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A study conducted with 180 businesses discovered that 67% of the B2C and 41% of the B2B companies have been able to win new customers through Facebook.
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2. Hereare6advantagestobeonHowdoyouutilizeFacebookfanpagesforyour marketing?IamlookingforwardtoyourcommentsFacebook: belowinthecommentfield.1stAdvantagetobeonFacebook,Visibility:Youcanincreaseyourvisibility.Asyournetworkgrowstherealsoyourreachgrows.Themorepeopleyouareconnectedwiththemoreyourvisibilityforyourbusinesswillincreaseandthechancestoattractnew customers.2ndAdvantagetobeonFacebook,Shareability: Whenyoupublishvaluableandshareworthycontent onFacebookthechancesaregoodthatyournetwork willshareittotheirfriends.Withthisshareabilityofcontentmorepeoplebecomeawareofyourbusiness andmaybeconnectwithyouonFacebookandvisityourwebsitetoseewhatyouhavetooffer. 3rdAdvantagetobeonFacebook,Branding:Themorepeoplegettoknowyou,themoreyourbrandwillspreadonFacebookandonthewebaswell.Tobecomeavisiblebrandisimportanttogainattention andtogetthechancetostartaconversationwith potentialcustomers.4thAdvantagetobeonFacebook,TrustandAuthority:Youcantbuytrustandauthorityyouhave toearnitinalongtrustbuildingprocess.Your audiencewillonlylistentoyouwhentheythinkyouaretrustworthy.Whenyouraudiencedecidesyouare trustworthy,thanyourcommunicationgetweightand youraudiencewilllistentoitandshareitwiththeir connections. 5thAdvantagetobeonFacebook,Connection:Social inBlurbsInboundMarketingAgencynetworkingisallaboutbuildingconnectionstopeople withthesameinterest.AnaverageFacebookuserhasabout130connections.Themorerelevantconnectionsyoucanbuildthebetter.Butkeepinmindthatthisdoesnothappenovernight!Tobuildrelevantconnectiontakesworkandtime. http://inBlurbs.com6thAdvantagetobeonFacebook,SEO:Asthemajor http://inBlurbs.com/blog/searchengineslikeGoogle,YahooandBingindexing socialmediacontentandgiveitoutinsearchrequests,yourcommunicationcouldalsobeonsuchasearchresultandmakeyouknownwithpeoplewhodidntnewyoubefore!2