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HOW TO TRACK CLICKS FROM SOCIAL MEDIA MARKETING EFFORTS
USING BIT.LY BY ALLAN T. AGUIRRE
© Allan T. Aguirre – Your Virtual Office Manager
Bitly shortens, shares, manages and analyzes your favorite link
Open your browser
Go to www.bitly.com
Bitly’s sign up page
Click SIGN UP
You can sign up with your Facebook account
Click SIGN UP WITH FACEBOOK
Enter Email or Phone Number
Enter your Password
Click Log In
You can also sign up using your Twitter account
Click SIGN UP WITH TWITTER
Enter Username or email
Enter your password
Read the notification
Click Authorize app
Or you can create account using your email address
Enter a Username
Enter your Email address
Create your Password
Please take note of the rules for password
Re-enter your password
Click the box
Follow the instruction
Click CREATE ACCOUNT
Bitly’s welcome mesage
Click START CREATING BITLINKS
Your Bitly’s dashboard
Click CREATE BITLINK to start
You have to paste long URL
For example, I’ll enter link to a blog
Click Create
It automatically gets the title of the page
Your shortened customized bitlink
Add or create tag
Your bitlink is now on your dashboard
Click COPY to copy the link
You can paste it to your social media accounts
Let’s say on your Facebook account
Create a message
Right-click on the space
Click Paste
Your bitlink is attached
As well as the preview of the page
You can select your audience
Click Post
Your link has been posted
Clink the link to go the page
You will be directed to the page
This is equivalent to a single click
Going back to your Bitly dashboard
You now have 1 click
Coming from Facebook
And the location
Scrolling down
You have the graphical representation of the clicks
Graphs also for referrers
And locations
You can also share the bitlink
Click SHARE
There are options for Twitter and Facebook
Click either Twitter
Or Facebook
Click Connect to a Twitter account to connect to Twitter
Click Connect to a Facebook account to connect to Facebook
For now, let’s connect to Twitter
Enter your username
Enter your Password
Again, take note of the notification
Click Authorize app
You are connected to Twitter
Click again SHARE
Your bitlink will be shared to your Twitter account
Click TWEET
Your bitlink has been shared
Your bitlink on Twitter
If you click the link
Again, you will be directed to the page
Going back to your Bitly dashboard
You now have 2 clicks
With Twitter as the latest referrer
And the location
Scrolling down
The graph representing the clicks
The graph for referrers
And the graph for locations
You can also edit your bitlink
Click EDIT
You can change the title
You can also customize your bitlink
As long as the link is not yet taken
For example, I changed the bitly
It changes also in the dashboard
You can also add or create a new tag
You can also change the date covered by your data
Click the date
Select date range
Click APPLY
Your number of bitlink has a limit
Click the menu to know the limit
Your limit for your bitlinks
Then Sign Out
“Good things, when short, are twice as good.”
- Tom Stoppard
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