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TMTF January 12 2007 Compiled Copyright Nitin Dhora
Government of Canada programs for mentoring new immigrants – job or business
Nitin Dhora
MBA, CMC
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Presentation Outline
Immigration & Settlement, Employment Highlights in Canada & Ontario
Key Labour Market TrendsKey Labour Market Trends Economic and Social Integration via job or business Holistic Settlement and Integration Service Model at Dixie
Bloor Neighborhood Centre The Mentoring Partnership Program Small Business/Self Employment – a very viable option for
new immigrants in Ontario Government Support for Business including Job Skills’ S.E.B.
with Mentoring component Business opportunities around us Next Steps
TMTF January 12 2007 Compiled Copyright Nitin Dhora
1. Immigration, Settlement & Integration Dixie Bloor sees the adjustment of immigrants into a new
community as a process, during which immigrants need a continuum of services, in varying degrees according to their own backgrounds and experiences
Settlement /Integration Continuum
Settlement
Acclimatization Adaptation Integration
Settlement refers to acclimatization, early stages of adaptation : Finding accommodation, opening bank account, driving license Learning about the new neighborhood Learning a new language Getting a job – initially odd /survival job, then dream job Starting a business and creating jobs
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Defining Integration
“A gradual process by which new residents become active participants in the economic, social, civic/political, cultural and spiritual affairs of a new homeland. It is a dynamic process in which values are enriched through mutual acquaintance, accommodation and understanding”
It is a process in which both the migrants and their compatriots find an opportunity to make their own distinctive contributions”
(cited in Kage, 1962:165, from Best Settlement Practices 1998:6) Peel Portraits 2001: A snapshot (Of only those who arrived in
Peel between 1991 and 2001) www.portraitsofpeel.ca Average Employment Income: $ 25,892 Labour Force Participation Rate: 133,925 71.0% Unemployment Rate: 8,170 9.0%
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Job Markets today…… Even with four months of declines, Canada's economy has
added 345,000 new jobs so far this year, an increase compared to 2005
Employment was up by 62,000 jobs in Dec, 49,000 being self-employed. The unemployment rate down to 6.1 percent. Unemployment rate for adult women set a record low, dropping to 4.9%, lower than adult men of 5.3%.
Factories have fired total 130,000 workers this year in Ontario. Ontario added 113,000 jobs this year. Full-time work went up in Canada but in Ontario, PT work increased. Gains in several industries including education, construction, business, building and other support services as well as public administration. Employment gains in service sector, health care, social assistance, finance, insurance, real estate made up for the losses sustained in the manufacturing industry
TMTF January 12 2007 Compiled Copyright Nitin Dhora
2. Key Labour Market Trends2. Key Labour Market Trends
Longitudinal Study from Statistics Canada: only 4 out of 10 newcomers are working in their occupation fields
Statistics Canada: 58% working age immigrants had post-secondary degrees at landing compared to 43% of Canadian population
Immigrants with university degrees earn 40% less than Canadian born
Lack of credential recognition, Prior Learning Assessment, local experience, language proficiency and “bridging” training opportunities are key hurdles
Immigration will account for 100% of net growth in the province’s labour force by 2011; skills shortages in trades, technical, skilled and professional occupations
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Immigrants will be a key to labour force growth
Source: BCSTATS, 2002.
-30-20-10
010203040
5060708090
100110
1976-77 1983-84 1990-91 1997-98 2004-05 2011-12 2018-19 2025-26
InternationalInterprovincialNatural Increase
Thousands
Projections
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Skills Wastage & Economic Loss
The Conference Board of Canada estimates that 540,000 Canadians would earn an additional $4.1 billion to $5.9 billion annually if their learning, experience and credentials could be rewarded and recognized in the workplace. It maintains that the single largest reason for “unrecognized learning” is unrecognized foreign credentials.
Jeffrey Reitz of the University of Toronto estimates that the under-utilization of immigrants’ skills and education represents $15 billion a year of foregone earnings to immigrants.
