1. ArtsFunding.ca Crowdfunding for the Arts! Crowdfunding Tips
from:
2. 1. Estimate the costs. Figure out the cost of running your
campaign and the rewards. Shipping worldwide etc. Dont forget the
government, crowdfunding income is taxable. The fees from all the
platforms vary greatly, with us its 5% (less than most) and dont
forget processing fees.
3. 2. Preparing for the show. Build an email database and make
most of your communications via email, so start creating that email
list now. Create a landing page for this purpose, and offer
something in return. The more people on the list the better. Use
friendly colors and feature yourself in a friendly message with
images, testimonials. Share and shout out to people in social
media.
4. 3. Create a FB page and or Group to drive traffic to your
Landing Page. This also raises awareness about your campaign.
5. 4. Schedule your emails. Create email templates for three
categories; Cold Warm and Hot. You will be busy with other stuff so
schedule your email with an email scheduling program like Boomerang
for Gmail. Make it personal and dont ask for too many things. First
tell your story then expand a little.
6. 5. Raising Awareness (Buzz). It starts with your personal
community so make sure you leverage everyone. Its really from your
initial community that the ball starts rolling. Initial funding
will come from people you know, then try reaching out to a larger
community. Write personal messages to the people you know stating
how they might be useful. If you know someone who is less likely to
back you ask them to share your campaign.
7. 6. Participate in exhibitions and events. Make relationships
with people and share your idea with visitors, companies and dont
forget media. They are always looking for great stories.
8. Stay tuned for more great tips! Check out our site
http://ArtsFunding.ca Like us on FB
https://www.facebook.com/artsfunding.ca Follow us on twitter
https://twitter.com/artsfundingca