RCS Social Media Lessons

Social Media: What We’ve Learned at

Richmond Community Schools

Rob Tidrow, Technology CoordinatorBridget Hazelbaker, Community Partnership and Engagement Coordinator

Richmond Community Schools

weRrichmond.com

WelcomeO Why Social MediaO Know Our AudienceO Just Because You CAN Say

It…O Pick One…Then Two…

Then AllO Get HelpO Going Forward

Why Social MediaO Effective Communications ToolO Provides Community EngagementO Offers Online PromotionO Complement Other Tools

O WebsiteO E-newslettersO Traditional newslettersO OneCallO Direct e-mailsO NewspaperO RadioO Local TelevsionO More

Know Our Audience

• Who do you want to reach?

• RCS’ reach• Students• Parents• Employees• Community• Extra-community

Just Because You CAN Say It…

…Doesn’t Mean You SHOULD

Student and Employee

Confidentiality

Pick One…Then Two…Then All

Get Help

Going Forward

O Pick one and startO Expand your

reachO Shake hands

3 Tips

Thank You and Questions

Rob TidrowO Website: weRrichmond.comO Blog: http://robtidrow.wordpress.comO E-mail: tidrowr@rcs.k12.in.usO Twitter: @wearerichmond

@robtidrowO Facebook:

http://www.facebook.com/richmondschoolsO YouTube: http://www.youtube.com/werrichmondO Flickr:

http://www.flickr.com/photos/werrichmond/

Bridget HazelbakerO Website: weRrichmond.comO E-mail: bhazelbaker@rcs.k12.in.usO Facebook:

http://www.facebook.com/richmondschoolsO YouTube: http://www.youtube.com/werrichmondO Flickr: http://www.flickr.com/photos/werrichmond/