View
103
Download
0
Category
Tags:
Preview:
Citation preview
KEY PARTNERS
KEY ACTIVITIES
VALUE PROPOSITION
CUSTOMER RELATIONSHIPS
CUSTOMER SEGMENTS
CHANNELS
KEY RESOURCES
REVENUE STREAMS
ONLY SIX DEGREES
CS
CUSTOMER SEGMENTS
Target Audience:
Experiential
CS
CUSTOMER SEGMENTS
Target Audience:
ExperientialBucket List
CS
CUSTOMER SEGMENTS
Target Audience:
ExperientialBucket ListSocially Conscious
CS
CUSTOMER SEGMENTS
Target Audience:
ExperientialBucket ListSocially Conscious
Member of the OSD Community:
Before - Prospective travelers learn about destinations and causes, browses trip possibilities
CS
CUSTOMER SEGMENTS
Target Audience:
ExperientialBucket ListSocially Conscious
Member of the OSD Community:
Before - Prospective travelers learn about destinations and causes, browses trip possibilitiesDuring - pictures, video, and testimonials posted by NGOs, DMCs, and travelers
CS
CUSTOMER SEGMENTS
Target Audience:
ExperientialBucket ListSocially Conscious
Member of the OSD Community:
Before - Prospective travelers learn about destinations and causes, browses trip possibilitiesDuring - pictures, video, and testimonials posted by NGOs, DMCs, and travelersAfter - trip reviews and advocacy for in causes contributed
VP
CS
VALUE PROPOSITION
Revolutionize the tourism industry for good.
OSD sets a new standard of travel by embedding environmental and social responsibility into beautiful and memorable vacations. Travelers enjoy top of the line trips while positively impacting destination communities.
The positive social impact of OSD trips is measured by quality of activities and amount of donations that serve a local cause. Through a platform for engagement, advocacy, and learning travelers are connected to local causes all over the world, allowing for continuous improvement of the OSD standard.
CHANNELS
VP
CH
CS
Communication:
Media (new, traditional)
Distribution: Sales:
CHANNELS
VP
CH
CS
Communication:
Media (new, traditional)Partnerships with:NGO’sStart-UpsPhilanthropic Circuits
Distribution: Sales:
CHANNELS
VP
CH
CS
Communication:
Media (new, traditional)Partnerships with:NGO’sStart-UpsPhilanthropic Circuits Social Media
Distribution: Sales:
CHANNELS
VP
CH
CS
Communication:
Media (new, traditional)Partnerships with:NGO’sStart-UpsPhilanthropic Circuits Social MediaOSD Website
Distribution: Sales:
CHANNELS
VP
CH
CS
Communication:
Media (new, traditional)Partnerships with:NGO’sStart-UpsPhilanthropic CirSocial MediaOSD Website
Distribution:
Online and Offline Affiliates
Sales:
cuits
CHANNELS
VP
CH
CS
Communication:
Media (new, traditional)Partnerships with:NGO’sStart-UpsPhilanthropic Circuits Social MediaOSD Website
Distribution:
Online and Offline AffiliatesExisting Travel Sites
Sales:
CHANNELS
VP
CH
CS
Communication:
Media (new, traditional)Partnerships with:NGO’sStart-UpsPhilanthropic Circuits Social MediaOSD Website
Distribution:
Online and Offline AffiliatesExisting Travel SitesOSD website
Sales:
CHANNELS
VP
CH
CS
Communication:
Media (new, traditional)Partnerships with:NGO’sStart-UpsPhilanthropic Circuits Social MediaOSD Website
Distribution:
Online and Offline AffiliatesExisting Travel SitesOSD website
Sales:
e SitercOSD e-Comme
CHANNELS
VP
CH
CS
Communication:
Media (new, traditional)Partnerships with:NGO’sStart-UpsPhilanthropic Circuits Social MediaOSD Website
Distribution:
Online and Offline AffiliatesExisting Travel SitesOSD website
Sales:
OSD e-Commerce SitePartner’s Sites
CUSTOMER RELATIONSHIPS
Structure relationships to incentivize greater engagement and loyalty with
discounts and rewards for returning members.
Users are encouraged to return to OSD website through access to informative and inspiring material.
