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TheBusinessCaseforDigitally-EnabledSmallholderFinance
NairobiWorkshop
9 September2016
Disclaimer:ThecontentsofthisdocumentwerepresentedduringaworkshopofkeystakeholdersintheLab’sthen-ongoingstudyontheBusinessCaseforDigitally-EnabledSmallholderFinance.Theyweredesignatedpreliminaryfindings,andpresentedforvalidation.Thispresentationisprovidedforinformationalpurposesonly.Forfurtherquestionsregardingthisstudy,pleasecontactus at:www.raflearning.org
2
Workshopoverview
• OnSept9,2016,theMasterCardFoundation(MCF)andtheRuralAgricultureFinanceLearningLaborganizedahalf-dayworkshopforanaudienceof~30MCFpartners,sub-grantees,digitalserviceproviders,andothersectordonors
• TheworkshopfeaturedapresentationofthefindingsofinitialMCF/LearningLabresearch,supportedbyDalberg,ontheroleofdigitalizationincost-effectivelyprovidingsmallholderfinance,withafocusontheimpactofdigitalizationofSHFcreditproductsandprocessesonfinancialserviceprovider(FSP)profitability,basedonextensivedeskresearch,sectorinterviews,andasurveyofasignificantsampleofMCFgranteesandsub-granteeswhoaretodayinvolvedinatleastpartlydigitalizeddeliveryoffinancialservicestosmallholders
• Theobjectivesoftheensuingdiscussionduringtheworkshopwereon(i)validatingemergingfindingswithkeysectorstakeholders,(ii)sharingexperiencetodateandmorefullyexploringthechallengesforbroaderdigitalizationofsmallholderfinance,(iii)exploringtheinvestmentprioritiesofdifferenttypesofsectorplayerswheredigitalizationisconcerned,and(iv)collectingfeedbackonthesupportrequiredbythesectortostrengthenthebusinesscasefordigitalizationandrelieveotherbottleneckstosmallholderfinancedigitalization
• Thediscussionvalidatedthebroadfindingsofthestudy,suggestedthatadditionalinvestmentintounderstandingtheROIfordigitalizationcouldbenefittheSHFfinancingcommunity,andviaarichdiscussionsurfacedanumberofadditionalchallengesandopportunitiesfordigitalization.
• Thisdocumentincludedtheworkshoppresentationandcapturesthekeypointsandlearningsfromtheworkshopdiscussions.
• PleasecontacttheLabformoreinformationat:www.raflearning.org oronTwitter@raflearning
Source:Workshopfeedback;Dalberganalysis
3
Workshopobjectivesandpresentationcontents
Objectives• Sharestudyfindings• Facilitatesharingoflessonslearnedamongkeyplayersindigitally-enabledsmallholderfinance• Identifyfurtherdigitalizationbarriersandfostercollectiveproblem-solvingtosurmountthem• IdentifyfurtherresearchneededandnextstepstobuildarobustbusinesscasebothforservingSHFandforinvestingindigitalizationtodoso
Contents(Sectionsofthisdocument)• Readoutofpreliminaryfindings• Q&Aandopendiscussionoffindings• Breakoutsessionswithdiscussionsummary– Session1:Sharingexperiences/lessonslearnedondigitalization(35min)– Session2:Groupexerciseondigitalizationinvestment(30min)– Plenaryonpathforwardandwrapup(25min)
• Annex:AdditionalData
5
• Laythegroundworktodeterminehowdigitalizationcanenableproviderstomoreprofitablyandsustainablyservesmallholderfarmers(SHFs)
Goal
Objectives
• BuildaninitialknowledgebaseofthecurrentandprojecteduseofdigitaltoolsbyFSPsservingSHFs
• BegintoexploretheimpactofdigitalizationonthefinancialperformanceofFSPs
• Identifykeyconstraintstodigitalizationandareasofopportunitytoacceleratedigitalintegration
• Identifyrequirementsforbuildingoutamorerobustbusinesscasefordigitalizationoverthecomingyears
ThestudyobjectivesweretounderstandhowFSPsusedigitaltoolstoserveSHFandexplorehowdigitalizationimpactstheirperformance
6
Wehavesurveyed23financialserviceproviders,asasampleofbroaderecosystem,tobuildoninsightsfromdeskresearchandDSP,funder,andexpertconsultations
Surveyed23FinancialServiceProviders
InterviewedSHFExpertsandDigitalServiceProviders
SpokewithmultipleMCFPartners1 2
3
• 4commercialbanks• 4bankmicrofinanceinstitutions• 7non-bankmicrofinanceinstitutions• 4agribusinesses• 3nichenon-bankfinancialinstitutions• 1mobilenetworkoperator
Thankyoutothoseofyouwhoparticipated!
7
ThestudyexamineshowdifferenttypesofFSPsareintegratingdigitalalongthevaluechainandstartstomakethebusinesscasefordigitalization
KeyresearchquestionsStudysections
Who
What
How
Businesscase
Challenges
WhatdifferenttypesofFSPsservingSHFareintegratingdigitaltools?
Whatfunctionsalongthevaluechainhavetheydigitalized?HowdoesdigitalizationcompareacrossdifferentFSPtypes?
HowdoFSPsfacilitatethedigitalizationprocess?
