Open Mind > Mind's Eye

http://winchesterstudio.wordpress.com

GRAPHIC DESIGNMohamad Harris Haji AhmadClare CroninLaura BittlesMei Ting Chiu (Amy)Sang Dang David FinchClément FUSILRUI GUOTom Hay Nick David HillElliot HindesDaniel HobsonRosie HollowaySiyi JiaYou Jiwei (Vivian)Michael Van De KerkhofRupert KnowldenStephen LangdonGeorge LavenderVIVI CHEAHHoi Ling LauPosha LiangChing Ying LiHuanyu LeiWei Li (Eunice)Zimu Li (LEE)Lin LinYiming LiuAsma NazirZi Lin Mai Danny QuanstromJessie RandlePiero RegnanteZak RobertsonRu Zhang (Renata)Yi Shao (Sunny)Ailsa Georgina SinclairDan SpeerBethany StaplesLin TaoMarianne ThompsonOliver ToddSteve TolloczkoPeter WhiddonAnna WhiteEdmond WooKatrina XieShan WangZhiyi YuWang YuqingOlga YermolenkoTianrun Yu

ADVERTISING DESIGNJessica BradleyDaniel William GreenHayley PaytonEmily RichardsonGraham ReadDaniel RobinsLeela RoyChristopher Taylor

ILLUSTRATIONLillie CapperRowena CobbDanielle EnglishOliver McAinshGrace McAuliffeNicola ManuelJemini PankhaniaThomas RadclyffeLily RossiterLiam SmithYiXin Yan

PHOTOGRAPHYMargherita von AulockEmily CottonEmily Jane GallopHannah GauntlettDavid Peter GoymerKay Gumbrell Wanling HongAnne-Laure LecomteEmma Lindridge&KULVWLQD�1HLOO�*ULIˉQChristopher TangRebecca TonkinGeorgia WoolfordMatthew Brant

BA (HONS) GRAPHIC ARTS 2012

OPEN MIND > MIND’S EYE “ The essential part of creativity is not being afraid to fail.” Edwin H. Land (May 7, 1909 – March 1, 1991) co-founder of the Polaroid Corporation.

The above quote by Edwin H Land captures the importance of freedom within the creative process and shows that making mistakes can possibly lead to work that maybe more interesting than originally intended. To possess the bold desire to ‘Let go’ whilst searching for challenging concepts and visuals is to be encouraged. Indeed, when a student is looking to trigger a catalyst to develop meaningful concepts and innovative aesthetics, it is important to approach the task with an open mind rather than simply conjuring visuals from within their mind’s eye.

Although envisaging an idea within the mind’s eye is an import factor within the creative process, it should be seen as a launch pad DQG�VWDUWLQJ�SRLQW�UDWKHU�WKDQ�D�ˉQDO�VROXWLRQ��Through applying cycles of experimentation, development and feeding upon solid research, a strong piece of work is likely to be formed. Within the open mindedness of the unforeseen,

there are however the possibilities of temporary failure as results may not go according to plan, and fully communicate the intended messages; this is something that will be a test to the creators’ resilience and commitment to the cause of striving for innovative and fresh ideas which challenge the viewer.

The main aspect of approaching a project with ‘an open mind ‘is to clarify what it is that you ZHUH�LQLWLDOO\�VHDUFKLQJ�IRU��LQ�RUGHU�WR�ˉQG�something else (as mentioned previously). This is something that can present stronger and sharper ideas than were perhaps initially foreseen.

Therefore an open mind is greater than the minds eye.

Tim MetcalfGraphic Arts Programme Leader

MOHAMAD HARRIS HAjI AHMADvtyris@hotmail.com 07900291584

LAURA BITTLESlaura.bittles@gmail.com www.laurabittles.co.uk

CLARE CRONINclare@clarecronin.co.uk www.clarecronin.co.uk 07813172998

MEI TING CHIU (AMY)anpan_amy@hotmail.com 07775516867

SANG DANG sangdangduc@gmail.com http://cargocollective.com/sangdang 07949507127

CLéMENT FUSILfusilclement@gmail.com http://www.behance.net/clementfusildesigner

DAVID FINCHˉQFK�GDYLG#URFNHWPDLO�FRP��ZZZ�GDYLG�ˉQFK�FR�XN��

RUI GUORachel_yiying@hotmail.co.uk 07429905308

TOM HAY tom@mrth.co.uk 07812995245

NICk DAVID HILLnickdavidhill@gmail.com nickdavidhill.co.uk 07892683892

ELLIOT HINDESelliot.hindes@live.co.uk ell-h.tumblr.com 07984410244

DANIEL HOBSONstudio@danielhobson.co.uk www.danielhobson.co.uk 07921250495

MICHAEL VAN DE kERkHOFmichaelvdk@me.com michaelvdk.com 07729572826

SIYI jIAaviva19900804@hotmail.com 07411693305

ROSIE HOLLOwAYrosieholloway90@gmail.com www.rosiie-rachel.tumblr.com/ 07833089274