“We did not all come over on the same plane, but we are all in the same boat”
TMTF January 12 2007 Compiled Copyright Nitin Dhora
3. Economic and Social Integration CIC’s Official Definition “ CIC’s integration strategy aims to enable newcomers to settle, adapt
and integrate as quickly and comfortably as possible so that they may become contributing members of Canadian society. It is a two-way process that encourages adjustments on the part of both newcomers and the receiving society. Canada responds to the needs of newcomers through a variety of settlement programs, services and integration promotion activities throughout the integration process”
(Citizenship and Immigration Canada, 2002 from www.cic.gc.ca/english/pub/dpr2002/cic02dpr06)
“ Economic Integration is the process during which immigrants and the host community (are assisted to) go through various stages including orientation, skill enhancement, social networking and participation; and eventually become financially self-reliant and contributive members of the Canadian economy”
It is a priority for new immigrants and automatically ensures and foster social, cultural and political integration
TMTF January 12 2007 Compiled Copyright Nitin Dhora
1. Basic orientationFamiliarity with the new environmentAccommodationShopping Banking
2. Economic issues Finding a jobCareer advancementEntering into own field of prior employmentStarting a businessFinancial independence
3. Mental health issues Honeymoon period / moodUncertainty, Worry and depressionOvercome the problem
4. Family issues Marital problemParent child communicationBuild up a new family, new values
5.Education issues Schooling for childrenUpgrading of own language skillsFurther education, computer
6. Social issues Established social networkVolunteering
TMTF January 12 2007 Compiled Copyright Nitin Dhora
4. Integrated Service and Holistic Approach of Dixie Bloor
Community & Neighbourhood Support Services
Resource Room, Youth Summer
Employment
www.dixiebloor.ca
Information & referral, community meetings, volunteer coordination, special events, Friendship clubs, Speaker’s Bureau
Family Support
Programs – Early Years,
Kid’s Fun Club,
Caregiver & Senior’s
education, IGM, Pregnant
Moms, Families First
JSW, NESP, Employment services, ELT & job training,
Mentoring
Newcomer Programs
Government, Businesses, Employers, Community Organizations, Community Centers, Schools, Communities
Settlement & Immigration, LINC Classes
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Dixie Bloor 2006 Overview
(1) Mandate: 1: Full Service Community Non-Profit Agency2:Social Services (Settlement, Counselling, LINC
and Community Services, Employment Support) (2) Scope: 24 locations in Mississauga (including 7 Community & Neighbourhood Support services,
Family Support programs, 3 Newcomer Employment Support / ELT / Mentoring centre) www.dixiebloor.ca
(3) Clientele: 11,000 clients served in year 2006 (4) Staff: 75 (5) Volunteers: 900 volunteers participated in year 2006 (6) Overall Budget: $ 4.5 million in Year 2006 from federal,
provincial and municipal government, We are also a United Way Member Agency
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Work with employers at local level
3 employment services centers of Dixie Bloor directly working with local employers and mentors for mentoring, coop and placement activities etc.
Partnership with Employers: a. Career & Recruitment Fairs b. Job Fairs c. TRIEC d. MBOT & BBOT e. Breakfast events with employers
Employment Mentoring Program & E.L.T. Partnership with Business: 6 corporate partners Assist MBEC, Youth Entrepreneur Training Program , etc Work with Community Partners in Policy, Advocacy and
Support to Employers
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Someone taught you…. Someone helped you….Someone showed you….Someone took the time….
