From Twitter App idea to Mashable.com in 24h

Listiti.comFrom idea to Mashable.com in 24h

Listiti.comFrom idea to Mashable.com in 24h

24h

1. The idea

Overwhelming

Can’t keep up

Waste of time?

I wanna know what they say about

“Twitter Lists”

or “Geolocation”

I wanna know what they say about

“Breaking”

or “Obama”

We need a Google Alerts based on

Twitter Lists

2. What’s good enough?

UVPUnique Value Proposition

UVPUnique Value Proposition

Email alert when a keyword appears in a Twitter List

=

Good enough

• No sign up

• No dashboard

• No AJAX

• No list spellchecking

• No designer

NO

Good enough

• No sign up

• No dashboard

• No AJAX

• No list spellchecking

• No designer

NO

Good enough

• No sign up

• No dashboard

• No AJAX

• No list spellchecking

• No designer

NO

3. Reverse programmingStarting with the end

Reverse programming

• 1- User interface

• 2- Middle office

• 3- Back office

Everything developed is a direct consequence of what the user needs

UVPUnique Value Proposition

Email alert when a keyword appears in a Twitter List

=

Reverse programming

• 1- User interface

• 2- Middle office

• 3- Back office

PHP CodeIgniter

Reverse programming

• 1- User interface

• 2- Middle office

• 3- Back office

PHP Cli / MySQLCronjob

Dreamhost

DreamhostAre you nut man??

$9/month

Keep up the charge of@scobleizer, @mashable, @techcrunch

Not in my UVP

DreamhostAre you nut man??

... then crashed

Keep up the charge of@scobleizer, @mashable, @techcrunch

4. Alpha testsFor a few hours

5. Launch + marketing

What a beautiful logo!

6. Today

7. Tomorrow

APIhttp://api.listiti.com/alert/create/TwitterListAccount/TwitterListName

Params to POST

email = xdamman@listiti.comkeywords = Keyword1,Keyword2,Keyword3,... (csv)

source = MySuperTwitterApp Send an email to support@listiti.com to register your app (required to avoid

SPAM - beuuuurkkkk)

Result

MyAPPLogo

Action linkswill open your APP!

Your logo

Listiti.comFrom idea to Mashable.com in 24h