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The presentation given by the Breaking Bread team at StartupWeekend Fargo on March 9, 2014.
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A home-based hospitality network for foodies on the cheap
Foodies
The Opportunity
31 million foodies in the US (2009)
Over 16,000 food blogs
Young people spent $217 billion on travel (2012)
Our Solution
Website
iOS App
iOS App – Profile
iOS App
How We Make Money
Guests pay $3 reservation fee Season pass
3-mos for $15 6-mos for $25 1-yr for $40
Hosts/guests can choose to be verified $25 fee (zero sum)
Advertising Direct Affiliate marketing
Where the Money Goes
Website Hosting Maintenance Support
Marketing Google / Facebook ads
Host verification (zero sum) $20 background check $5 to charity
Marketing
Established foodie networks / blogs
Word of mouth
Social media
Direct advertising sales
The Goal
A home-based hospitality network for foodies on the cheap
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