Now it’s your turn…. 24 hours over 4 months…Become a Mentor and be that someone……
www.thementoringpartnership.com
TMTF January 12 2007 Compiled Copyright Nitin Dhora
5. The Mentoring Partnership
What do we offer ? Employment Mentoring & Professional Networking
24 hours of employment mentoring spread over 4 months, (ideally 90 minutes a week over 16 weeks, either personally, or over phone and email) with an employed counterpart in the same field in a professional relationship
You will have for 4 months a TDSB –MCC Employment Advisor, our Program Facilitator and a Mentor to support you in your job search
Someone in your corner…Someone who gives you a hands up, not a handout…a real chance to access the hidden job market
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Who are we? What is our goal? We are an alliance of community agencies in the City of
Toronto, Peel, Halton and York with TRIEC’s initiative in GTA www.triec.ca
Lead agency in Peel - Dixie Bloor N. Centre with ACCES in Brampton and Malton Neighbourhood Services as partners
Peel Program is funded by Service Canada, United Way of Peel & Region of Peel
The goal is 1000 matched pairs every year in GTA, including 260 in Peel
Corporate Partners, Circle of Champion Mentors: Business leaders who mentor and promote mentoring in Peel
Employment Success Rate is 70 % if program of 4 months is completed, with 50 % finding employment in their own profession Visit www.thementoringpartnership.com for success stories
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Who can be a Mentee?
To qualify to be a mentee, the I.T.P. must be: A permanent resident, not more than three years in Canada, entitled to
work in Canada Unemployed or underemployed i.e. working less than an average of 20
hours per week, able to devote 20 hours for job search Must have good language skills with English CLB level 8 Have worked at least 3 years in their profession in country of origin No more than a 3-year break in this profession, not have worked in
their profession in Canada and seeking full time employment in their profession
Have already gone through a job search preparation course or workshop to be ‘100 % job-ready’ with credentials assessed and cover letter, resume ready
Is most likely to benefit from mentoring, so as to contribute fully to Canada.
The Process for Mentees
TMTF January 12 2007 Compiled Copyright Nitin Dhora
What you should do………..
Do lots of effective networking Do strategic volunteering Learn self-marketing techniques Have your Marketing tool kit ready, including: your business card your 30-second elevator speech your Profile Statement take the 2 Quizzes to assess your E.Q. / E.I. &
Job Searching skills
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Unfreeze * Adapt * RefreezeMake use of positives
Avoid Problem But No I want Back home Weakness Job -----------------------------------------Be YourselfJob Market is hiddenFocus vs broad searchesLeverage the global economy
Try Challenge However Yes May I My country of origin Area of improvement Employment opportunity-----------------------------------------Good attitude and communicationNetwork, understand hiring processHelp people to help youRejection or No is one step closer
TMTF January 12 2007 Compiled Copyright Nitin Dhora
6. Small Business / Self Employment – a very viable option for new immigrants in Ontario
Total Business in Canada 1 million (58% in ON & Q) In Ontario in 2003 Total of 328,822 Businesses with paid employees
Small Business 20- 49 employees (5.3 %)
5-19 employees (18.5 %) <5 employees (72.2 %)Medium Business 50 - 499 employees
…….. (3.5%)Big Business (500+ employees.. 0.5%) 75 % employ five people, 95 % 50
employees Community attributes with positive impact on success. SME’s account for 51 % of total jobs
Small businesses are the engine of Ontario’s economy, creating 2/3rd of all new jobs 50 % start from scratch, 25 % buy an existing business
883,600 are self-employed, ,earn $ 12,000 lower than paid, work longer, but enjoy higher job satisfaction.
