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8/14/2019 eNumobile Business Executive Summary - EVO _2
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e-Sky, Inc
Present to you:
eNumobile Partnership Proposal
__________________________
Executive Summary
April 11, 2009
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Corporate Overview
e-Sky, Inc , USA is one of the world's leading providers of communications solutions and
services operating in USA, Mexico, Vietnam, Malaysia, Philippine, Hong Kong, Singapore andTaiwan.
e-Sky group was established since year 1999 , by a group of telco expert with 15 years
experiences and investors from US Silicon Valley, Taiwan and Malaysia.
Our Principal activities include local, national and international telecommunications services,
and higher-value broadband, internet products and services, IT & telecommunication retail-chain
stores ( e-Sky Mobile ).
e-Sky, Inc consists principally of six lines of business: eNumobile 4-in-1solution,prepaid calling
card services, e-business solution, i-VOICE internet caf solution and wholesale voice
termination and telecommunications retail chain stores.
To be an internationally recognized telecommunications service provider, delivering the benefits
of innovative and affordable communications products and services.
e-Sky is distinguished by its homegrown technological innovations and award-winning productsas well as its corporate ethic that recognizes the need to be dynamic to meet the demands of its
consumers in USA, Malaysia and internationally with the latest in technology.
Corporate Objectives
To provide world-class products and services for a broad range of market segments.
To add value and grow the business of our competent business partners worldwide.
To cultivate an environment that promotes innovation, trust and excellence, thus enabling e-Sky to attract and retain people of the highest caliber.
To increase shareholders' value through continuous growth, innovation and globalization
Management: Experienced and Dynamic
An able team leads the e-Sky Group. As befitting a telecommunication company, each member
of the team comes from a strong Information and Communications Technology (ICT)background at Silicon Valley, USA which famous in Research & Development, Sales andMarketing, Business Development and Management Information Systems.
With the benefit of 10 - 20 years each of hands-on experience and individual entrepreneurial
skills, the management ably steers the company through the dynamic and fast changing market
environment that is the telecommunications and technology industry today.
Visione-sky, Inc is the Leader in internet , telecommunications and e-Number service
provider, delivering innovative eNumobile solutions to 150 countries on 2012.
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Connecting is about helping people to feel close to each others. Wherever, whenever, e-Skybelieves in communicating, sharing and loving each others in the awesome potential in
connecting the 1 billion internet and email users who do with the 5 billion who don't.
If we focus on people, and use eNumobile technology to help people feel close to what matters,then the growth will follow. In a world where everyone can be connected, eNumobile is the
solution .
Mission
e-Sky, Inc is identifying and anticipating communication needs, using cutting edge Multimediaover Internet Protocol ( MoIP ) technology. e-Sky has developed unique communication
solutions- eNumobile, for our customers and for our Partners , world wide. Our Engineer Team
is ready to develop new way to communicate, more effectively, more reliable, at even lower
competitive price.**********One World. One Number. For Life**********
In order to actualize the mission " One World. One Number. For Life. ", e-Sky will:
Utilize eNumobile Mini-Operator-Recurring-Earning ( MORE ) Program to createEntrepreneurs and Opportunities for all in the organization.
Be the first in many key Emerging Markets to introduce eNumobile solutions via our MOREprograms.
We have committed to our self to create a unique system to change the way the people
communicate, creating our own Network, our own world. One World, One Number and oneunique technology will allow people in the world to use eNumobile solution to connect anyone,anytime, anywhere with or without internet.
We offer a wide range of cutting edge telecommunication solution to allow you to use your
Mobile Phone, your landline phone, your PC, your PDA, your ATA in any part of the world without any limits.
Attract the best technical and commercial staff and partners globally.
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Business Positioning
e-Sky, Inc is a new cutting edge market leader in Multimedia-over-Internet-Protocol (MoIP)
products and services. The key components of our proven and innovative solutions are:
eNum and eNumobile Retail products and services
Flexible, cost-effective total MoIP solutions
Scalable and reliable offerings of eNumobile solution
e-Sky, Inc has its roots in USA, having over 9 years of telecommunication experience and
expertise, we are currently a terminating over 10 million voice minutes per month through ourgateways and partners which include, Bell Telecoms, Verizon, Net2phone, TIME Malaysia. Thefollowing offers a high-level overview of how we can work with you to provide a successful
VoIP business and MoIP revenue creation model in your market.
Network Operators in 7 nations have leveraged our turnkey technologies, which are operationaland deployed worldwide, to deliver new products and services for immediate entry into your
market.