Towhatextentandhowdoesdigitalizationimprovefinancialperformance?
Goingforward,whatchallengesdoFSPsfaceinintegratingdigitaltools?
Opportunities Whatdothesefindingsimplyaboutpotentialopportunitiesforkeyactorstocatalyzeprogressinthisspace?
8
Surveyrespondentscanbemappedinto4different“digitalizationprofiles”basedonnumberofdifferentproductstheyofferandtheirlevelofintegrationofdigitaltools
Lessthan1,000farmersserved
1,000– 10,000Farmersserved
10,000– 25,000farmersserved
25,000– 100,000farmersserved
Over100,000farmersserved
Legend
Creditonly
Producto
fferin
g
Digitalintegrationalonglendingvaluechain
Low High
End-to-Endfinancialsolution1
TraditionalMFIs.TraditionalMFIsleveragingdigitalforloananalysis
Agribusinesses.Agribusinessesleveragingdigitalpaymentsanddigitalizingdatacollectionandloananalysistoevaluatefarmerrisk
HighTechBanks/NicheNBFIs.HightechcommercialbanksandnicheNBFIsofferingfullydigitalfinancialservices.
CommercialBanks/InnovativeMFIs.InnovativeMFIsandcommercialbanksequippingfieldagentswithmobiledevicesandpartneringwithB2Bdigitalservicesproviderstoofferpaperlessandcashlessendtoendsolutions
Who
What
How
Busin
essc
ase
Challenges
Opp
ortunitie
s
9
HighTechBanks/NicheNBFIsandCommercialBanks/InnovativeMFIshavefullydigitalizedvaluechains,whileotherprofileshaveprimarilydigitalizedloananalysis
HighTechBa
nks/
Niche
NBFIs
CommercialBanks/
Inno
vativ
eMFIs
Tradition
alMFIs
Agrib
usinesses
CustomerRelationshipManagement1
CustomerRegistration
LoanAnalysis CashFlows Delivery ofSupportServices
Organization 1Organization 2Organization 3Organization 4Organization 5Organization 6Organization 7Organization 8 N/A
Organization 9Organization 10Organization 11Organization 12Organization 13 N/A
Organization 14Organization 15Organization 16Organization 17Organization 18Organization 19Organization 20Organization 21Organization 22Organization 23
FullydigitalizedLessdigitalized
Notdigitalized
N/A Nosupportservicesoffered
1. CustomerRelationshipManagementincludesSales&MarketingSource:RAFLLBusinessCaseSurvey&Dalberganalysis
Who
What
How
Busin
essc
ase
Challenges
Opp
ortunitie
s
10
OverathirdofrespondentspartnerwithDSPstofacilitatedigitalizationoftheiroperations,75%ofthosewhopartnerwithDSPsuse“integrators”
23
2
2
2
2
2
7
2
1
UsingseparateDSPstodigitalizeeachfunction
1
Usinganintegratorto
digitalizemultiplestepsatonce
Total#respondents
6
Developingtheirownproprietary
systems
4
1
Usingpre-existingappsandsoftware
1
11
Digitalizefunctionsinternally Utilizeexternalpartnerstodigitalize
Source:RAFLLBusinessCaseSurvey&Dalberganalysis
Numberofsurveyrespondentsbymethodofdigitalization
CommercialBanks/InnovativeMFIs
HighTechBanks/NicheNBFIs
AgribusinessesTraditionalMFIs
Who
What
How
Busin
essc
ase
Challenges
Opp
ortunitie
s
11
Thebusinesscasefordigitalizationisearlybutpromising:higherdigitizedprofilesaremorelikelytocoverassociatedprogramcostswithloanrepaymentandfeerevenue
Numberofsurveyrespondentsbycostscoveredbyloanrepaymentandfeerevenueandbyprofiletype
9%
67%
91%
33%
75%
25%
3 11
HighTechBanks/NicheNBFIs
CommercialBanks/InnovativeMFIs
TraditionalMFIs
34
Agribusinesses
Loanrepaymentandfeerevenuecoversoroutweighsallprogramassociatedcosts,orisexpectedtointhenext2years1
Loanrepaymentandfeerevenuedoesnotcoverallprogramassociatedcosts,andisnotexpectedtointhenext2years
DegreeofDigitalIntegration
+ -
1.Programassociatedcostsreferstocostoffunds,directfieldoperationcosts,directcostsofnonfinancialsupportservices,directmarketingandsalescosts,andallotheroverheadandallocatedprogramsupportSource:RAFLLBusinessCaseSurvey&Dalberganalysis
HighTechBanks/NicheNBFIsrespondentsexcludestwo
organizationswhohaveyetnotrolled
outlendingproducts
Organizationsbelieveitwilltakeonaverage5-10yearsfortheirSHFlendingunitto
becomeprofitable
Who
What
How
Busin
essc
ase
Challenges
Opp
ortunitie
s
12
Thereisaconsensusamongorganizationsthatintegratingdigitaltoolswillincreaseprofitability
Organizationsbelieveincreasingdigitalizationwillimproveprofitability...
