Importance of offline marketing

Importance of Offline Marketing

BY

PROMO-ITEMS

A lot of Online Business forget about Offline

Marketing.

Most Online marketers today focus entirely Online

Marketing.

It must be emphasized how important it is to combine

both offline and online advertising together in your

marketing campaign for optimum success.

Offline Marketing Strategies:

Newspaper Ad

Use your Network

Stick Posts

Brand a Caravan

Give Stuff Away

Promotional Gifts

Newspaper Ad:

Place classified or full page

ads in print publications.

The print publications should

be computer or Internet

related, or it could be your

local daily newspapers.

Using Network:

If you have friends who have their own businesses, think

about how you can advertise each other’s services.

E.g. if you have a friend who owns a restaurant, offer to

advertise the restaurant on your site or brochure if they

will print your URL on their till receipts or napkins.

Stick Your Posts:

Post flyers in stores. They could be computer

stores, software stores, libraries, etc. or those related to

your niche.

Brand a Caravan:

Approach the owner of land next to a major commuter route and try and negotiate permission to place a caravan advert there.

Give Stuff Away:

Give away free products such

as a calendar or mouse pad.

Put your advertising on your

products and give them away

preferably at computer or

Internet events.

Send a truckload of

sandwiches to office staff that

work within a target market.

Wrap the sandwiches with a

wrapper that advertises your

website.

Promotional Gifts or Items:

Stand outside a supermarket and give away free

promotional gifts with your company website details

printed on them. Think of whom your target market

is, what freebies they would benefit from, where you can

find them and then go for it!

Conclusion:

By following all the above strategies you can definitely

promote your business in Offline Marketing.

Regardless, I do hope that you will not ignore the power

of offline marketing in today's ever increasing online

sphere.