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Presentation about social media and social change at the Making It Happen event (http://www.akabusi.com/MakeItHappen.aspx?sid=12). The event was a fund raising event in support of The Akabusi Charitable Trust Action for Children.
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Social revolution or information revolution?
David Mitchell, Research Director, Gartnerdavid.mitchell@gartner.com
Technology adoption starts in different places.
More focused on social and behavior sciences than on technology invention
You must adopt social in your business, or face the humiliation of the consumer
..and the humiliation of potential employees..
• In the war for talent people choose you company, not the other way around
..and it also impacts the war on talent that will impact every business
Everything is now being measured….
• Information explosion
..all of this generates mountains of data..
• Automation is the other side of the coin
..and automating is an approach
• 100% command and control will be the image for some, but is not possible, and shouldn’t be the goal
..but automation and conformity are not the answer to everything
• Information needs to be open and shared not controlled
..but social media supports other types of change
SOCIIAL
• Revolutionary change – tahrir square, will happen in your company if information and social are not democratised.
SOCIAL
IT’S YOUR CHOICE WHAT
TYPE
Social revolution or information revolution?
David Mitchell, Research Director, Gartnerdavid.mitchell@gartner.com
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