(Source: CIFB Research S.B.Primer)
Labour force 15 years and over by class of worker: Canada, Ontario and Peel, 2000
Total labour force 15 years and over Canada 15,872,070
100.0% Ontario 6,086,815 100.0% Peel 564,195
100.0% Average Employment Income:
$25,892 Self-employed (incorporated) Canada 606,480 3.8% Ontario 209,335 3.4% Peel 20,130 3.6%
Self-employed (unincorporated) Canada 1,254,715 7.9% Ontario 476,085 7.8% Peel 33,940 6.0%
TMTF January 12 2007 Compiled Copyright Nitin Dhora
7. Government Support for Business leading to Economic Integration
Ministry of Small Business & Entrepreneurship Contact the Ministry: 8th Floor, Hearst Block
900 Bay St.Toronto ON M7A 2E1Toll-free: 1-866-668-4249 or 1-866-ONT4BIZIn Toronto: (416) 325-6666Fax: (416) 325-6688E-mail: info.sbe@ontario.ca
www.sbe.gov.on.ca Also see Ministry of Economic Development & Trade
www.ontariocanada.com Read About Successful Business Immigrants to Ontario on
www.settlement.org
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Ministry of Small Business & Entrepreneurship: Initiatives for Business Immigrants
Canada–Ontario Business Service Centre Excellent source of information on starting and developing your business. From this site you can access helpful information on a wide range of business topics including business planning tips, taxation, employment regulations, importing/exporting, e-commerce, financing, etc www.cobsc.org/en
Toll-free: 1-800-567-2345 Answers to your business questions Ontario Business Connects – ServiceOntario Helpline
Ontario offers streamlined on-line business registration and access to services for business through OBC. You may also register for MyBIS, an email subscription service providing information on a range of business topics www.gov.on.ca
Business Advisory ServicesMinistry offices providing business consulting services to innovative growth firms, associations and municipalities
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Ministry of Small Business & Entrepreneurship
Small Business Enterprise CentresSmall Business Enterprise Centres focus on providing support to start-up and small enterprises (SMEs) during their first through fifth years of operation
Free consultations with a qualified business consultant Review of business plans Consultations through their lawyer/accountant referral service Up-to-date, leading-edge information that's yours for the taking - booklets,
pamphlets, brochures, articles - all geared to the needs of the entrepreneur. Access to current resource materials, including directories, trade indexes and books that you can peruse on-site
Workshops and seminars. Guidance on licenses, permits, registration, regulations and other forms and documents required to start and build a business
Import and export information. Information on patents, copyright and trademarks
Mentoring and networking opportunities Internet and computer access for business research and planning
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Enterprise Toronto
Enterprise Toronto is an innovative public and private sector alliance created to provide one-stop sourcing of services and programs tailored to meet the needs of the City’s Entrepreneurs and small businesses
Manufacturing / Retail / Franchising Import / Export / Agribusiness Services / Hospitality / Tourism
www.enterprisetoronto.com Free morning workshop on "How to Start a Food Business"
The workshop is being hosted by the Toronto Kitchen Incubator (TKI) and delivered in partnership with the City of Toronto's Economic Development Department and Biz Launch
The Toronto Kitchen Incubator (TKI), a project of FoodShare Toronto, supports small entrepreneurs and community groups interested in starting new food companies. The TKI is a fully licensed industrial kitchen for use by small entrepreneurs and community groups. The TKI is available for a low hourly rental to small food businesses that would otherwise have to make a large investment in their own business
Workshop on Monday, February 19th, 2007North York Civic Centre, Council Chambers5100 Yonge Street, Toronto9:30 am - 12:30 pm
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Passport to Business Success (PBS)
The Government of Ontario has developed the Passport to Business Success (PBS) program with the federal and municipal governments to encourage entrepreneurship and new business start-ups. PBS will assist you to access the wide range of services available to you as a recently arrived business immigrant to help you to settle your family and to establish your business. This initiative is designed to help you:
Gain knowledge of Canadian business practices Establish your business sooner Save time and money Utilize your unique business skills Get valuable professional assistance Attend various events such as: networking/information sessions,
seminars, business forums www.2ontario.com/bi/bi_passport_tobusinesssuccess.asp
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Enterprise Toronto offers several services such as:
Business Registration Advisory Services: Once you have written a business plan, you can
book a FREE consultation with one of their business advisors to review and evaluate your business idea. These consultations can also serve to help you discover or learn ways on how to improve your existing business. To book such a consultation please call: 416-338-5986