YOU jIwEI (VIVIAN)vivian.you@msn.com 07403356337

STEPHEN LANGDONhello@stephenlangdon.co.uk www.stephenlangdon.co.uk

RUPERT kNOwLDENrupert_k@hotmail.co.uk www.behance.net/rupertk 07943308553

GEORGE LAVENDERgeorgelavender22@gmail.com behance.net/george-lavender 07786658340

VIVI CHEAHvivicheah226@gmail.com www.behance.net/vivicheah 07833717030

HUANYU LEIleisurehuanyu@gmail.com http://greyomgwtf.tumblr.com/ 07411958665

POSHA LIANGbertha.liang@hotmail.com http://www.behance.net/POSHALIANG

HOI LING LAUphl_lau@hotmail.com www.behance.net/phl_lau 07921957854

CHING YING LIlichingying@hotmail.com 07767867206 / +85296095543

ZIMU LI (LEE)www.mz9999@hotmail.com 07511800743

wEI LI (EUNICE)euniceli614@gmail.com 07857127968

LIN LINlinlin78723@sina.com www.facebook.com/lynn.lin.16 07553717713

YIMING LIUliuyiming610@yahoo.cn 07549156121

jESSIE RANDLEjessie_randle@hotmail.co.uk 07584 904655

ZI LIN MAI pixdoruk@hotmail.com 07411635614

ASMA NAZIRasma89n@googlemail.com www.asmanazir.co.uk http://www.behance.net/asmanazir

