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Top 5 Social Media QuestionsAnswers to retail dilemmas

Jen Augustyn | Partner, The Dealey GroupJen Augustyn | Partner, The Dealey Group

Or is it?

Timing is everything.

Source: KISSmetrics blog

About 6% of all retweets occurs around 5pm.

The best time to share on Facebook is Noon ET.

Your ideal times may be different because your audience is different.

The best thing for you to do is to keep track yourself.

Does it work for shopping centers?

Why Twitter?

Social Media for Security

Roseville Police and Fire departments evacuate the Roseville Galleria after it became overwhelmed by people participating in a choral 'flash mob' Monday December 20, 2010.

Social Media for Security

How can I prepare?

• Have a plan in place for how to respond

• Recommended tools:

Circulate a formal response action plan

Post official Community Guidelines

How can I prepare?

Social Media Community Guidelines

How can I prepare?

Should we add to our plan?

It’s already a big player.• Third most popular social media site as of April 2012.• The most used social bookmarking site today.

It is all about retail.• Three of the top five categories on Pinterest are:

• Gifts• Fashion• Interior Design

Why Pinterest?

“How do I measure the effect of social media marketing on my business?”

What’s the ROI?

Thank You

Jen AugustynJen AugustynThe Dealey GroupThe Dealey Group

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