FREE Seminars: ET offers FREE seminars at two of their office locations. One at Toronto City Hall and the other at the North York Civic Centre. You can register for these seminars online. To register online you will need to become an ET member (no charge/fee involved). You can easily become a member by clicking on the tab called "1st Time User" (located at the top of the ET website homepage) and then click "become a member". Once you're a member you simply register for the seminars by clicking on the "Upcoming Seminars & Events" tab
Resource Library: All of the ET offices have a resource library that have books, pamphlets, articles, and other resources that can assist you in your business start-up or your research to improve your existing business
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Enterprise Toronto
ARTICLES ON KEY TOPICS Starting A Small Business Are you an Entrepreneur? Assessing your Business Business Planning Marketing Research Expanding your Business Financing Marketing Legal Issues New Product Development Business Exit Strategies
SPECIALIZED TOPICS Importing Exporting Franchising RetailingSPECIFIC PROGRAMS Aboriginal Entrepreneurs Entrepreneurs with Disabiliti
es Immigrant Entrepreneurs Women Entrepreneurs Young EntrepreneursONLINE WORKSHOPS
TMTF January 12 2007 Compiled Copyright Nitin Dhora
ONLINE WORKSHOPS AT Enterprise Toronto
Session 1 - Starting with a Good Idea
Exploring Business Opportunities Forty Concepts for a Small Business Evaluating Your Ideas Protecting Your Idea Session 2 - Marketing Basics Marketing Primer Researching Your Market Sales Forecasting Business Promotion Idea List Session 3 - Financing Your Busines
s Equity Financing Long Term Debt Financing Short Term Debt Financing Alternative Sources of Financing
Session 4 - Planning Fundamentals Preparing a Cash Flow Forecast Preparing a Business Plan Sample Business Plan Session 5 - Basic Regulations for G
etting Started Proprietorship, Partnership or Incorp
oration?
Taxes Becoming an Employer Start Up Checklist Session 6 - Setting up an E-busines
s: The Basics Marketing Technologies Regulations
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Summer Company Program of E.T.
The Summer Company program provides hands-on business training and mentoring - together with awards of up to $3,000 - to help enterprising young people, ages 15-29, start up and run their own summer business
Summer Company is coordinated and delivered at the community level through the government's Small Business Enterprise Centres by way of business mentoring groups. Business mentoring groups consist of volunteer business advisors from the local community
Successful Students will receive: An award of up to $1,500 in May/June to help with business start-up
costs, and a $1,500 award in September upon the successful completion of their Summer Company business and returning to school; A minimum of 12 hours of business training; and an opportunity to regularly meet with a local business mentoring group for support and advice on operating their summer business
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Support by Centre for Business Success
Connecting Business experts and Skilled/Professional Immigrants: The Center supports immigrants who wish to self employ, buy an existing business or
incorporate and start their own new businesses with Advisory Services (free to members) Training and Development Programs, Introduction to Sources of Finance and Venture Capital, Networking and Mentoring Programs, Publications and Web Resources
For example, the following all day workshops are offered at Centre located at Unit 120, 215 Spadina, Toronto:
Marketing in Canada for Newcomers: Sat 20 January 2007, 10am - 4pm
Human Resources: Hiring, Training, Motivating and Managing staff in Canada: Sat 3 Feb, 10am - 4pm
Canadian Accounting & Sources of Finance: Sat 17 Feb, 10am - 4pm
Quality Control, Service and Production Management & Logistics in Canada: Sat 17 March, 10am - 4pm
All these courses are provided by expert Immigrants who have experience of business in Canada and who wish to share their knowledge with you
Cost $100 per course
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Marketing for New Entrepreneurs in Canada
Many of us dream of owning our own business. Maybe to:
To avoid career bereavement; to embrace real job security, to be your own boss
To introduce a new product or a niche service Take advantage of a new/established trend or a business
opportunity Do something different than your current career To maximize your skills and knowledge
"I know, honey it is risky, but I've got something others didn't have--a really good gut feeling about this."
Have you heard the story of The Black Door?
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Success Stories of immigrant entrepreneurshttp://www.2ontario.com/bi/bi_successstories.asp
Alex Olegnowicz from Mexico, expertise in computer graphics
Founded Digital Post Although successful in Mexico,
Alex was limited to working on industrial and corporate videos. Toronto, Canada's communication center, offered them the opportunity to work in the movie and television field. In three-dimensional animation, which is very important to the modern movie industry, Ontario artists are recognized as world leaders.
