Online to Riches October 21 st, 2013 1

Online to RichesOctober 21st, 2013

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Important DATES (classes are on Monday 9am ET for 2 hours)Online to Riches November

4th

MASTERMIND CALL

Online to Riches November 18th

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Outcome for Today’s Class•Speaking Engagements•Collaboration Opportunities•Newsletters•Open Q & A

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Speaking Engagements•Become Proficient at Speaking• Join Toastmasters•Get a Coach• Practice & Deliver•Can enhance your Online Business•Can Earn/Charge Speaking fees

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More on Speaking Engagements• Take photos/Use for promotional purposes• Capture video/Use for promotional purposes• Post upcoming & past events on your site• Offer to speak at events• Do your own events• Stay for the entire event (network) at other events• Capture email addresses at the event•Make an offer from the stage

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Your Message• People want to be entertained MORE than educated• Share Stories• Organize• Share from Your Heart• Tell them what you are going to give them• Give it to them• Tell that what you told them• Make the offer!• Take the order!

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The Key• Is to practice• Practice without an audience• Practice with your coach• Practice with a friend• Practice at small groups• Practice at large groups•Study other great speakers!

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Katie Hendricks

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Collaborating

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Many Ways to Collaborate• In Promotion – Sharing the Revenue• In Delivery•With “Live” Events• For “Interviews”•Telesummits•Book Projects

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Ways I Have Collaborated•Making a Million Look Small• Interviews•SuperMind•Online MSI

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Collaboration Opportunities•You Create the Book Idea •Offer Others to be Included•Get Published •Cost for Participating•You DO Need to Know What You are Doing• Publishing is one thing …•Marketing a book is something completely different

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Series of Books

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The COLLABORATIVE BOOK Model•Book Idea/Theme•Create the offer (included in the book)•Edited/Unedited•Books included or not•Secure some recognized “names”•All co-authors confirmed to promote

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Thank God I

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The Benefits•The benefit to others for collaborating with you•The benefit to the customers for joining in/signing up/registering

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Online Newsletters

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Creating a Newsletter• It is A Commitment• Include Valuable Information•Decide the Frequency (Weekly, Monthly)• Plain text? Or HTML?•Templates•Delivery•Style/Content

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Reasons Why to Build a List•Create a relationship with prospects/customers•Maintain a relationship with prospects/customers•Promote Your Products•Promote Your Services•Sell Other’s Products•Sell Other’s Services•Sell Advertising•Make Revenue

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Your Newsletter•Create valuable content•Content can serve multi-purposes•Create a Format•Stay Consistent• Train Your Customers/Prospects•Determine Frequency• Your Content•Other People’s Content•Ask for Feedback

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IMPORTANT: M.M.F.I.•Bonuses•Special Offers•Exclusive Events•Early Entrance•Better Deals•Best Deals

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Format for Newsletter•How do you want to send your materials?•HTML?• Plain Text?• Look for FREE Templates •http://search.constantcontact.com/email-marketing/html-email-templates/index.jsp

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On Your Website•Absolutely on the FRONT Page•Some have it on EVERY Page• Pop-ups•ASK•Give Them a Reason •Name and eMail ONLY

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List Services (for Newsletters)•http://www.constantcontact.com/index.jsp •https://www.netatlantic.com/ •http://www.1shoppingcart.com/app/?pr=1&id=96822

Hidden to the subscriberSign-up connected to your listSubscribe and Unsubscribe is Easy

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Newsletter Resources

• Have a web designer design one or• http://www.constantcontact.com/email-marketing/html-email-templates/index.jsp

• http://www.smilebox.com/newsletter-designs.html• Godaddy.com• http://www.godaddy.com/business/email-marketing.aspx?ci=42379

• Resource for instruction:• http://techbasedmarketing.com/tutorials/how-to-create-email-newsletter-templates/1212/

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http://OnlineNextLevel.com

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Questions? Open Q & A time

Now is the time All questions are GREAT questions

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