6 Tools to Help You Dominate App Store Optimization

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Get the free ASO course: http://mobileappchat.com/slideshare-aso-course === So you release your app… And the downloads STINK… Now what? I was there. I had cautious expectations when I released my app and I wasn’t seeing the type of downloads that I wanted. So… I decided to use the knowledge that I gained from interviewing close to 200 successful app developers and do an ASO update on one of my better performing apps. And the result? 300% increase in downloads for a paid app! Now! I want to share my exact process with you. No fluff! No high-level bullsh*t! Just an hour of action packed content that you can use in your app portfolio. Join me! http://mobileappchat.com/slideshare-aso-course === Twitter: https://twitter.com/stevepyoung Podcast: http://mobileappchat.com/

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6 tools to help you

DOMINATEapp store optimization

NEW TO APP STORE

OPTIMIZATION?

KNOW A BIT BUT ALWAYS LOOKING

TO LEARN NEW WAYS...

WANT TO OUTSOURCE ASO?

YOU ARE IN THE RIGHT PLACE!

“Big doors swing on little hinges.”

-­‐  W.  Clement  Stone

STEP 1: KEYWORD IDEAS

P H O T O C R E D I T: D I E G O D A L M A S O

#1: GOOGLE ADWORDS

#2: AMAZON

#3: APP STORE

#4: SENSOR TOWER

http://www.onelook.com/reverse-dictionary.shtml

#5: ONELOOK

#6: APPANNIE

6 TOOLS FOR KEYWORD IDEAS

1)  Amazon  

2)  Google  Adwords  

3)  App  Store

4)  Sensor  Tower  

5)  OneLook  

6)  AppAnnie

STEP 2: KEYWORD RESEARCH

P H O T O C R E D I T: E B A R N E Y

SENSOR TOWER: KEYWORD RANKING

STEP 3: OPTIMIZE APP NAME & KEYWORDS

P H O T O C R E D I T: F L I C K R

THINGS TO KNOW...- 255 characters allowed in app name - 100 characters allowed in keywords - 33 characters shown on iPad App Store - 37 characters shown on iPhone App Store

[Before]  App  Name:    ABC  DJ  -­‐  Preschool  ![After]  App  Name:    Phonics  Play  -­‐  Get  Kids  Hooked  on  Alphabet  Sounds

GET CREATIVE

FORMAT

[App  Name]  -­‐  [Main  Benefits]

BONUS

Photo Credit: MattysFlicks

3 SIMPLE WAYS TO INCREASE DOWNLOADS

AND REVENUE

#1: SPANISH LANGUAGE

#2: LOCALIZE

#3: ALTERNATE TIER PRICING

ACCESS THE COURSE FOR FREE

Access the FREE Course

In 1 Hour, Learn the ASO Tactics That I Used to Increase Downloads for a Paid App by 277%

NEED APP MARKETING HELP? steve@mobileappchat.com

Photo Credit: http://www.flickr.com/photos/42788859@N00/318947873/

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