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CURRENT TRENDS
APPLE ARE MARKET DOMINATION LOSING Globally, Android had 67% Tablet OS Market share in Q2 2013
Strategy Analytics
TETHERING SERVICES
SUCH AS TU-GO
Making connectivity
device agnostic
O2
DUAL SCREENING
BBC
FUTURE TRENDS
FUTURE TRENDS
0%
10%
20%
30%
40%
50%
60%
70%
80%
2011 2013 2017
<8"
8"-11"
11">
7” tablets are set to dominate the market Source: IDC, May 2013
4G
35% of UK adults considering
buying a tablet in the next year
would want to use 4G on it CCS Insight
THE IMPACT OF
TRENDS
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