DegreeofDigitalIntegration
+ -
1.RespondentwhoalreadyhasafullydigitalizedlendingvaluechainSource:RAFLLBusinessCaseSurvey&Dalberganalysis
20%
30%
67%
60%70%
33%
50%
50%
TraditionalMFIs
3
CommercialBanks/InnovativeMFIs
11
HighTechBanks/NicheNBFIs
20%1
5
Agribusinesses
4
NeitherAgreenorDisaggreeStronglyAgree Agree
• 83%ofallrespondentsclaimeddigitalizationwillreducethecosttoserveand/orincreaseportfolioquality
• Only17%mentionedrevenuebenefits
“Digitaltoolscanhelpusidentify,classify,andassessfarmersbetterpriortolending.Thiswillreduceour
creditrisk”-Commercialbank
“Digitaltoolswillreducetransportationcosts,recoveryfees,inputcosts,analysiscosts,andreduce
riskslinkedtocreditanalysis”-BankMFI
…primarilybydecreasingcostsand/orreducingrisk
Who
What
How
Busin
essc
ase
Challenges
Opp
ortunitie
s
13
Surprisingly,FSPswhohavemeasuredtheimpactofintegratingdigitaltoolsseemorevaluefromincreasingtheaddressablemarketthanfromreducingthecosttoserve
Numberofsurveyrespondentsbyimpactofintegratingdigitaltoolsandbyprofile
Source:RAFLLBusinessCaseSurvey&Dalberganalysis
1 1
1
3
1
1
11
IncreaseportfolioqualityIncreaseinloanofficercaseload
2
Decreaseloandisbursalcost
2
Increaseincustomerportfolio
4
Decreasecustomeracquisitioncost
AgribusinessesCommercialBanks/InnovativeMFIs
TraditionalMFIsHighTechBanks/NicheNBFIs
Increasedrevenue Decreasedcost Reducedrisk
• 6/7sawanincreaseinrevenue
• Customerportfoliogrewbetween25-50%
• Loanofficercaseloadincreasedbetween30-60%
• 3/7sawadecreaseinthecosttoserve
• Customeracquisitioncostdroppedby25-40%
• Costofdisbursingloansdroppedbyupto80%
Who
What
How
Busin
essc
ase
Challenges
Opp
ortunitie
s
14
ThisisconsistentwithwhatexpertsandDSPshaveexperienced(1/2)
Digitalizationseentodrive
valuethroughportfoliogrowth
Dataisthekeylevertoincreasing
FSPs’addressablemarketcostefficiently
Source:DalberginterviewswithexpertsandDSPs
Keylearnings
• Earlyevidencesuggestsportfoliogrowthisthekeyvaluedriverbehinddigitalinvestments
• PortfoliogrowthisparticularlyimportantforcommercialbanksandMNOswhichhavetighterinvestmenthorizons
• Alternativedataopensupnewmarketsbyunlockinginformationonborrowerspreviouslyconsideredtoorisky/expensivetoserve• However,thetypeofdatausedtodaycontinuestobelimitedandnotasrelevantforSHFlending
• Modelsthatown(oreffectivelyaccess)thedataneededtomakeSHFcreditsolutionsviablewillcapturethemostvalue
“Mostofthebenefitscomefromincreasingcustomerdeposits…foraleadingfinancialinstitutionwehavebeenabletoincreaseactivecustomerbasedfrom
12K-53Koveraperiodof18months…Volumeiskeytorecoupingthedigitalinvestment”-DSP
“CommercialbanksandMNOstargetprimarilyportfoliogrowth”–DSP
“Dataopensnewmarkets..Weexpect[anMFI]toincreaseitsSHFportfoliofrom2%to8%byusingour
digitalcreditscoringservices”-DSP
“Currently,[airtime]dataisownedbyMNOsandthatiswhytheyhavetheabilitytoextendcredit
cheaply…howevertheyareyettohavetherightdatatoproperlyunderstandthecreditriskoflendingto
smallholderfarmers”-Digitalfinanceexpert
“Data.Data.Data.Themoredataweareabletocapturethefurtherdownwecanget”–DSP
Summary
Who
What
How
Busin
essc
ase
Challenges
Opp
ortunitie
s
15
ThisisconsistentwithwhatexpertsandDSPshaveexperienced(2/2)
Digitaltoolsdeliver
additionalrevenue
benefitsbyenablingcustomer-centricproducts
Costsavingsandportfolioqualityare
moresignificantfor
highertouch/smallerorganizations
Source:DalberginterviewswithexpertsandDSPs
• DigitaltoolsallowFSPstomeetcustomerneedseffectivelyandimprovethecustomerexperience
• Customercentricproductsincreaseuserengagementandproduct“stickiness”,drivingloanrepaymentrates,repeatborrowing,upselling/cross-sellingandultimatelycustomerlifetimevalue
• Hookingcustomersiskey:SHFswhoborrowtheirfirstloanwithanFSParehighlylikelytocontinuetoborrowwiththesameFSP
• Highestcostsavingscomefromreducedcustomeracquisitioncosts
• Reducingcostsandfarmerrisksisparticularlysignificantforhighertouchinstitutionsoperatingintightmarginsandservinghigherriskfarmers
“Financialservices,ifdoneright,canbeextremelysticky.Youhavetolookatthefirstfinancialproduct
asmarketing,and thinkintermsofcustomerlifetimevalue.Ifyoustarttherelationshipoffright,the