VP
CH
CR
CS
VP
CH
CR
CS
RS
REVENUE STREAMS
Sale of:
Trip Packages
VP
CH
CR
CS
RS
REVENUE STREAMS
Sale of:
Trip PackagesInsurance
VP
CH
CR
CS
RS
REVENUE STREAMS
Sale of:
Trip PackagesInsuranceCo-branding/White label
VP
CH
CR
CS
RS
REVENUE STREAMS
Sale of:
Trip PackagesInsuranceCo-branding/White labelCustomized CRV trips
VP
CH
CR
CS
RS
REVENUE STREAMS
Sale of:
Trip PackagesInsuranceCo-branding/White labelCustomized CRV tripsDistribution/Publishing
KEY RESOURCES
VP
CH
CR
CS
RS
KR
Knowledge of and access to:
Tourism Industry
KEY RESOURCES
VP
CH
CR
CS
RS
KR
Knowledge of and access to:
Tourism IndustryPhilanthropic Sector
KEY RESOURCES
VP
CH
CR
CS
RS
KR
Knowledge of and access to:
Tourism IndustryPhilanthropic Sector Start-Up World
KEY RESOURCES
VP
CH
CR
CS
RS
KR
Knowledge of and access to:
Tourism IndustryPhilanthropic Sector Start-Up WorldAdvisors for Lean Prototyping
KEY RESOURCES
VP
CH
CR
CS
RS
KR
Knowledge of and access to:
Tourism IndustryPhilanthropic Sector Start-Up WorldAdvisors for Lean Prototyping
Learning facilitated through repeated prototype iterations
KR
VP
CH
CR
CS
RS
KA
KEY ACTIVITIES
Leverages KR by networking and socializing VP
KR
VP
CH
CR
CS
RS
KA
KEY ACTIVITIES
Leverages KR by networking and socializing VP Creation of partnerships
KR
VP
CH
CR
CS
RS
KA
KEY ACTIVITIES
Leverages KR by networking and socializing VP Creation of partnershipsLearning loops back to business model
VP
CH
CR
CS
RS
KRKR
VP
CH
CR
CS
RS
KP
KA
KEY PARTNERSHIPS
NGO – Vital to customer relationships through experience and fundraisingNGO – Vital to customer relationships through experience and fundraising
VP
CH
CR
CS
RS
KRKR
VP
CH
CR
CS
RS
KP
KA
KEY PARTNERSHIPS
NGO – Vital to customer relationships through experience and fundraisingDMC – Key for documentation, commitment to environmental and social standards, lower costs in exchange for brand recognition and local CSR
NGO – Vital to customer relationships through experience and fundraisingDMC – Key for documentation, commitment to environmental and social standards, lower costs in exchange for brand recognition and local CSR
VP
CH
CR
CS
RS
KRKR
VP
CH
CR
CS
RS
KP
KA
KEY PARTNERSHIPS
NGO – Vital to customer relationships through experience and fundraisingDMC – Key for documentation, commitment to environmental and social standards, lower costs in exchange for brand recognition and local CSRPhilanthropic Networks
NGO – Vital to customer relationships through experience and fundraisingDMC – Key for documentation, commitment to environmental and social standards, lower costs in exchange for brand recognition and local CSRPhilanthropic Networks
VP
CH
CR
CS
RS
KRKR
VP
CH
CR
CS
RS
KP
KA
KEY PARTNERSHIPS
NGO – Vital to customer relationships through experience and fundraisingDMC – Key for documentation, commitment to environmental and social standards, lower costs in exchange for brand recognition and local CSRPhilanthropic NetworksCorporate Partnerships
NGO – Vital to customer relationships through experience and fundraisingDMC – Key for documentation, commitment to environmental and social standards, lower costs in exchange for brand recognition and local CSR
VP
CH
CR
CS
RS
KRKR
VP
CH
CR
CS
RS
KP
KA
KEY PARTNERSHIPS
NGO – Vital to customer relationships through experience and fundraisingDMC – Key for documentation, commitment to environmental and social standards, lower costs in exchange for brand recognition and local CSRPhilanthropic NetworksCorporate PartnershipsDestination Governments – National, Regional, Local
NGO – Vital to customer relationships through experience and fundraisingDMC – Key for documentation, commitment to environmental and social standards, lower costs in exchange for brand recognition and local CSRPhilanthropic Networks
VP
CH
CR
CS
RS
KRKR
VP
CH
CR
CS
RS
KP
KA
KEY PARTNERSHIPS
NGO – Vital to customer relationships through experience and fundraisingDMC – Key for documentation, commitment to environmental and social standards, lower costs in exchange for brand recognition and local CSRPhilanthropic NetworksCorporate PartnershipsDestination Governments – National, Regional, LocalOSD Members – champions and advocates
Recommended