Pinterest Instructional

Interactive interest Workshop

Julie Goldman 2013

Why Pinterest

“People come together on Pinterest based upon similar aesthetic or taste”

Agenda

Pinterest starters

Pinterest content

Pinterest strategies

Pinterest Starters

What is it?

Sign Up

Lingo

What is Pinterest?

tool for collecting and organizing things you love

pinboard-style photo-sharing website

create & manage theme-based image collections

events, interests, hobbies

Which Account?

personal

business

Sign Up

Sign Up

sign up : www.pinterest.com

pick a username

choose a password

add a photo

use keywords to describe who you are, what value you offer and what you’ll pin

Link Social Networks

do you have Facebook and/or Twitter?

sign-in and link your accounts

Lingo

board: page where you organize your pins

pin: image bookmark to original source

repin: reposting a user’s pin to your own boards

follow: subscribe to a user’s pins or boards

comment: write a note about a pin

like:

Pinterest Content

Borads

Pins

Search

Follow

Creating Boards

click ‘Create Board’

name your board

write a description

choose a category

is it secret or public?

you’re ready to start pinning!

Creating Boards

What do you want to pin?

Food Crafts

Drinks

FashionAnimals

Decor

Books

Movies

Funny Stuff

Travel

Weddings

Holidays

3 Ways to Pin

Repin

repin a pin already in Pinterest

click the ‘Pin it’ button

choose a board

modify the description

click

Lets look at this in action!

Upload a Pin

do you have a picture you want to share?

upload an image directly from your computer

only link to the image, not a website

Lets look at this in action!

Website Pin

websites with will have a ‘Pin it’ button

choose the image to pin to link to the website

similar to Facebook sharing or Tweeting

Lets look at this in action!

Pin It Button

Lets look at this in action!

Searching

Categories

home feed: pins from the people and boards you follow, including your own pins

popular: the most popular, recent pins

everything: recent pins from all categories and all Pinterest users

Searching

Following

people: you’ll see that person’s pins in your home feed and you follow all their boards

boards: you see only pins added to that specific board in your home feed

you can unfollow people or boards any time

Follow People

Follow Boards

Following

Find Friendsfind friends through Facebook or Twitter

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!

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find friends with their name:

1. click your name in the top right corner

2. click ‘Find Friends’ from the drop-down menu

3. your friends who use Pinterest will appear

4. click the ‘Follow’ button for friends you'd like to follow

1. type the name in the search box

2. click the ‘Pinners’ tab to make it a people search

3. click the ‘Follow’ button for anyone you'd like to follow

note: your friends may not appear if they aren't registered for Pinterest or if they are listed under a different name

2 Questions?

Pinterest Strategies

Evaluating

Marketing

Tips

Apps

Evaluating Profiles

www.pinterest.com/k8smallthings

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www.pinterest.com/ireneturner8

!

www.pinterest.com/smitchill

For Your Business

Business Account

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!

Go to www.business.printerest.com

Select your business type

Update your contact name and email

Fill in your profile

Business

Business

Marketing

The easier it is for people to discover your products and content, the more

people you’ll reach and inspire

5 Big Tips

Create very specific boards

Follow a lot of people

Pin from your favorite sites

Search pins to find inspiration

Write descriptions and comment

Apps

www.pinterest.com/jgolds2

follow me on Pinterest!

add your own profile!