Origin verification of omega-3 A novel certification has been developed Origin Verification of...

Origin verification of omega-3

Blue Legasea, Ålesund 20.11.18

Opprinnelsestesting av marine ingredienser –Får du det du betaler for?

A novel certification has been developed

Origin Verification of Omega-3

From a drop of oil or a grain of meal, lab testing is verifying:• Species (Ex: Salmon, cod liver, anchovy, sardine, krill, etc.)

• Geographic origin (Ex: Norway, Chile, Iceland, Peru, Morocco, Antarctica, etc.)

Oil:

NMR

Meal:

NMR and DNA

Technology – Creating an omega-3 fingerprint

Processing ofanalysis data

NMR analysis Chemical fingerprintdeveloped

Development of various database categories:

Collect referencesamples withknown origin

A reliable certification for marine ingredients

Why testing the origin?Consumers are demanding full transparency and a product with a history.

There are producers and brands that are faking their raw material origin to obtain a price premium for their supplements. The unique ORIVO Test number:

The finished product can be labelled with a unique logo and test number. Look up the certificate at the ORIVO web page, www.orivo.no

The test program: Every ORIVO-certified product is laboratory tested to verify the source of the marine ingredient.

Origin Verification of Omega-3

Field of use

Branding/differentiation:Oil for human consumption

Category protection:Salmon meal for pet food

VERIFIEDORIGINOFMARINESOURCE

Companyname :FiordoAustralAddress :Av.BernardinoNo1990,PuertoMon Produc onsites :XXXProduct :Salmonmeal

Thisdocumenta onisbasedonORIVO´methodologyforsampling,handlingandanalysisofmarinesamples.Themethodologyandlogos/phrasesinthisdocumentisconsideredasORIVO´property.Anyuseofbythirdpar esisnotallowedwithoutpermissionfromORIVO,andsuchunauthorisedusewillbe

prosecutedaccordingtoNorwegianlaw.Anyques onsshouldbedirectedto:*ORIVOAS,post@orivo.no,+4799361301TOCHECKTHEVALIDITYOFTHISCERTIFICATE,PLEASESENDASCANNEDCOPYTOVALID@ORIVO.NO

CEO-ORIVO

Verifica onisvalidthrough:

31.December2017

SalmonoidfromtheChileancoastline

Thisdocumentverifiesthatallproduc onbatchesinthevalida onperiodarebasedonthefollowingsource:

Thisverifica onisbasedontheresultsfromthe”O3V-95”laboratorytest,confirmingapurityofthenamedspeciesabove95%.Regulartes ngofallproduc onbatchesarebeingconductedbyORIVOAS,ensuringcon nuousmonitoringofthepurityintheproduct.Allanaly calverifica onisperformedonthefinishedsalmon-mealproduct.Forfurtherinforma onaboutthe”O3V-95”test,pleasecontactORIVOAS*

Molde(Norway),1.April2017

>70 % of the global production certified

Consumer oriented certification

Origin Verification of Omega-3

Step 1: Creating the reference

Origin Verification of Omega-3

Step 2: Verifying the product

Origin Verification of Omega-3

Step 3: Analytical verification

Origin Verification of Omega-3

Back in the laboratory the samples of the certified products are compared with the samples in the reference database. Unless any product irregularities or frauds are detected, the certificate and product logo will be released at this stage.

Norwegian salmon reference Certified product

Step 4: End user communication

Step 5: Third party product sampling

Origin Verification of Omega-3

0 10 20 30 40 50 60 70 80

Brevoortia gunteri

Opisthonema oglinum

Dorosoma cepedianum

Micropogonias undulatus

Bagre marinus

Acartia tonsa

Rhizoprionodon terraenovae

Leiostomus xanthurus

Diagramtittel

Latest developments – DNA analysis

Summary

Origin Verification of Omega-3

• A novel certification for marine ingredients• Able to verify species and geographic origin• Based on actual laboratory testing of products• Used for

• Differentiation/marketing • Category protection

• Soon also available also for complex mixtures like feed products

Origin verification of omega-3