customersaremorelikelytorepayandcomeback.”-DSP
“Juhudi hadpreviouslytriedSMSrepaymentremindersthatdidn’twork.Usingourplatformtoadd
targetedinformationalcontentincreasedcustomerengagement.Webuildaffinityforthecompany
whichactuallydrivesusageandrepayment.”-DSP
“Wehadacustomerwhohadan11dayidentityverificationprocess;wetookitdownto22secondswithouthavingtosendpeopleouttothevillage”
-DSP“MFIsaremoreopentousingourtechnologybecausetheyarebeingpushedforprofitabilityandwantto
reducecostsandhaveabiggerimpact.”-DSP
SummaryKeylearnings
Who
What
How
Busin
essc
ase
Challenges
Opp
ortunitie
s
16
Goingforward,playersintendtoincreasedigitalusesacrossthelendingvaluechain,withaslightpreferencefordigitalizationofcashflowsandloananalysis
Numberofsurveyrespondentsbyintendeddigitaltoolimplementationandbydigitalizationprofile
1.DigitalcustomerrelationshipmanagementincludesSales &MarketingSource:RAFLLBusinessCaseSurvey&Dalberganalysis
42 2 2
3
3 2 3
1
10
11
1010
9
44
4 3
3
1Digitalcashflows
14
Digitalloananalysis Digitaldeliveryofsupportservices
Digitalcustomerregistration
Digitalcustomerrelationshipmanagement1
18
20
18
21
AgribusinessesTraditionalMFIs
HighTechBanks/NicheNBFIsCommercialBanks/InnovativeMFIs
Who
What
How
Busin
essc
ase
Challenges
Opp
ortunitie
s
17
Respondents’perceivedobstaclestoincorporatingdigitalrelatetohighupfrontcostsandlackofinternalcapabilities
Source:RAFLLBusinessCaseSurvey&Dalberganalysis
Numberofsurveyrespondentsbyperceivedobstaclestodigitalimplementationandbyprofile
2 13 2
21
1
21
11
6
7
8 7 6 4
2
13
11
1
8
Lackofcustomermobilephone
access
Highinitialinvestment
17
Lackofinternalcapabilities
11
Toodrasticofaprocesschange
11
Lackofknowledgeonbesttools
98
Lackofproofofvalue
Transactionfeestoohigh
9
HighTechBanks/NicheNBFIsCommercialBanks/InnovativeMFIs
AgribusinessesTraditionalMFIs
Cost-related InternalCapabilities CustomerEcosystem
Who
What
How
Busin
essc
ase
Challenges
Opp
ortunitie
s
18
Organizations’obstaclesmirrorchallengesencounteredbyDSPstoclosepartnershipswithFinancialServiceProviders(1/2)
Highupfrontcosts
Source:DalberginterviewswithexpertsandDSPs
“Wearefacingacostproblem.It’squiteexpensivetogetabanktosetuptheplatform.Itcosts$16k-$70k
tosetup,and$300monthlyperbranch”-DSP
“Therelativecostofdigitalvariessubstantiallyfordifferentactors.MNO-ledmodelsalreadyhavethe
infrastructureinplacewhilebankshavetopaytosetupthisinfrastructure.”–Digitalfinanceexpert
Summary
Lackofinternal
capabilities
“MFIsareopentousingtechnologybecausetheywanttoreducecostsbuttheylackthecapabilities.”-DSP
“Outtechnologyistheunderwritingbuttouseityouneedthewholedigitallendingstackinplace.The
smallerplayersneedintegratedofferings…youreallyneedtoworkhand-in-handwiththem.That’saconstrainingfactor,wejustcan’taffordit”-DSP
• TraditionalMFIsandlesstech-savvyorganizationslacktheinternalcapabilitiesandcapacitytoimplement,integrateandmanagedigitaltools• Theseorganizationsrequireintegratorswhocanworkcloselywiththemtodigitalizetheircorebankingsystemsbeforedigitalizingotherfunctionsalongthelendingvaluechain
• ThehighupfrontcostchallengestheDSPs’abilitytoselltheirproductstoFSPs
• Thiscostburdenishighestforlowervolumeplayers/thosethatdonotalreadyhavedigitalprocessesinplaceasitrequiresorganizationstocreateentirelynewinfrastructureandprocessestoadoptnewtools
Keybarriers
Who
What
How
Busin
essc
ase
Challenges
Opp
ortunitie
s
19
Organizations’obstaclesmirrorchallengesencounteredbyDSPstoclosepartnershipswithFinancialServiceProviders(2/2)
Lackofdigitalliteracy
Source:DalberginterviewswithexpertsandDSPs
• Risk-aversecommercialbanksrequireproofofimpact onprofitability/portfolioqualitybeforeinvesting
• Provingthebusinesscaseisparticularlychallenginginanascentfieldwhereprofitabilitydatahasyettobecollected
• Valueofdigitaltoolsislikelycorrelatedwithdigitalliteracyoftheendcustomer
• Goingcashlessisparticularlyexpensiveinunderdevelopedmobilemoneyecosystems;customereducationiskey
• Digitalizationofsupportservicesisparticularlychallengingwithlesstechsavvycustomersandwillcontinuetorequirehumaninteraction
“Customersaremuchmorecomfortablegivingcashtoagentsthanusingmobilemoney.We’veinvestedalot
