NPR One hacks and hackers

Jeremy PennycookProduct Manager at NPR

NPR One: Public radio for the 21st century

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Personal

Machine learning

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Just for you

Balancing Act: Blending algorithms and judgement

Publishing StrategyCreate Once Publish Everywhere: COPE is really a combination of several other closely related sub-

philosophies, including:

● Build content management systems (CMS), not web publishing tools (WPT)

● Separate content from display

● Ensure content modularity

● Ensure content portability

Credit: Dan Jacobson

Buckets and the FlowGets most recent stories with the following parameters

○ Get 1 stories○ No time duration set on this unit○ No recency limitations○ Aggregations to use:

■ MPX Assist○ Stories with more than 700 ratings and whose average rating is less than 0.54 will be excluded.○ Skip Personalization is in the PRE_HIATUS period (0 skips, 0 bypasses, 0 recovery) and will RECOMMEND

content from this unit○ Link to Drilldown Report○ Fallback: Gets most recent stories with the following parameters

■ Get 1 stories■ No time duration set on this unit■ No recency limitations■ Aggregations to use:

■ NPR Selects■ Stories with more than 700 ratings and whose average rating is less than 0.54 will be excluded.■ Skip Personalization disabled■ Link to Drilldown Report

How does it work?Magic

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Building a Platform: More than just an app

iOS + Android

Web

Revenue

Learning Through Data: A vehicle to understand our audience

Iterative Framework● Agile - Our core philosophy of how we work.

● Scrum - The vehicle inside which we get things done.

● Lean - How we know we’re working on the right stuff.

Credit: McCaul Baggett

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