Improve collection through interviewing and elicitation

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Learn how to improve your telephone interviewing skills. While many avoid the telephone at all cost, it is a great way to gain information in real-time, not digital time. What you learn is more insightful and accurate since you can usually tell when someone is lying by their tone of voice. Hard to tell in email or any form of digital media--so easily. Pick up the phone: go ahead interrupt their day.

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Improve Your Collection Skills through

Interviewing & Elicitation

Ellen Naylor: +1.303.838.4545

ellen@thebisource.com

www.thebisource.com

http://cooperativeintelligenceblog.comhttp://twitter.com/EllenNaylorwww.linkedin.com/in/ellennaylorcolorado

SLA CID Webinar Series

Get a free list of over 160 competitive intelligence books http://bit.ly/NHOCqM

News Reporting

Isn’t What it Used to Be

https://www.youtube.com/watch?v=V6DSu3IfRlo

“60% of all business

problems stem from

faulty communication.”

Peter DruckerAuthor, management guru’s Guru, Professor

1909 - 2005

Interviewing

Do the research first!

Warm up the Call

Be organized!

Feb 2013 ©The Business Intelligence Source Inc

Planning

• Formulate Relevant Questions

• What’s Your Relationship with the Person?

• Re-word Questions to Motivate Sharing

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Cooperative Attitude

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“I've learned that people will

forget what you said,

people will forget what you did,

but people will never forget

how you made them feel.”

Dr. Maya Angelou

Feb 2013 ©The Business Intelligence Source Inc

Who … are you?

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Who is S/He?

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Practical Motivators

• Profession

• Politics

• Personal Issues

• Personal

• Predisposition

• Emotional Intelligence

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Dominant

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Influencer

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Steady/Amicable

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Conscientious

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Prepare YOU

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Re-word Questions to Motivate

Minimize Ego Threat

• Start with broad/open ended questions

• Hypothetical questions

• Indirect questions/statements

• Narrow questions

Feb 2013 ©The Business Intelligence Source Inc

Listen for the Hints or Cues

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Lay Aside Pre-Conceived Notions

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Elicitation

Conversation that compels people

to voluntarily tell you things

without you asking.

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People Remember Questions

. . . More than a Conversation

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Elicitor Skills

• Friendly

• Good listener

• Establish rapport

• Practical psychological insight

• Broad general knowledge

• Good memory

• Two level listener

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Elicitation: “Planned Conversation”

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Human Characteristics

• Recognition

• Show off

• Curiosity

• Gossip

• Complain

• Correcting

• Emotional hazards

• Aw shucks…

Feb 2013 ©The Business Intelligence Source Inc

The Conversational Hourglass

Customer Knowledge

Personal, profession

What’s worked before

Expertise, knowledge

Intended

Outcome

Your favorite

Techniques

Elements StylePre-selected Questions

about general topics

Innocuous and

non-threatening

Stacking of Elicitation TechniquesTest generalizations and

presumptions about human

factors in elicitation

Attention on details of

information being provided

Pre-selected questions

on other general topics

Note signals from Target

e.g. discomfort or comfort

Pleasant and

Non-confrontational

Macro Topics

Macro Topics

Micro

Topic

Paraphrased from Confidential by John Nolan, p. 28

Dec 2012 ©The Business Intelligence Source Inc

Expression of Mutual Interest

Feb 2013 ©The Business Intelligence Source Inc

Simple Flattery

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Quid pro Quo

Feb 2013 ©The Business Intelligence Source Inc

Provocative Statement

Feb 2013 ©The Business Intelligence Source Inc

Opposing Stand

Feb 2013 ©The Business Intelligence Source Inc

Exploit the Instinct to Complain

Feb 2013 ©The Business Intelligence Source Inc

Naïve Mentality

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Unbelieving Attitude

Feb 2013 ©The Business Intelligence Source Inc

Purposefully Erroneous Statement

Feb 2013 ©The Business Intelligence Source Inc

Bracketing Techniques

Feb 2013 ©The Business Intelligence Source Inc

Silence

Feb 2013 ©The Business Intelligence Source Inc

Get a free list of over 160 competitive intelligence books http://bit.ly/NHOCqM

Ellen Naylor: +1.303.838.4545

ellen@thebisource.com

www.thebisource.com

http://cooperativeintelligenceblog.comhttp://twitter.com/EllenNaylorwww.linkedin.com/in/ellennaylorcolorado

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