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Sustainability inHigher Ed In-Plants
Tom Tozier
“4” – P’s of Sustainability ACUP 2010 April 14, 2010
Tom TozierDirector of Imaging Services
University of Colorado at Boulder
Who Is This Guy?
• Over 30 Years in the Printing Business
•The majority of that time in the commercial Private sector
•Last 8 years in University In-Plants
•What is Sustainability ?
•How does it fit into your world ?
•How can you market your efforts?
•Does Anybody Care?
SUSTAINABILITY
The Early Ecology MovementEnvironmentalism
The 70’s Environmental Movement
The 80’sEnvironmental Movement
The 90’sEnvironmental Movement
Today’sEnvironmental Movement
Blueprint For A Green Campus An Environmental Action Plan For The
University of Colorado at Boulder
OUr Earth is a student organization at the University of Oklahoma
LSU GREEN CAMPUS INITIATIVE
+Recycling Resource Management
= Green
Green +Viability+ Responsibility
= Sustainability
ENVIRONMENT ECONOMICGreen & Affordable
SOCIAL
Green & Responsible
TRUE SUSTAINABILITY
Affordable & Responsible
Sustainability & Printing
http:/whattheythink.com/
Think about this:
Does “greening” your business result in an economic advantage or is it that being economical results in being “green?”
Sept. 22, 2008
MARKETINGSUSTAINABILITY
The 4 P’s of Green Marketing
PARTNER
PROMOTE
PROVIDE
PURCHASE
PURCHASE
$$$
PROMOTE
•Recycled Materials(30% PCW – 100% PCW)
• Organic Materials(Soy Ink)
• Shopping Bags(Recycle – Reusable)
• Steel not Plastic
• Energy
PROVIDE
Annual CO2 Emissions (tons)
0.000
1.000
2.000
3.000
4.000
5.000
6.000
7.000
8.000
9.000 Ford Explorer
Other Copiers
Oce in the Ink Spot
Toyota Prius
One Round Trip Flight (DIA to Amsterdam)
PARTNER
Sustainable Campus Committee
We live in a “Sustainable” world
Are you a Sustainable Operation?
Are You Using that to Your Advantage?
Be a Part of the Solution
People Do Care
Questions?
Comments?
THANK YOUTom TozierUniversity of Colorado at BoulderTom.tozier@colorado.edu
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