inchangingcustomerbehaviorbutdigitalrepaymentsarenotgrowingasmuchaswe
expected.Customertrainingisexpensiveandtakesalotoftime.”-DSP
“Forfinancialliteracytraining,therehastobeahumancomponentsomewhere.Digitalizing
everythingisunrealisticgivenourtargetcustomer.”-DSP
Summary
Moreproofofvaluerequired
“CommercialBanksendupsaying‘let’sseemorenumbers,let’sseeatrackrecord.’Theywanttoseea
testedmodel.Thechallengeisbuildingthatmodelcantakeyears.”-DSP
“Understandingtheimpactonprofitabilityisvital.BankswhattheROIis,weneedtomakethebusiness
caseforthem”-DSP
“Therearealotofearlystageinterventionsthatarestillinthedatacapturestage.FSPsmightnottrustthedatayetorknowwhattodowithit.”-Digital
financeexpert
Keybarriers
Who
What
How
Busin
essc
ase
Challenges
Opp
ortunitie
s
20
ThesefindingssuggestopportunitiesforFSPs,donors,andDSPstocatalyzeprogressinthespace
• Designcustomercentricproducts thatcanreducecostofserveandincreaseloyalty,usage,andultimatelycustomerlifetimevalue
• Partnerwithnon-traditionalactorstoincorporateadditionalsourcesofalternativedataincreditunderwritingtoassessfarmerriskthatcanexpandaninstitution’saddressablemarket
• Tracktheperformanceandfinancialreturnofdigitalinvestments
Who
What
How
Busin
essc
ase
Challenges
Opp
ortunitie
s
FSPs Donors,capitalproviders,andmarketplatforms DSPs
• Supportthe“digitizers”,orsupportpartnershipsbetween“digitizers”andFSPs
• BuildSHFdigitalization/digitalliteracy,particularlywithregardstotheuptakeofdigitalsupportservicesanddigitalrepaymentsinlaggingruralecosystems
• Buildthesector’sinstitutionalcapacityfordigitalizationandnurturedigitalsavvytalent
• Considerinvestinginthedigitalizationoflowtechmodels,particularlythosereachingamuchlargersegmentofSHF(e.g.VSLAs,SACCOs,smallerscaleagribusinesses)
• FindinnovativewaysofsharingriskwithFSPs
• InvestinmakingthecasefordigitalservicestoFSPs
• CreatecustomizedandflexibleproductsadaptabletothechangingneedsofFSPs
• PartnerwithotherDSPstoprovideintegrateddigitalofferings acrossthevaluechain
22
Fordiscussion
• Whatoverallquestions,reactions,orfeedbackdoyouhaveonourpreliminaryfindings?
• IstheemergingtypologyofdigitalsmallholderFSPmodelsuseful?
• HavewecorrectlycapturedthemajortrendsinsectordigitalizationandhowtheydifferbyFSPtype?
• Doourearlyconclusionsre:profitabilityfromdigitalizationresonate(i.e.,positivecorrelationandperhapscausation,marketexpansionbeinggreaterpathwaythancostreduction)?
• Whatdothesefindingsimplyaboutpotentialopportunitiesforkeyactorstocatalyzeprogressinthisspace?
Contactus: raflearning.org |@RAFlearning
24
Summaryofbreakoutdiscussionsandgrouprecommendationsondigitalization
FSPs,withDSPsupport,wanttoinvestindigitalization.Immediatepriorities:• Dataanalytics:toimprovecredit-scoring,
increasereach,improveoperationalefficiency,etc.
• Broaderanddeeperuseofalternativedata
• Integrationofinternalandvendorsystems
• Usingdataanddigitalsolutionstoincreaseunderstandingoffarmerneeds,andtoboostcustomerenrolmentandretention
• Improvedproductdesign:betterandnewdigitalsolutionsforendusers,moreflexiblesystemsforFSPs,simplerinterfacesacrosstheboard
Providerswanttoinvest… Sector-levelsolutions…but facethesechallenges:
• ROIoninvestmentindigitalizationisnotclear,especiallygiventhehighupfrontcosts,whichhitssmallerorgsparticularlyhard
• FSPsfaceinternalchallengestoadoptingnewtechnologies,fromthecostoftrainingandonboarding (whichmayincludetrainingendusers)tooutrightresistancebystaffinsomecases
• Regulatoryandenablingenvironment(mobileecosystem)hurdleslimitthepotentialofsomedigitalsolutions
• Difficultyaccessingorintegratingdatafromexternalsourceslimitsinnovation;reluctancetosharedatastemsfromuncertaintyabout:intellectualpropertyrights,thevalueofdata,anddataprivacybestpractices
Source:Workshopfeedback;Dalberganalysis
Belowisaone-slidesummaryoftheresultsofthefacilitateddiscussionsthatfollowedpresentationoftheabovefindings.Participantfeedbacksometimeechoedstudyfindings,butalsohighlightednewissuesandprovidedgreaternuance.Followingthisslidearefullernotesfromthediscussions,organizedaccordingthe3successivebreakoutsessions.
