AS Media StudiesEvaluation

Q5. how did you attract/ address your audience?

Front cover

The most important thing when attracting customers is the price, so I ensured that the price wasn’t too expensive or too cheap. It needs to be of a suitable price for the target audience. I decided to have the price for £2.50, for a magazine it is a reasonable price, to ensure profit is earned. Aside from the price of the magazine, the bright color scheme will also help attract the customer,

The Masthead helps attract the audience due to its brightly coloured and unique font, its size will also ensure that it is easily noticeable, it is one of the mots important aspects of the magazine.

Like the price label on the magazine some of the contents, have the same design, such as the colors and font , the color red and white are distinctive, and are used consistently on the front cover, this aspect makes it aesthetically pleasing to the customer. It is notable by doing this helps attract the reader due to how this unique design helps segregate them from the other contents, thus making them eye catchy. The outline of the boarder also helps make it stand out more.

The list of rap artist will ensure to attract fans from each artist, this was done to have a wide range audience, in result this would mean lots of buyers as well. The color scheme of the text is used consistently on the front cover. The light and dark contrast helps get the reader’s attention, but also to make it easier for the m to read the text.

Unique designs such as this will attract the reader, due to its aesthetical appeal. Its color is also shown on other contents on the front cover, making it blend nicely. The way it is tilted is also a unique concept that will peak the interest of the customer thus attracting him to read the magazine.

Contents Page

The features are in a red boarder with a black outline to draw the attention of the reader, due to how it makes them stand out rom the rest of the contents on the page, the font of the text are also unique and are different form the text below each subheading, by doing this attracts the customer to those specific contents.

The quote from the artist addresses the audience, inspiring them to not give up and to pursue their dreams, it states of how it just takes time to become successful and that anybody could achieve success. This is mostly aimed at the younger audience who are thinking about their future careers, mostly those interested in music, though it still applies to everyone no matter their career choice, simply translating to “we all start somewhere”.

Article Page

The name of the artist and the title are the same fonts used on the front cover, they are one of the largest text on the page, due to this will ensure that the reader is attracted so that they are able to find the page with ease. The contrast of light and dark colors also attract the reader due to how they stand out from the dark background.

The subheadings on the article page, are in a black boarder to stand out from the normal writing. By doing this It will ensure that the reader is aware of the different topics. By using a consistent use of a color scheme makes it aesthetically pleasing. The artist’s reply on the questions have not been edited, to make them more genuine to the reader, the text are informal, this will attract the younger teens who can relate to this style of speaking.

Like the quote on the contents page, this quote is to address the audience, by inspiring them to not give up on their dreams, and that it is possible to achieve success, and that he is proof of that.

I used some unique design to attract the reader, the color scheme is bright which makes it easily noticeable and is consistent through out the magazine, the use of white and red is distinctive, though he color scheme consist of mainly two colors, its simplicity makes it stand out and thus aesthetically pleasing. The aspects of the design that makes it unique is the circular shape on the first image and the mixture of yellow and red blends well together to make the stamp look more interesting. Through the use of a scratched and worn out effect, makes the stamp look look more realistic and interesting thus contributes to attracting the reader. Like the stamp on the front cover, the stamp is tilted, this slight change still help make the image look more interesting. The second image is informal

The artist uses similar clothes, to keep a consistency and to indicate what music genre the magazine is to the reader. The first and third images are affective in attracting the reader due to how the artist is looking straight at the camera, it creates a connection. Aside from the contents on each page the facial expressions of the artist indicates the music genre of the magazine, due to it looking arrogant and intimidating, the clothes of the artist wears further indicates that the magazine is a rap/ hip hop magazine.