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INCREASE REVENUE THROUGH YOUR FRONT DESK INCREASE REVENUE THROUGH YOUR FRONT DESK BROUGHT TO YOU BY www.millenniumspasalon.com Add-ons are items that have been added to an existing service at no extra time, but at extra cost. ADD - ON ADD-ON = INCREASED AVG. TICKET Cross-selling is the act of booking additional services to an already booked service. CROSS - SELL CROSS-SELL = INCREASED AVG. TICKET PROACTIVELY CONTACT CLIENTS Proactively contacting clients is the key to keeping a filled appointment book. PROACTIVELY CONTACTING CLIENTS = INCREASED REVENUE THEY CAN ALSO Up-selling is the act of replacing existing service with a more expensive one. UP - SELL UP-SELL = INCREASED AVG. TICKET Pre-booking is the act of ensuring that your clients always come back by booking their appointments in advance. TELL your clients when their next appointment is instead of asking. Your dentist won’t ask you when you want to come back; they tell you they want to see you in 3 months. PRE - BOOK PRE-BOOKING = INCREASED FOV ANSWER PHONES GREET GUESTS FOR EXAMPLE Enhance your client’s service, and increase revenue for your business, by adding-on an aromatherapy treatment to a massage or a conditioning treatment during a haircut. FOR EXAMPLE Fast food places always want you to supersize everything for just a few cents more. Apply that same mentality—instead of a 60-minute massage, up-sell them to a 90-minute massage. FOR EXAMPLE By calling 30 clients that are due in, with an average ticket of about $50.00, you can generate around $1500.00 per MONTH! Sending “We Miss You” e-mails to 5 clients per month, with an average ticket of $50.00, can generate around $250.00 per MONTH! FOR EXAMPLE Increase sales for other departments or the same department. If a client books a facial, cross-sell them a massage as well. If a client books a manicure, cross-sell them a pedicure. FOR EXAMPLE CLOSE-OUT DRAWERS BOOK APPOINTMENTS RING-UP SALES 5 WAYS TO 5 WAYS TO

5 Ways to Increase Revenue Through Your Front Desk

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Page 1: 5 Ways to Increase Revenue Through Your Front Desk

INCREASE REVENUETHROUGH YOUR FRONT DESK

INCREASE REVENUETHROUGH YOUR FRONT DESK

B R O U G H T T O Y O U B Yw w w . m i l l e n n i u m s p a s a l o n . c o m

Add-ons are items that have been

added to an existing service at no

extra time, but at extra cost.

ADD-

ON

ADD-ON=

INCREASEDAVG. TICKET

Cross-selling is the act of

booking additional services to

an already booked service.

CROSS-

SELL

CROSS-SELL=

INCREASEDAVG. TICKET

PROACTIVELY CONTACTCLIENTS

Proactively contacting clients is the key to

keeping a filled appointment book.

PROACTIVELYCONTACTING CLIENTS

=INCREASED REVENUE

THEY CAN ALSO

Up-selling is the act of replacing

existing service with a more

expensive one.

UP-

SELL

UP-SELL=

INCREASEDAVG. TICKET

Pre-booking is the act of ensuring

that your clients always come back

by booking their appointments

in advance.

TELL your clients when their

next appointment is instead

of asking. Your dentist won’t

ask you when you want to

come back; they tell you they

want to see you in 3 months.

PRE-

BOOK

PRE-BOOKING=

INCREASED FOV

ANSWER

PHONES

GREET

GUESTS

FOR EXAMPLE

Enhance your client’s service,

and increase revenue for your

business, by adding-on an

aromatherapy treatment to a

massage or a conditioning

treatment during a haircut.

FOR EXAMPLE

Fast food places always want

you to supersize everything for

just a few cents more. Apply

that same mentality—instead of

a 60-minute massage, up-sell

them to a 90-minute massage.

FOR EXAMPLE

By calling 30 clients that are due in, with an average

ticket of about $50.00, you can generate around

$1500.00 per MONTH! Sending “We Miss You” e-mails to

5 clients per month, with an average ticket of $50.00,

can generate around $250.00 per MONTH!

FOR EXAMPLE

Increase sales for other

departments or the same

department. If a client books a

facial, cross-sell them a

massage as well. If a client

books a manicure, cross-sell

them a pedicure.

FOR EXAMPLE

CLOSE-OUT

DRAWERS

BOOK

APPOINTMENTS

RING-UP

SALES

5 WAYS TO5 WAYS TO