FSPsandDSPsseeaneedfor:• Anunbiasedviewofwhatdigitalcanand
cannotdo,thelandscapeoftechnologyvendorsinkeygeographies,andpricingbenchmarksonthecostofinvestment
• KnowledgeandtoolstounderstandROI,includingaquantitativecase/evidencebaseonwheredigitizationhasthebiggestbangforbuck,modelsformeasuringROI,andcasestudiesofsuccess/failure
• DonorsupportforFSP,DSPandpolicy-makercapabilitybuildingarounddigital-ization,andfundingforinnovationsandtechnologyinvestments
• Industry-levelguidelinesonIPandnormsfordataprivacy;gaugesofvalueofdata,facilitatedbyspecialistDSPsthatcandevelopsustainabledatasharingmodels
Breakout1:Sharinglessonslearnedonpathtodigitalization– earlyresults,obstacles,opportunities
35min
• Whatimpactonfinancialperformancehaveyouseenfromdigitalization– quantifiedordirectional?
• Whatarethebarriersthatyourhavefacedindigitalizingthecreditvaluechain?
• Whathashelpedormighthelptomitigatethesebarriers?
• Whatkindsofpartnershipsorvendorshavehelpedyouonyourpathtodigitalization?
• Howdoyouthinkaboutdigitalizationsystemintegratorsvs.buildingdigitalplatformsinternally?I.e.,whereisgoingtothirdpartiesforsupportvaluableand/oressential?
26
ThediscussionconfirmedseveralwidelynotedchallengesforFSPstodigitalizationincludingROI,costs,internalcapabilities,staffincentives,andenablingenvironment
Source:Workshopfeedback;Dalberganalysis
Keylearnings Summary
Staffresistancetodigitalization
Digitalizationbringsinefficiencyandtransparency,exposingFSPstafftoadditionaloperationalscrutinyand,insomecases,restrainingpoorcompliance,unsanctionedactivity,oroutrightfraud.Asaresult,somestaffhavestrongincentivestoresistanyefforttodigitalize;othersareafraidofchangeduetoperceivedthreatstotheirjobs.
Upfrontcosts
HighupfrontcostsofsettingandintegratingdigitalplatformsactasanimportantbarrierforFSPs.Initialshifttodigitalizationlowersoperatingcosts.However,itraisesthecapexsignificantly(throughacquisitionofdigitalequipment,training,etc.).Overall,digitalizationbecomesanexpensiveundertakingandsometimesprohibitivelyexpensiveforsmallerFSPs.
Internalcapabilities
Trainingandtechnologyon-boarding(forbothstaffandendusers)isdoneinperson– thisiscostlyandtime-inefficient.Seniorandmiddlemanagementlackfamiliaritywithwhatdigitalizationentails,howtodigitalize(e.g.,vendors?),andlackoftechnicalstaffthatcaninterfaceeffectivelywithDSPs
ClarityonROIfordigitaliz-
ation
Thebusinesscasefordigitalizingsmallholderfinanceprocessesandproductsistodayweaklydefined;everyoneinthissectorunderstandsthatdigitalizationisthefuture,butmostplayersareuncertainonhowtoprioritizedigitalizationrelativetootherinvestmentsinaresourceconstrainedenvironment,and– critically– whatresultstoexpectwithinwhattimeframe(i.e.,ROIondigitalization?)
Enablingenvironment
Lackofrobustruralmobileecosystemspreventsuccessfuldigitalization(e.g.,limitedaccessbySHFstoreliablemobileconnectivity,insufficientcoverageofmobilemoneyagentnetworks,lowinteroperability,andlowdigitalliteracy).Underdevelopedoroverlyrestrictiveregulatoryenvironments(e.g.,digitalsolutionsvs.KYC)delaythedigitalizationprocesswhilemakingitcostlier.
27
Therearealsoanumberofchallengesspecifictoaccessingorintegratingnewdatasourcesintothesmallholderfinancevaluechainaspartofthedigitalizationprocess
Intellectualproperty rights
Keylearnings
Lackofclarityonintellectualpropertyrightstofarmerdata,particularlybetweenFSPs,whicharethedatabeneficiaries,andDSPswhoaredatagenerators/gatekeepers/curators/orcustodians.
Datasharing
Serviceproviderswhoownvaluabledata(e.g.,telcos)areoftenresistanttodatasharingacrosstheecosystem,wherespecializedintermediaries(e.g.,realtimedataanalyticsfirms)arenotpresent,therebylimitinginnovationandthespeedofdigitalization.Serviceproviderserronsideofcautionwithrespecttotheirdata,thinkingthatitisvaluablewithoutknowingwhatthevalueactuallyis.Overall,thisslowsinnovationinthesector.
Source:Workshopfeedback;Dalberganalysis
Summary
Natureofdigitalservices
Technologyis80-20;DSPslaunchimperfectproductsanditeratealongthewayasmoredatacomesthrough.However,manyFSPsareunwillingtoaccepthalf-completeproductsandareskepticalofsharingtheirdatatoassistintheimprovementofthedigitalservice.Thismakessellingdigitalservicesmuchmoredifficult
Dataprivacy
Thereareconcernsovertheprivacyofcustomers– DSPsareallowedaccesstocustomersofdifferentFSPsandcanaggregatetheseuserdatabasestoimprovetheiralgorithm.Thesectordoesn’tcurrentlyknowhowtonavigatearounddataprivacybecausethetechisstillnewanddataprivacyregulationsareweakorunderspecifiedinmostcountries.Manyinstitutionstakeamorecautiousapproachtodataprivacyanddonotcapturefullvalueoftheir(orDSP)dataassets.