His advice: Thoroughly research the area in which you intend to locate”
Everybody’s IDOLRichard Branson, Virgin empire
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Self-Employment Benefits (SEB) Program at Job Skills
From artists to wine-makers, personal shoppers to custom woodworkers, e-business to high-tech hardware support, entrepreneurs have received a helping hand from Job Skills to get their new businesses off the ground
Several years ago, Job Skills looked at offering self-employment programs and services as a way to assist clients who wanted to use their entrepreneurial skills to create their own employment. Today, the Agency offers a range of business development programs and services to hundreds of entrepreneurs a year. Eligibility/Suitability: individuals must be currently unemployed, legally entitled to work in Canada, have established an EI claim
SEB provides mentoring and coaching as well as workshops for those eligible participants who need support to turn a business idea into a profitable venture.
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Qualities of an ideal coach/mentor
Experience, preferably as an entrepreneur, and certainly in dealing with entrepreneurs
A strong personality who would challenge me
A clear communicator. I wanted to know exactly what the coach was going to do for me, how the relationship would work, what was involved and, of course, what it would cost
A good listener
A strong recommendation from at least one existing client who I respected
Someone I could trust. In order to be effective, I would have to be candid with my coach about my life and business. What's said in the room must stay in the room
http://www.stepaheadonline.com for One-on-One Mentoring for women entrepreneurs
http://sbinfocanada.about.com http://www.smallbiztrends.com
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Job Skills…….. Job Skills, a non-profit, community-based employability training agency, began
offering employment training in northern York Region in 1988. Today, the Agency provides Employment and Business Services and Programs
in York Region, Bradford West Gwillimbury, Dufferin, Halton, Peel and Toronto. Job Skills has expanded over the years and currently maintains locations in Keswick, Newmarket, Markham, Mississauga, Brampton, North York, Scarborough and Richmond Hill. More than 25,000 individuals are served annually.
Also supporting Newcomers in their efforts to find work in Canada are Job Skills’ Practice Firms — which simulate the commercial activities of a real business by providing participants with hands-on work experience in various departments. Job Skills currently operates three Practice Firms in the Greater Toronto Area: Simpressions, located in Markham, simulates a printing company; Simfit, located in Mississauga, simulates a health and fitness centre; and in Scarborough, Simplicious simulates a catering/events company.
Links: Sympatico-Small BusinessStrategis: "The Information Site that Means Business!"CanadaOne: "A Canadian Business Forum"Canada Business: "Government Services for Entrepreneurs"Revenue Canada: "Small Business Page-Guide for Canadian Small Businesses"Government of Ontario: "Business Ontario"YEA-Young Entrepreneurs Association: Where the Spirit of Entrepreneurship Comes Together
TMTF January 12 2007 Compiled Copyright Nitin Dhora
8. What opportunities do you see around you?
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Hottest trends and the 28 best business ideas for 2007Food Businesses Coffeehouses Chocolate Burger restaurants Healthy food Dessert-only restaurants Environmentally Friendly Green products Alternative energy Science and Technology Bluetooth gear Home automation and media storag
e
Virtual economies Nanotechnology Senior Services Nonmedical health care Transition services
Healthy Ideas Niche gyms Inclusive design Kid Businesses Education and tutoring Sports education Kids' cooking Teen party planning Human Resources Employee screening Staffing services More Hot Ideas Specialty apparel Plus-sized products Baby Boomer career counseling Expanded living spaces Home party sales
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Emerging trends that will affect the way we live in 2006 & beyond
Confluence of influence (Do It Yourself products) Simple and smart products The death of wires The empire of one( global contacts, remote management vs
consulting, contract work or franchise) Economic boom in the building industry Weather control research The age of hyper-individuality Globalism continues The year of video (convergence of TV & PC, more sensory
experience, larger screens) Breakthroughs in space
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Hot Franchising Trends for 2007
Senior-care services: As North America ages, the senior-care industry is maturing beautifully
Personal-care services: Baby boomers’ desire to look young has spurred the growth of franchises offering laser, skin-care, med-spa, massage, fitness and tanning services
Enrichment learning programs for kids: assessment, tutoring, test-preparation services and supplemental content suppliers grew 6 percent
Business consulting/staffing: Every business needs help sometimes, so consult, staffing services fastest-growing .
eBay drop-off stores: eBay users worldwide trade more than $1,590 worth of goods on the site every second.It is creating opportunities for all, including franchises that list and sell items for those lacking eBay savvy.