DANNY QUANSTROMdanielquanstrom@aim.com www.dannyquanstrom.co.uk 07540152070

ZAk ROBERTSONzakrobertson@hotmail.co.uk 07894863142

PIERO REGNANTEpiero.regnante@gmail.com www.pieroregnante.co.uk 07908311609

RU ZHANG (RENATA)zhangru1528@163.com 07510132458

YI SHAO (SUNNY)shaoyitc@hotmail.com 07742183856

DAN SPEERhello@danspeer.co.uk www.danspeer.co.uk 07875717043

AILSA GEORGINA SINCLAIRailsasinclair@hotmail.com ailsasinclair.co.uk 07738089661

BETHANY STAPLESb.staples@hotmail.co.uk 07884350425

LIN TAOtl891010@live.cn http://www.facebook.com/lin.tao.7 07541864652

OLIVER TODDoliver@augustedesign.com www.augustedesign.com

MARIANNE THOMPSONmayan_smiles@hotmail.co.uk

STEVE TOLLOCZkOsteve.tolloczko@me.com www.augustedesign.com 07747464253

PETER wHIDDONwww.peterwhiddon.com peterwhiddon@me.com 07854455062

EDMOND wOOchak308@hotmail.com 07502215843

ANNA wHITEannarosewhite91@gmail.com http://annarosewhite.tumblr.com/ 07730449456

kATRINA XIEkatrinaxie511@gmail.com 07857127999

SHAN wANGossguai@hotmail.com 07857110909

wANG YUQINGa270511627@126.com 07926358059

ZHIYI YU]KL\L\X#\DKRR�FR�XN��ZZZ�IDFHERRN�FRP�SURˉOH�SKS"LG ��

OLGA YERMOLENkOolga_yermolenko@hotmail.com 07730487537

TIANRUN YUkittendooriya@gmail.com 07857145248

jESSICA BRADLEYjessica-bradley@live.co.uk

HAYLEY PAYTONhayley.payton1@btinternet.com 07766807268

DANIEL wILLIAM GREENDanielwilliamgreen.com Me@danielwilliamgreen.com 07545554289

EMILY RICHARDSONerichardson89hotmail.co.uk 07817202071

LEELA ROYleela_roy@post.com 07961002304

CHRISTOPHER TAYLORchrisdonaldtaylor@gmail.com 07722144694

DANIEL ROBINSRobinsd1990@gmail.com 07737586749

GRAHAM READreadgraham@rocketmail.com greadyboy.tumblr.com 07787395089

LILLIE CAPPERlillie_capper@hotmail.co.uk 07966974939

DANIELLE ENGLISHDani@Kanizo.co.uk www.kanizo.co.uk 07747635131

ROwENA COBBrowena_cobb12@yahoo.co.uk www.rowenacobb.tumblr.com 07432629307

OLIVER McAINSHollie39mac@hotmail.com o-mac.tumblr.com 07525457214

GRACE McAULIFFEiambones.tumblr.com 07815966738

jEMINI PANkHANIAjem.2010@hotmail.co.uk www.jem2010.tumblr.com 07525828848

NICOLA MANUELnicolamanuel21@hotmail.com www.nicolamanuel.co.uk 07732379086

THOMAS RADCLYFFEinfo@tradclyffe.co.uk www.tradclyffe.co.uk 07590219584

LILY ROSSITERLilyrossiter@hotmail.com toolilyish.tumblr.com

YIXIN YANyeyoushen89@gmail.com http://ultramansarah.tumblr.com/ 07780508957

LIAM SMITHgiantworks@live.com www.liam-smith.com 07411218497

MARGHERITA VON AULOCkmaggie55@hotmail.com www.mvonaulock.co.uk 07730457314

EMILY jANE GALLOPemilyjanegallop@hotmail.co.uk 07885217969

EMILY COTTONstudio@emilycotton.co.uk www.emilycotton.co.uk 07926867466

HANNAH GAUNTLETThannah@hannahgauntlett.co.uk www.hannahgauntlett.co.uk 07940117112

DAVID PETER GOYMERdpgoymer@gmail.com www.davidgoymer.com

wANLING HONGwing02403hong@gmail.com 07403294979

kAY GUMBRELLinfo@kaygumbrell.co.uk www.kaygumbrell.co.uk

ANNE-LAURE LECOMTEal.lecomte@hotmail.com http://lecomtephotography.tk/ 07765413600

EMMA LINDRIDGEemmalindridge.photography@hotmail.co.uk 07545066367

CHRISTOPHER TANGtangimagery@gmail.com www.christangimagery.co.uk 07585114541

CHRISTINA NEILL-GRIFFINLQIR#FKULVWLQDQHLOOJULIˉQ�FR�XN��ZZZ�FKULVWLQDQHLOOJULIˉQ�FR�XN��

REBECCA TONkINratonkin@hotmail.co.uk rebeccatonkin.com 07702245308

GEORGIA wOOLFORDgeorgiawoolfordphotography@gmail.com 07845528927

MATTHEw BRANTmatthewbrant@me.com matthewbrant.com 07927 519040

Winchester School of ArtUniversity of SouthamptonPark AvenueWinchesterHampshireSO23 8DL

Telephone: + 44 (0) 23 8059 7005

THANkS TO OUR ACADEMIC STAFFBashir Makhoul – Head of SchoolEd D’Souza – Head of DepartmentTim Metcalf – Programme LeaderIan Jackson – Level three co-ordinatorDanny AldredJames BranchJustin BurnsKevin NewarkRoel ParedaensEloïse ParrackAdam ProcterAmanda-Sue RopeSteve SandersonJodie SilsbyPaul StevensYang Rui

OUR VISITING LECTURERSHolly WalesAndrew FosterRose GridneffAlice StevensonBeth Salter

AND OUR TECHNICAL STAFFAlick CotterillAdrian BaxterCeleste CarletonLawrence Mutisya

Publication Art Direction - Rob Newton & Tim Metcalf

SHARING EXPERIENCESStudents and Staff involved in the show have been posting text and visual updates on Blogs, Twitter and Facebook as well as Flickr, You Tube and Vimeo but now we would really like you, our visitors to the exhibition to join in and add your own voices to the conversation.

Simply by tagging your responses, comments, questions or thoughts with the hashtag #wsashows2012 on instagram or Twitter (or plain wsashows2012 anywhere else) you can join in with the conversation about this years show.

WSA are then listening to these conversations and a stream can be seen http://meanwhile.soton.ac.uk/wsashows2012/

Open Mind > Mind's Eye

Documents

O. Sachs, The mind's eye. What the blind see

BT Sport - Football Carols. Mind's Eye Media.Andrew Gaynord

My Mind's Eye February 2011 Newsletter

July 2011 My Mind's Eye Newsletter

Mind Mapping Memory Techniques - Mind's Eye Education · 2011-05-09 · What is Mind Mapping Memory Techniques? ... Leading by Example: ... Weisbord's Six-Box Model:

June 2011 My Mind's Eye Newsletter

Final edition senior mind's eye 2013

A2 Milk. Mind's Eye Media. Andrew Gaynord

My Mind's Eye November 2011 Newsletter

Mind's Eye (3.0)

Tracking the Mind's Eye : Eye movements during mental ... · Tracking the Mind's Eye : Eye movements during mental imagery and memory retrieval Johansson, Roger 2013 Link to publication

My Mind's Eye August 2011 Newsletter

Durex Earth Hour. Mind's Eye Media. Charlie Phillips. 2014

Ferguson - The Mind's Eye (Leonardo, 1978)

2_guitar - Tab Book - Vinnie Moore - Mind's Eye

White Wolf - Mind's Eye Theatre - Ww5017 - The Camarilla Guide

Mind's Eye Theatre martial arts system

(Guitar Tab Book) Vinnie Moore - Mind's Eye

Mind's Eye Design 2013 wholesale catalog

January 2012 My Mind's Eye Newsletter