Breakout2:Groupexerciseondigitalizationinvestment
• 5min.Individuallythinkaboutthishypotheticalsituation:Ifyouhad$500ktoinvestindigitalizationtobettersupportyourclients/partners/grantees,whatwouldyouspenditonandwhy?
• 20min:Individualsshareouttheindividualopinionswiththerestofthegroupwithparticularonfollowingquestions:
─ Whattypesofdigitalizationinvestments(andwhere)willgeneratethebiggest“bangforthebuck”?(e.g.,bringinginalternativedata,buildingoutdigitalcustomeracquisitionchannels,digitalmarketing,digitalVASdeliveredinparalleltofinproduct?)
─ WhatarethemaindifferencesintermsofprioritiesbetweenFunders-DSPs-FSPs?
29
Ex-anteperspectivebeforediscussion-generatedrecommendations
Investmentpriorities:differentecosystemplayershavedifferentprioritiesonwhattheywanttoinvestin
• Dataanalytics:acrosstheboard,FSPsarekeenoninvestinginbetterdataanalytics;thisisintendedtoimprovetheircredit-scoringalgorithm,informthedesignofnewandmoreappropriateproducts,increasethenumberofclientsserved,increaseaccesstohigherlevelsoffunding,shortenturn-aroundtimes,etc.
• Integration:FSPsarekeenonintegratingtheirinternalsystemswiththoseoftheirvendors.E.g.,Kivaworkswithover250vendors,eachwiththeirownsystems
• Productdesign:FSPswanttodesignbetterdigitalsolutionstobetterservetheirclients needs
• Customerenrollment andretention:theseindicatorsdetermineanorganization’ssustainability;digitalizationsolutionsthatexpandmarketorgrowcustomerloyaltyareapriorityformost
FSPs Donors,capitalproviders,andmarketplatformsDSPs
• Enablingenvironment:workingwithregulatorstocreatefavourableecosystemstoallowdigitaltoolse.g.,digitalKYC
• Capacitybuilding:buildingFSPcapacitytounderstandandeffectivelyusedigitalizationsystems;buildDSPcapacitytohaveat-scaleproducts;buildcapacityofpolicymakersandregulatorstocreateamoreenablingenvironment
• Understandingthefarmer:i)usingdatatobetterunderstandthefarmers,hencedesignmoreappropriateproducts,ii)understandingfarmercashflowstoautomateloanrepaymentprocessiii)increasingfarmers’accesstomarkets,informationandfinance
• Closingtheloop:ensuringserviceprovidersreceivefeedbackfromtheendusersandusingthisinformationtoimprovetheservices.
• Productdesign:i)creatingasimpleruserinterfaceforallusers,ii)designingamoreefficient,flexibleandresponsivesystemthatsuitsFSPandenduserneeds
• Understandingfarmers’needs andcreatingcreditportfoliosbasedondatasuchashouseholdincomeandfarmingactivities
• Newproducts:e.g.,USSDsystemforcustomeracquisitionandregistration
• Deepeningandbroadeninguseofalternativedata.Usingriskprofilestodetermineappropriateproducts,i.e.takingalternativedatafurthertoinformproductredesign,development,andongoingportfoliomonitoringandmanagement
Source:Workshopfeedback;Dalberganalysis
Breakout3:Whatdoweneedtomoveforward
Identifytopanswersasagroup,forsharingback:
─ Wherearethegreatestoutstandingquestionsandknowledgegapsformakingdigitalizationinvestments?
─ Whattoolsareneeded/usefulforFSPsadoptingdigital─ Businessmodeltoolkit─ guidesforDSPvendoroptions,─ toolkit/modelformeasuringimpactofdigitalizationonprofitability/ROI
─ Whatadditionalsupportdoesthesectorneedfromintermediaries,investors,andfunderstomovethedigitalizationagendaforward?
31
Movingforward:recommendationsforadvancingdigitalization(1/2)
• FSPsneedDSP/vendorlandscapingandbenchmarkingtohelpthemidentifypotentialdigitalizationvendorsandunderstandtheirrelativestrengths/weaknessesforspecificusecases
• FSPshavevaryingexpectationsofwhatdigitalcan/cannotdo.Inordertomanagetheirexpectations,theyneedaclarificationonwhatdigitalcan/can’tdo.
