Invite Your Legislator To Lunch - School Nutrition · 2017. 7. 10. · Title: Affiliation or...

Invite Your Legislator To Lunch

How to take the fear out of your visit

School Lunch Is What????

School Lunch Is What????WE ARE HUNGRY!

School Lunch Is What???

Legislator 2 Lunch:What 2 expect when you’re expecting a visit

Origin StoryDan Gorman-FSD

• Hosted Lunch on the Lawn for state legislators for several years

– Minimal effectiveness

– Expensive

– Low participation

– Not true reflection of school meal

experience

Origin Story

Legislator 2 Lunch

• Was created at School Nutrition Association of Michigan (SNAM)

to assist members with grassroots advocacy in their districts

• Used as a mechanism to showcase their districts and school

nutrition issues and accomplishments

• Online turn-key tool

– Step by step plan

– Templates from start to finish

Origin Story

Benefits

• Brings the real faces and issues of school nutrition to the

legislators

• Can be used at all levels-federal, state, local

• Custom personalization to fit the district

• Heightened positive visibility of nutrition program

Getting StartedMandy Sosnowski-FSD

• Pre-planning Highlights

– Identify when they are in their home district

– Allow enough time for inviting legislators

– Talk to all key players

– Get your “house” in order

– Prep your staff

– Plan a great menu

– Alert media

– Prepare take away documents

• Day of Event

– Be photo ready

– Alert front office

– Have documents ready

• My Experience

No Experience Required!Jennifer Mattison-FSD

• Don’t be afraid! YOU CAN DO IT!

• Fear of the unknown????

• Seek support

• Use the templates

• Take the first step with an invite– Who to invite?

– How to find addresses

– Electronic vs Mail?

– Personalize invite

– Utilize the gatekeeper

• My Experience

How To Avoid HijackingSue Bevins-FSD

• What do you want to accomplish?– Showcase program

– Identify key issues to address

– Dine with the students

– Classroom visit

– Guest appearances

• Plan out your visit minutes– Welcome

– Tour kitchen or serving area

– Meet staff

– Allow extra time for program discussion

How To Avoid HijackingSue Bevins-FSD

• My Experience

What To SayDan Gorman-FSD

• Choose 2 to 3 major talking points

• Program information

– Enrollment, menu offerings, F/R rates,

program highlights

• Regulation impact

• Highlight program innovations

Take It To Go!Dan Gorman-FSD

• Simple infographics

explaining program

• Include district

highlights

• Highlight state and local numbers

• My Experience

– Build Relationships with Legislative staff

Change It Up!Mary Kurkowski-FSD

• Flexible to your needs

– Summer

– Breakfast

– Lunch

– Supper

– Farm to School

Change It Up!Mary Kurkowski-FSD

• My Experience

Collaboration builds relationships to meet the needs of our children.

Thanks For Coming!Mary Kurkowski-FSD

• Remember to follow up with legislators after

How Did It Go?Mary Kurkowski-FSD

Sarah Murphy YoussefProgram Manager

Government Affairs and Media Relations

School Nutrition Association

SNA’s Grassroots Strength

• Position Paper

comes from

SNA member

Stay Informed with Advocacy Tools

• SNA Website

• Tuesday Morning

• Legislative Action Center

• Fact Sheets

• FAQ’s

• Infographic

SNA’s Grassroots Strength

State Support Center

Tools and Tips

• Case Studies on state policy successes.

• State Advocacy template ppts.

• Tools to help with messaging

• Cafeteria Site Visit 101

• To hire a lobbyist, or not?

• Preparing a State Position Paper?

Stay Informed: State Legislative Trends

Second quarter report to be posted just before ANC

SchoolNutrition.org/SchoolMeals

QUESTIONS?????

Contacts

• Dan Gorman

– gormand@mapsk12.org

• Mandy Sosnowski

– sosnowski@bloomfield.org

• Jennifer Mattison

– mattisonj@dexterschools.org

• Sue Bevins

– sbevins@richmond.k12.mi.us

• Mary Kurkowski

– mkurkowski@port-

huron.k12.mi.us

• Sarah Murphy Youssef

– smurphy@schoolnutrition.org

Not in attendance

• Carolyn Thomas

– cthomas@misd.net

PROFESSIONAL STANDARDS CODE

• This session provides one (1) CEU

– Presentation Title: Invite your Legislator to Lunch

– Key Area: #4 - Communications & Marketing

– Standards Code: 4110– #SNAML2L

Invite Your Legislator To Lunch - School Nutrition · 2017. 7. 10. · Title: Affiliation or...

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