com/corterahttp://www.facebook.com/CorteraRocks


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Find Better Prospects, Drive More Sales I www.cortera.com 8

So maybe its time for B2B

from the B2C model.

Arent the

two markets

fundamentally

diff

erent?

But theres one very

important similarity:

As with consumers,

how a company behaves

speaks volumes about its

propensity to buy your

products and services.


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Find Better Prospects, Drive More Sales I www.cortera.com 9

Welcome to advanced

B2B sales & marketing driven by Pioneered by Cortera, auto-generated Business Behavior Profiles enable the

rapid and reliable identification of B2B Lookalikes companies that look andactlike your customers to accelerate the marketing and sales process.

For the first time ever, you can automatically generate a Business Behavior Profile

for your customers, which will enable you to pinpoint out of a universe of millions

of organizations those companies who have the same ideal behavioral

characteristics. These lookalikes are your most valuable prospects: theyre

the companies with a demonstrated propensity to buy the stuffyou sell.

Demographic factors alone merely guide you to a large neighborhood of a

very large prospect universe. To sharply define your best prospects, you need

to know their behavior: what and how they are buying, who theyre hiring, how

theyre investing for the future, and other essential details that have been hidden

from view until now. Dem

ograph

ics

Busin

essB

ehavior

PurchasingBehaviorFinancial

Behavior

OnlineBehavior Hiring

Behavior

InvestmentBehavior

PaymentBehavior


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Find Better Prospects Drive More Sales