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This is a re-version of a talk I (Dan Hon) gave at the Let’s Change the Game conference held on Friday 5 December 2008. It was a very casual, irreverent talk, but one that I hoped would bring some light relief to the day as well as (possibly in a rather confrontational manner) highlight some of the current problems - as I perceive them - with this whole “alternate reality game” business.
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EVERYTHING YOU KNOW ABOUT ARGS
IS WRONG*
DAN HON, SIX TO START, DAN@SIXTOSTART.COM
* THE HAPPY HOLIDAYS EPISODE
Friday, 3 July 2009
The taboos of alternate reality games - the number of people playing, the types of people playing and the degree
of immersion and ask: where did it all go wrong? (and, hopefully, have some pointers as to how to put the world
to rights).
Friday, 3 July 2009
SOME CAVEATS
Friday, 3 July 2009
• HIGHLY RESEARCHED
• TOTALLY OBJECTIVE
• COMPLETELY INOFFENSIVE
SOME CAVEATS
Friday, 3 July 2009
Friday, 3 July 2009
WE SUCK
DON’T HAVE ENOUGH PLAYERSTHE PEOPLE WHO PLAY ARE WEIRD
THE PEOPLE WHO PLAY HAVE NO MONEYTHE PEOPLE WHO PLAY AREN’T MAINSTREAM
WE MAKE GAMES FOR THE HARDCOREWE’RE TOO EXPENSIVE
WE DON’T SCALEWE LIE
Friday, 3 July 2009
AN APOLOGY
Friday, 3 July 2009
DEFINITIONS
Friday, 3 July 2009
DDDALTERNATE REALITY
Friday, 3 July 2009
DDD
Friday, 3 July 2009
DDD
Friday, 3 July 2009
DDDGAME
Friday, 3 July 2009
DDD
Friday, 3 July 2009
DDD
Friday, 3 July 2009
DDD
Friday, 3 July 2009
DDDALTERNATE REALITY GAME
Friday, 3 July 2009
DDDARG AS A LABEL
Friday, 3 July 2009
DDD(A STORY GAME)
Friday, 3 July 2009
DDD3 PRINCIPLES OF
GOOD STORYTELLING
Friday, 3 July 2009
DDDCLUE #1
Friday, 3 July 2009
DDDCLUE #1
TELL A GOOD STORY, IN THE CONTEXT OF ALL STORYTELLING.
Friday, 3 July 2009
DDDCLUE #2
LESS IS MORE.
Friday, 3 July 2009
DDDCLUE #3
THE INTERNET IS NOT VIDEO.
Friday, 3 July 2009
DDD(A STORY GAME)
Friday, 3 July 2009
DDDGAMES ARE SUPPOSED
TO BE FUN
Friday, 3 July 2009
DDDA SUGGESTION
Friday, 3 July 2009
DDDNO MORE OF THIS SHITVIEWING SOURCE CODE
“DE-STEGGING”WAITING
CODEBREAKINGMORE CODEBREAKINGESOTERIC KNOWLEDGE
VIEWING MORE SOURCE CODESOLVING STUPID PUZZLES
BUYING STOCK IN UV TORCH COMPANIESSTILL WAITING
NOT TELLING ME WHAT TO DO
Friday, 3 July 2009
DDDMORE OF THIS PLEASE
SHORT, SNAPPY AND FUNLAST CALL POKERTHE LOST SPORT
PLAYTESTINGPLAYFUL DESIGN
PROPER GAME DESIGNREPEATABLE
SOCIAL
Friday, 3 July 2009
DDDWE MAKE GAMES AND
TELL STORIES
Friday, 3 July 2009
DDDTHE SCIENCE BIT
Friday, 3 July 2009
DDDSOME CHARTS
Friday, 3 July 2009
PERCENTAGE OF PIE CHART RESEMBLING PAC MANPERCENTAGE OF PIE CHART NOT RESEMBLING PAC MAN
Friday, 3 July 2009
DDDNO, REALLY
Friday, 3 July 2009
STORYGAME
NOBODY
EVERYBODY
Friday, 3 July 2009
STORYGAME
NOBODY
EVERYBODY
PERPLEX CITY
WE TELL STORIES
YOUNG BOND
Friday, 3 July 2009
STORYGAME
NOBODY
EVERYBODY
PERPLEX CITY
WE TELL STORIES
YOUNG BOND
MAGICAL PONY UNICORN LAND
Friday, 3 July 2009
DDDLAST SUGGESTION
Friday, 3 July 2009
DDDNO MORE OF THIS SHITTHIS IS NOT A SODDING GAME
LAZY CALLS TO ACTIONHELPING A TEENAGE GIRL
HELPING AN ATTRACTIVE TEENAGE GIRLHELPING AN ATTRACTIVE AMNESIAC TEENAGE GIRL
HELPING ATTRACTIVE AMNESIAC TEENAGE GIRLS“THE FUCKING ORDER”
MORE FUCKING COUNTDOWNSTREASURE HUNTS
MILLIONS OF BLOG ENTRIESJUMPING THROUGH FUCKING HOOPS
MASTURBATORY PLATFORM EXCITEMENT
Friday, 3 July 2009
DDDNO MORE OF THIS SHITOOH, A MOVIE CREDIT
OOH, A WEBSITEOOH, AN EMAIL ADDRESS
OOH, AN AUTORESPONDEROOH, A PHONE NUMBER
OOH, A VOICEMAILOOH, A PHYSICAL ADDRESS
OOH, A SECRET NOTEOOH, A WEBSITE
OOH, A SECRET CODE
Friday, 3 July 2009
DDDNOFriday, 3 July 2009
DDDPLEASE STOP
Friday, 3 July 2009
DDDLAST, LAST SUGGESTION
Friday, 3 July 2009
DDDTIME TO DECIDE
OPTIMISE FOR VIEWERS OR PLAYERS (OR BOTH?)MARKETING CAMPAIGN (PR) OR GAME
DO YOU REALLY NEED A STORY?
Friday, 3 July 2009
DDDTHE END
Friday, 3 July 2009
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