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A talk on the importance of using LinkedIn (Gangnam Style) in Professional Development for college students given by Tina Powell
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Fairleigh Dickinson University - Silberman College of Business Professional Development Program LinkedIn Gangnam Style by @tinacpowell
LinkedInGangnam Style
Gangnam Style
“Gangnam” means “south (nam) of the river (gang) in Korean.
Icon of the rapid economic development of South Korea in 1970s and 80s.
Regarded as the place where people are rich, girls are pretty and everything is supposed to be cool.
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Most wealthy area in the entire South Korea.
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LinkedIn Gangnam Style
175 m in 200 countries - The largest professional network on the Internet (as of August 2, 2012)
As of June 30, 2012, LinkedIn counts executives from all 2011 Fortune 500 companies as members; its corporate hiring solutions are used by 85 of the Fortune 100 companies
As of May 2012, there are over 20 million students and recent college graduates - fastest growing demographic!
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85% of recruiters go to LinkedIn before anywhere else to find talent
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LinkedIn Gangnam Style
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LinkedIn Gangnam Style
LinkedIn Success Story #1
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Discussion Forums Work & Academics In His Field
Build His Network
LinkedIn Gangnam Style
LinkedIn Success Story #2
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LinkedIn Search InMails to Promote Warm Response
LinkedIn Gangnam Style
LinkedIn Success Story #3
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Advanced Search Locate Company Connect with Traveler
LinkedIn Gangnam Style
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Picture - Think Professional Headline - Keywords Summary - Be original & kill it Experience - Past & present Recommendations - Get some, use
restraint Skills & Expertise - Share the love Education - Clubs, awards, sports
Profile
LinkedIn Gangnam Style
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1. Classmates, friends, acquaintances2. Teachers, professors, tutors,
administration3. Family and loved ones4. FDU Alumni5. Business 6. Community groups7. Coaches and school sports teams8. Workout partners9. Email lists10. PEOPLE YOU MAY KNOW (HOME)
Connect
LinkedIn Gangnam Style
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1. Your Groups - Fairleigh Dickinson University Alumni 6,292
2. Groups You May Like 3. Groups Directory4. Create A Group
Groups
LinkedIn Gangnam Style
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1. Like, Comment, Share2. Send a message3. Add a Google or Slideshare
Presentation4. Attach a link to an article, video, blog
posting, article, infographic, picture, press release, student club, events, poll, athlete of the week, game, webinar
5. Add your twitter6. Top sources only!
Publish
LinkedIn Gangnam Style
How Important Is Social Media
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LinkedIn Gangnam Style
1 Profile
2 Connect
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3Groups
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Be PSYBe Confident
Don’t be afraid
to show off your
personality
Dress to Impress
Show your unique value
Have fun & go Gangnam Style! Presented by @tinacpowell
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