Digiday Brand Conference: Tech Talk: Goldspot Media

The New Digital Era

Multitasking During Content Consumption

Digital Advertising Today

Fragmentation At Its Very Best

Different Technologies for

Online and Mobile

= DOUBLE Ad Creation, Trafficking and Tracking Cost

Advertiser’s Wish List

Buy Digital

Follow the user across Digital Screens

Measure ad performance on every screen in a single

dashboard

Analyze conversions and engagement with multiscreen ads

Optimize campaigns in real time for maximum

ROI

Deliver a consistent ad experience on every screen

Introducing

Industry’s First Multi Screen Ad Management Platform

Create Once,

Deliver Everywhere

Reach the Digital User

Across Every Screen

Assets

Measure Ad Performance

In A Single Dashboard

OptimizeCampaigns On The Fly

For Maximum ROI

3 Screen KPIs

CTR, Engagement and Conversion on 1, 2, and 3 screens

Average number of devices in a digital home where the ad is served

Ad performance per screen (Online, Tablet and Smart phones)

Ad performance per publisher

User engagement per DMA

Social interaction metrics per screen (Facebook likes, Twitter sharing)

*The creative/brand showcased in the video are solely for demo of Ad Formats

Thank You!

www.goldspotmedia.com