• DSPswouldliketobenchmarkpricinganddeveloppricingmodelsfordifferentFSPsbasedontheirbusinessmodelsandabilitytopay
• Strongneedsforamorequantitativeandrobustbusinesscasefordigitalization,withbetterindicationofwhereandhowdigitalizationcreatesbenefits;clarityonwhatimpacttoexpectandwithinwhattimeline
• CreatecomprehensiveROIstogaugeimpactofdigitalizatione.g.,benchmarkingcapex;buildingatoolkit/modelformeasuringsuchimpact
• Buildanevidencebaseoncostandimpactofdigitizingdifferentstepsofthevaluechain,includingassessmentofimpactontheenduser
• GranularmappingofKPIsfordigitalizationinordertostandardizeimpactassessment
• Alongsidebuildingabusinesscase,thereisaneedtodevelopcasestudiesoffailuresindigitalization
SectorneedsOpportunities
ClarityonROIfor
digitalization
Technologyvendor
landscapingand
benchmarking
Source:Workshopfeedback;Dalberganalysis
32
Movingforward:recommendationsforadvancingdigitalization(2/2)
• CapacitybuildingforFSPstoenableusageofdigitaltools
• CapacitybuildingforDSPstocreateat-scaleproducts
• Capacitybuildingforpolicymakerstocreateamoreenablingecosystem,e.g.,adaptingKYCrequirementstothedigitalfinanceopportunity
• Fundingsupportforstart-upDSPstobringmoreinnovationtothemarket
• FundingsupportforFSPswhendigitalizationbecomesprohibitivelyexpensive
• ConveningforumsforconnectingDSPsandFSPs
• AmoreopenedsharingenvironmentwillgiveDSPsthedatatheyneedtoinnovateandimprovetheirofferings
• ClarityonIPrightsfordigitaldatausefulforsmallholderfinance
• RobustdataprivacynormsandrulestohelpguideFSPandDSPbehavior,withouterringonsideofexcessivedataprivacyprotectionthatwouldstymieinnovation
• InvestmentintodataanalyticsspecialistDSPsthatcanhelpalternativedataholdersandFSPsbetterexploreandrealizethevalueofdatawithsustainable,marketdrivendatasharingmodels
Datasharing
Supportforinstitutions/orgsinthe
digitalizationprocess
Source:Workshopfeedback;Dalberganalysis
SectorneedsOpportunities
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Whilealmostallorganizationshavedigitalizedloananalysis,themajoritystilluselimitedsourcesofnon-traditionaldataorrelyonairtimedata
4
4
23
3
3
3
Digitalloananalysisusingonesourceofalternativedata
1
1
7
Digitalloananalysisusingtraditionaldatasources
9
Digitalloananalysisusing
multiplesourcesofalternativedata
5
Total#respondentsHavenotdigitalizedloananalysis1
21
1
1
1
1.Respondentcollectstraditionaldatamanually/onpaperSource:RAFLLBusinessCaseSurvey&Dalberganalysis
81%useairtimedata
Numberoftotalsurveyrespondentsbydigitalizationofloananalysisandprofile
HighTechBanks/NicheNBFIs
TraditionalMFIs
CommercialBanks/InnovativeMFIs
AgribusinessesUtilizefarmer
profilescollecteddigitallyandcredit
history
67%ofthosewhousealternativedata
sourcespartnerwithanexternalanalytics
provider
35
Only~30%ofrespondentshavefullydigitalizedcustomerregistration,whilethemajoritycontinuetorelyonsomehumaninteraction
Source:RAFLLBusinessCaseSurvey&Dalberganalysis
23
1 2
6
2
4
3
Relyentirelyonnon-digitaltoolsfor
customerregistration
6
Useothermixofdigitalandnondigitaltools
71
UsefieldofficersequippedwithtabletsandDFAs
91
1
Total#respondentsUseexclusivelydigitaltoolsforcustomerregistration
0
11
Numberoftotalsurveyrespondentsbydegreeofdigitalizationofcustomerregistrationandbyprofile
HighTechBank/NicheNBFIs
Agribusinesses
CommercialBanks/InnovativeMFIsTraditionalMFIs
36
Digitalizationofcashflows islargelydeterminedbythemobilemoneyecosystem1:mostoftheplayersrelyingoncashoperateinlessfavorableecosystems
1.Penetrationofmobilemoneyinruralareasisusedasaproxyforecosystemmaturity,withcountrieswith>25%penetration(CoteD’Ivoire,Tanzania,Uganda,andKenya)rankedasmoremature(lessmature:Ethiopia,Ghana,Rwanda,Nigeria).2.IncludesrespondentswhousemobilemoneyordigitalpaymentsSource:RAFLLBusinessCaseSurvey&Dalberganalysis
44%43%
56%
7%
50%
MoreFavorableMobileMoneyEcosystem
14 9
LessFavorableMobileMoneyEcosystem
Numberofsurveyrespondentsbydegreeofdigitalizationoffundsdisbursalandrepayment
FullyDigitalTransitioningtoDigitalFullyCash
50%ofthosetransitioningtocashlessfundsdisbursalandcollectionsusealternativedigitalpaymentplatforms
37
Supportservicesappeartobethehardesttodigitalize:only~17%useexclusivelye-learningplatformsanddosoprimarilyforinformationservices
Numberofsurveyrespondentsbydegreeofdigitalizationofsupportservicesoffered
Source:RAFLLBusinessCaseSurvey&Dalberganalysis
88%ofthosewhohavenot
digitalizedsupportservicesoffer
primarilyfinancialliteracytraining
21
3
4
3
4
3
3
OnlydigitaltoolsOthermixofdigitalandnondigitaltools
Total#respondents
Non-digitalizedsupportservices
Fieldofficerwithtablet
10
14
Agribusinesses
Hightechbanks/NicheNBFIs
TraditionalMFIs
Commercialbanks/InnovativeMFIs