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Successful Recruitment for CAH’sSuccessful Recruitment for CAH’s
Successful recruitment begins with building a professional recruitment infrastructure and process that will increase efficiencies and decrease cost. The principles of success apply equally to a 250 bed hospital or a 25 bed hospital. Such systems will consist primarily of the following resources exhibited in various forms:
• Candidate Management System
• Dedicated Webpage
• Marketing Materials
• Competitive Organizational Philosophy
• Controlling the Variables
• Metrics of Success
• Professional Recruitment Staff
• Recruiting Firms
Candidate Management SystemCandidate Management System
• Record of Candidates
• Internal Pipeline
• Sources
• Expenses
• Conversion Ratios
• Metrics of Success
WebsiteWebsite
• 77% Utilization by Residents *
• Virtual Competition
• Video & Video Interviewing
• Physician Testimonials
• Community Information
• Recent News
* Health Care Advisory Board
MarketingMarketing
• Message to Candidates
• DVD’s
• Brochure & Print
• Display
• Logo & Branding
• Social Media
• Mobile
Competitive Organizational PhilosophyCompetitive Organizational Philosophy
• Timeline
• Staff Structure
• Pre-site
• On-site
• Post-site
Controlling the VariablesControlling the Variables
Active Unprofessional Mistakes Inefficient Overall Candidates Image Misrepresentation Process
Candidates Opting Out of Recruitment Process
Health Care Advisory Board
Metrics of SuccessMetrics of Success
• Physician Candidates
• Faculty & Staff
• Candidate Management System
• Best Practice02468
101214161820
1stQtr
2ndQtr
3rdQtr
4thQtr
PhoneInterviews
Site Visits
SignedAgreements
Professional Recruitment StaffProfessional Recruitment Staff
• Recruitment
• Relations
• Retention
• Professionalism
• Legal & Compliance
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