Benefits for EVO ( e-Sky Virtual Operator ) Increase retail revenues by adding new products and services
Quick ROI
Low capital and operating expense
Rapid time to market (under 60 days from contract signature)
Scope
E-Sky solutions enable Internetworking over EVOs existing Voice, Multimedia and Internet
networks. On the edge of these networks, MoIP Gateways/Devices are deployed, which enableincoming and outgoing traffic between EVOs networks and the rest of the E-Skys Global
Network.
E-Skys Architecture includes the following:
ESP (Enhanced Service Platform)3 3
rdgeneration call application/processing solution, which enables our functionality to
be readily integrated into a MoIP solution.
Platform
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3 Call and Account Management System, which is maintained operationally to telecom
standards.
Back-Office3 Customer Account and provisioning systems to support a large and diverse customer
base.
Global Network3 24/7 Network Operational Center in K.L, Singapore, H.K, Philippine and USA, which
manages our network and termination.
Our Hosted Telecom Solution leverages the above existing systems to allow low-risk and quick-
to-market services. In order to offer service, the following equipment types will need to be
deployed to support calling from your network:
PSTN Gateway POP3 Interconnects with a national/local voice-switching network (PSTN). Communicates
with national signaling (SS7/C7/ISDN) and requires an IP transmission network to the
E-Sky global network.
IP Gateway CPE3 Delivers service to customer premise and overlays customer access IP network. These
can be in the form of a CISCO Linksys PAP2 or Sipura 2000 and Sipura3000
Service Description Calling Card
Public Network Calling (PSTN)
Customers dial an access number (can be toll-free, pre-fix, local), which is carried over thenational voice network to the PSTN gateway POP housed in EVO s facility. The access number
(DNIS) triggers the call service application from E-Skys Hosted Telecom Platform to run therelevant call flow (calling card, direct dial, IVR branding, etc). Account, balance, and dialed
number are authenticated by the Hosted Telecom Platform, which routes the call to the cost-
effective PSTN gateway POP for termination. Caller ID (ANI/CLI) can be used to authenticatethe user without the need for an account number and PIN.
SwitchCisco/Quintum/PCSGateway
IP Connectivity
Media Server
Billing
RoutingRecord Keeping
eNum DB
NetworkManagement
eSky MoIPPlatform
PSTN
Terminating Gateway
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Products and Services
Calling Card SolutionsE-Skys Solution offers you the opportunity to develop a revenue stream by offering highlycompetitive and flexible calling rates to your market using a service accessible from any
telephone, including pay phone, home, work or mobile.
Disposable Calling Cards3 EVO can launch a competitively priced prepaid disposable calling card originating in
your operating region and terminating internationally.
Rechargeable Calling Cards3 EVO can offer a prepaid calling card that allows the end-user to keep the same account
and continue to add funds to it. Cards can be automatically recharged with a credit
card or cash. Private-label or E-Sky Brand Opportunities
3 EVO can either utilize the E-Sky name as the primary brand, or choose to use yourown brand. We can also Co-Brand for you.
Post-paid calling cards3 EVO can market a solution for customer similar to standard telephone bills, allowing
for post-payment as an option.
ANI/CLI-recognition for home and mobile numbers3 Customers can bypass the need to enter an account/PIN by registering their telephone
number either online or via an IVR. The E-Sky platform authenticates automatically on
the number that they call from. Multiple-Origination Feature
3 Many customers can share a single eNum account, with localized access and rates
appropriate to their origination point. For example, a parent in your country and a
child in the US can use the same account together, funded by either party. E-Sky has anexpansive US network that can be used for US originated or dual-originated calling
card services. EVO would also have the option of implementing additional POPs in
other countries where, for example, you have frequent travelers visiting so that you can
service customers in any other geographic locations that are important. E-Sky have
more than 7000 DID available for EVO to explore the market.
Direct Dial Pre-fix Long Distance Dialing Service/Rechargeable Card
3 EVO can launch a service that will serve as an alternative residential long distance
service when dialing from home (and other locations that have pre-registered ANI/CLI)
and a rechargeable calling card when dialing from other locations (Prefix LD).
Carrier Services
Wholesale origination and termination between networks3 EVO can also provide E-Sky with very attractive termination rates within their
operating region, for example, Cambodia wholesale.
3 E-Sky can in return provide EVO with very attractive worldwide termination rates.
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The Business Model
Deal Terms
The next step is for the parties to work through a business model based on origination costs,
traffic volume and distribution projections, retail pricing and other key factors that will drive the
model for the rollout of the services outlined herein.
