Ted Prodromou: LinkedIn Results in 30 Minutes a Day--or Less

LinkedIn Results in 30

Minutes a Day or Less Ted Prodromou

www.tedprodromou.com

LinkedIn Facts

Surpassed 225 million members in May 2013

Adding 2 new members every second

Over 50% of members are college graduates

9 of 10 executives use LinkedIn at least once a week

(Forbes)

2.7 million company pages

1.5 million groups

My LinkedIn 30/30 Challenge

I would spend no more than 30 minutes per day on

LinkedIn in June

My only goal is to help as many people as possible. No

promotions or selling of my services.

I would share interesting articles from external

websites, share interesting content from the LinkedIn

timeline, Like content from the timeline, answer

questions in groups, comment on group discussions and

connect with people who are in my target audience.

Preliminary Results – First 10 Days

The number of times I appear in LinkedIn Searches increased

120%

The number of times my profile was reviewed by others

increased 150%

The number of people reaching out to me to connect tripled

The number of people emailing or calling me after connecting

quadrupled

Traffic to my website increased over 400%

And I picked up a couple of new ideal clients!

LinkedIn Profile Views

Website Traffic

3 Steps to Success

Build a strong foundation

Focus on helping others

Be consistent

Building a Strong

Foundation

Strong Foundation

Your LinkedIn Profile is the key to success

Think of your profile as a landing page where you need to make a strong first impression

Complete your profile 100% - an incomplete profile looks unprofessional and you will appear in LinkedIn searches more often with a complete profile

Make at least 500 connections

Use a professional picture

Use keywords in your profile and skills

Professional Headline

Most people use their job title or a non-descript phrase

Treat it like a Tweet or Google Ad headline to entice

people to click on your profile to learn more

Use your USP to let people know how you can help them

Would you connect with these people?

Would you connect with these people?

Where else does your Professional

Headline appear?

Save these pictures for Facebook

Use keywords frequently

Helping Others

Status updates

Share interesting articles, blog posts, videos and

updates in your Status Updates

You can use @ and # like on Twitter

Share content from LinkedIn Today

Like, Comment and Share

Join in your network’s discussions

Endorse others

Recommend others

Send a personal note after

connecting

Comment, Like and Share

Company updates

Comment, Like and Share

Influencer posts

Participate in active groups

Be Consistent

What I learned

When I was fully focused during my daily LinkedIn visits,

the number of views of my profile increased, the

number of Likes of my posts, and sharing of my content

increased

When I was just “doing my time” and not fully engaged,

I had almost no engagement from others

I could generate more engagement with 10 minutes of

focused time than during 30 minutes of unfocused time

Saturday is the best day to share content and engage

others in conversation

Have a plan

Focus on interacting in no more than 2-3 groups at a time so you don’t spread yourself too thin

Never self-promote in groups. Focus on helping others and they will get to know, like and trust you which builds long-term relationships.

Always send personalized invitations when you are reaching out to others

Always send personalized emails to people you connect with and let them know why you appreciate them connecting with you

Have fun!

For more information

ted@tedprodromou.com

www.tedprodromou.com