Food: Franchises serving up salads and smoothies enjoyed healthy growth, chicken-wing newcomers, coffee franchises, also chocolate fondue, food as gifts (like fruit baskets) and wine
New and unique concepts: hot and cold cereal options, 30 flavors of rice pudding, savory and sweet peanut butters
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Top & Promising Small Business Opportunities for 2007 Pet Sitting Home-based Debt Collection
Agency Children Arts Education Garage Organizers Background Checks Specialized Coaching E-Learning Specialized Outsourcing Scrap Booking
www.sbinformation.about.com
Outsourced information technology services
Hobby and avocation-based businesses
Anything security related Services for seniors and
retired people Information filtering services Hospitality businesses that
create an experience Ethnic (e.g. South Asian,
Hispanic) products and services
TMTF January 12 2007 Compiled Copyright Nitin Dhora
The Customer-Development Process
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Some topics to think about
Market Research Competitive Analysis Target Market Product Basics Discovering Your Product's Benefits Positioning & Differentiation Marketing Strategy Annual Marketing Plan Advertising and PR Measuring your Marketing Performance
TMTF January 12 2007 Compiled Copyright Nitin Dhora
9. Next Steps & Topics for another day
Join a Mentoring Program for a job or business
We can discuss in another workshop: Becoming an entrepreneur 10 steps to kick off your dream business 6 usual mistakes to avoid in start ups How to find time for Marketing Changing demographics and globalization demand new
strategies. What are these? Inexpensive but effective ways to promote your business The start up market in Canada: what others like you are doing
today to be self-employed? How to prepare your marketing plan
Thank You nitindhora@gmail.com
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Quotes………
It’s your potential-use it or loose it All glory comes from daring to begin Talent is nothing without opportunity Managing only for profits is like playing tennis with
your eye on the scoreboard rather than on the ball Success and greatness knows no social or economic
class or geographic boundaries – it can flourish anywhere, it is within your grasp!
The journey is as important as the destination – along with income, status, possessions, place of residence, profits, market share…..also focus on honesty, integrity, family, kindness, balance, courage and ethics
TMTF January 12 2007 Compiled Copyright Nitin Dhora
Acknowledgements & References Marketing Management by Philip Kotler Thomas Frey, Executive Director, Da Vinci Institute S.U.C.C.E.S.S. www.entrepreneur.com www.jobskills.org www.sbe.gov.on.ca www.ontariocanada.com www.settlement.org www.cic.gc.ca www.cobsc.org/en www.gov.on.ca www.2ontario.com www.enterprisetoronto.com www.stepaheadonline.com www.smallbiztrends.com www.statcan.ca www.sbinformation.about.com www.strategis.ic.gc.ca www.portraitsofpeel.ca
www.region.peel.on.ca/finance/dashboard-eco/peel-eco-pulse/part2b.htm ****
Please feel free to contact me on a private basis for consulting on any of the 8 topics, for identifying a business opportunity or preparing a marketing plan. I look forward to working with you and you are most welcome to contact me by prior appointment:
Nitin Dhora, M.B.A. C.M.C. InCaLinks, Mississauga * Insights, India Certified Management Consultant, member of Canadian Association of Management Consultants Consults in marketing and sales to small & medium units, new business start ups Experienced marketer, former GM Marketing in a $ 30 million food, pharma & chemical co. Former Professor of marketing and sales at a business school Entrepreneur, counsels & mentors new entrepreneurs and Internationally Trained Professionals My core competencies:
Management Consulting * Training * Mentoring * Business Representation * Entrepreneurship * Visiting Faculty in Marketing * email: nitindhora@gmail.com
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