The retail services will be based on a wholesale-retail model. The parties will negotiate a carrierservices arrangement that will include an A-Z list for per minute worldwide termination. In
addition, E-Sky will customize a complete package, which includes the account managementsoftware fee, the platform, account management, and other services outlined in this document.
The MOU will contain much more detail on the business model.
Business Model Inputs
Carrier Services3 Bilateral Termination services
MoIP Platform fees (one time)3 Captures costs associated with supporting retail services.
Account Generation fees (one time)3 Captures costs associated with generating and managing end-user accounts.
CapEx3 If business model and/or product and service description requires an E-Sky CapEx,
such investment will require a Minimum Revenue Guarantee (MRC) to insure adequate
ROI of our capital.
Marketing
Branding3 If the product is branded as E-Sky, we would approve usage and coordinate the
messaging activities with EVOs.
3 If EVO wishes to enhance their brand, E-Sky will provide guidance in developing the
appropriate marketing collateral.
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Network Operations
The MoIP Switching/Trunking POP requires coordination between EVO and E-Skys Network
Operations departments.
Facility Services- ( subject to the necessary if the system need to be set up in EVOscountry)3 EVO as an ISP will have to provide facility services, which consists of racks, power,
and plus field engineering support. E-SKY will supply an implementation document to
detail the support responsibilities of EVOs Field Engineering resources.
Voice Services and Interconnects3 EVO is responsible to provision interconnect circuits and toll-free services. E-Skys
Platform supports SS7, C7, and ISDN signaling standards. Additional signaling and
numbering plan attributes will need to be defined to support transparency between
networks. The initial design will focus on developing a POP to support retail services.
It is assumed that a carrier service agreement will follow and the POP should bescalable to support traffic from E-Skys network into your operating region.
IP Transmission Network3 Voice is transported as an IP packet; and ideally should utilize existing international IP
backbones and transit links for transmission. In other words, the transmission network
will have a similar business model to a traditional international carrier model of half-
circuits while obtaining the network utilization benefits of IP. The transmission willbe captured by a E-Sky Core facility in the United States, Philippine, Hong Kong,
Malaysia & Singapore. It is through this that we connect with global Tier 1 Providers.
The initial evaluation will determine if EVOs existing International IP backbone andtransit link is engineered and maintained to support E-Sky recommended quality andreliability levels. EVO will have to do an analysis of the network topology and pre-
qualification testing would determine if the existing network is adequate for retail
services.
If the existing network cannot properly support retail services, additional development
activity would be required.
MoIP Switching/Trunking POP3 The whole MoIP Switching /POP equipment is own by e-Sky and EVO is not
responsible for the maintenances and operation of the system. If the equipment need beco-located in EVOs local data-center, our E-Skys 24/7 Network Operation Center
(NOC) will manage the service remotely to maintain the service levels in order to
minimize the operational cost of EVO. EVOs NOC will manage the service levelassociated with the products they supply (facility, voice interconnect, and IP
networking from local ISP and datacenter). Typically, a POP consists of a Cisco 53xx
gateway, Quintum or PCS Sip equipment, plus facility management equipment.
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e-Sky, Inc offers EVO an immediate solution for setting up a competitive MoIP platform at a
very competitive budget. All these would be routed to our backbone in K.L, Singapore, H.K andUSA for termination at a very competitive rate schedule. Below are brief details.
ESKY MoIP Solution, include:-
1. PCS SIP IVR 7700 Application serverThis is a SIP-based VoIP Interactive Voice Processing (IVR) developing system that help to
create profitable value added services quickly and easily. With an easy web managementinterface, SIP VoIP voice resource, drag and drop call flow editor, rich set of IVR required
components, real time debugger...etc., PCS SIP IVR 7700 provides service intelligent into yourVoIP network. The VoIP value added services such as announcement service, auto attendant,
voice mail, coloring ring back tone, central IVR service, VoIP call center...etc. can be easily
adapt to your business or service platform. It creates differential service for your customers to
keep your profits growing. PCS IVR 7700 are dedicated for IP based IVR applications that
target to system integration company, ISR for value added service and VAR (value added
reseller).
