Pr campaigns buensamaritano

PowersVisionJessica Abreu, Kristin Cagney, John Nizinski, Katherine Warner

Health Education

Our Goals

Raise Awareness

Raise Funds

Educate

Primary Audience

PowersVision will increase the understanding of the poor health conditions in the

Dominican Republic with the students and faculty of Quinnipiac University.

PowersVision will raise money to sponsor a minimum of 10 Health Promoters to reside in

the bateyes of the Dominican Republic.

PowersVision will utilize staff and students of Quinnipiac University to help increase

health education in the bateyes.

Secondary Audience

PowersVision will reinforce knowledge of what the Good Samaritan Hospital is with the members of the DR Mission Team.

PowersVision will raise enough money to sponsor a minimum of 10 Health Promoters to reside in the bateyes of the Dominican Republic.

PowersVision will utilize members of the DR Mission Team to help increase health education in the bateyes.

Tactics

Goal # 1: Raise Awareness

Raise Awareness:

PSA

Hospital El Buen Samaritano

Raise Awareness: Brochures

Raise Awareness: Guerilla Marketing

Goal #2: Raise Funds

Make A Splash for the

Dominican Republic!

Raise Funds:Make A Splash

Event

Dunk

Professor!!

A

Giant Slip & Slides!!!

Guerilla Marketing

Imagine if your water came out the color of Pepsi.Come to the Make A Splash Event on Sunday May

5, 20134pm-6pm

And Support Clean drinking water!

Raise Funds:Text-to-Give

Raise Funds: Water Bottles

Goal #3: Educate

Educate: Health Education

Budget/Schedule

Questions???