Features IVR ComponentUp to 120 universal VOIP Channels Answer & Hang-UP
Fully web Call Flow Editor & Debugger Channel BridgeRich Set of IVR Components Call Transfer
SIP 321 compliance Digit Manipulation
Support Sip Proxy Server Outbound Call
Voce Codec : G.723, G729A, G711 Play Announcement/ Collect DTMF
Radius AAA Send DTMF
Support DTMF Relay Volume & Speed Adjustments
2. PCS GATE 5500 Universal VOIP Gateway PSTN to VOIP
This is not only a VOIP trunk gateway but also a UNIVERSAL VOIP GATEWAY. It navigates
the calls in between H.323, SIP and PSTN freely, not simple PSTN to VOIP calls or vice verse.
By providing both route and un-route VOIP to VOIP calls, it can be used to implement SIP and
H.323, SIP and SIP, H.323 and H.323 calls easily. It increases more revenues and protects your
investment.
PCS Gate 5500 supports PSTN and VoIP (H.323/SIP) side prepaid and postpaid service. Itprovides a built-in practical internal AAA service for small deployment and also an external
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RADIUS interface for large deployment. By integrated with built-in PSTN and VOIP IVR
(Interactive Voice Response), service provider can implement their service easily without
limitation. A web-based voice prompt management GUI is also provides to simplify thedeployment of IVR related service.
ITU-T H.323 v3 COMPLIANCE
SIP RFC 3261 COMPLIANCE
PROGRAMMABLE E1/T1 Interface (4 E1)
PSTN signaling: ISDN/PRI CAS (MFC R2, MFC R1, E&M)
Support universal VOIP and PSTN calls
Support H323 Gatekeeper register direct and route calls
Support redundant SIP outbound Proxy
Support Radius AAA
Support Access control by ANI, DNIS, IP, Gatekeeper only, proxy only orRADIUS
SIP/H.323 T.38 fax relay up to 144000bps
CISCO compatible
Multi Configuration
Provides CDR
Built in PSTN and VOIP IVR
Web base GUI drag and drop interface
IVR functions
Web base graphics announcement edit and management
3. PCS BILLING 6600This server provides dedicated VOIP billing server in our total solution. It turns your browser
into a remote maintenance stations without any limitation. With flexible rate plan and
prepaid/postpaid service, it is by far the best choice of your time to market VOIP service. By
providing the combination of dedicated hardware and external database server, the 6600 providethe best shoot for cost/effective solution, high performance, reliability and scalability.
Radius AAA support
Authentication/Authorization/Billing
RFC 2865, 2866 Compliance with selected Attributes
Support Prepaid/postpaid User
Real Time Billing and Balance Deduct
Max Call Duration Protection
Predefined Radius client
Share Secret with MD5
Fully Compatible with PCS SIP and PCS Gate product
Flexible import / export feature PIN Code management
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Subscriber / Reseller Recharge
Reseller owned Subscriber Management
Recharge Log. Rate group management
-Up to 5 Charge Segment per Rate Prefix
-Effective Date/Expired Date-Longest prefix Match-Support Per Call charges
-Default charge Rate
-Disallowed Call
Real time CDR query
Prepaid/postpaid User
Rate Group per Subscriber
Effective Date and Expiry Date External Data base Oracle/MYSQL/MSSQL
Built in DB Connection Pool Management
Basic report Support
Fully Web management Interface
Customized Time Zoned & NSTP support
19 Rack Mount 2U
Unlimited subscribers
We will provide technical training to your engineers as well as to help on the setting up of yourplatform to ensure a smooth and systematic manner. We also provide Free unlimited remotetelephone support to our engineers.
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The e-Sky EVO program delivers the following partner benefits:
New and SustainedRevenue Streams
Meet growing customer demand for eNum and MoIP services
Provide customers with rich value-added sticky services
Soft client viral deployment promotes and drives userexpansion.
Market and sell eNum and eNumobile to Landline user,mobile phone ,Wi-Fi GSM phone, DECT and IP phones andATA devices to convert more customers
Professional services allowing you to keep up with evolving
integration and new feature requirements.
Cost Savings Eliminate the costs to develop a customized softphone client
Cost-effectively purchase, set-up, install and maintain aturnkey MoIP infrastructure.
Reduce end-user churn; offering complete solutions will allowyou to maintain and grow your customers instead of having
them constantly searching for the lowest price on a
commodity.
Accelerated time to
market Service activation can typically happen in 30days from
contract signing.
Top Performance Deliver service across e-Skys proven worldwide SIP-basedMoIP network with guaranteed QoS.
Integration Made Easy Easy migration path and/or integration with your existing
telecom infrastructure
e-Skys flexible billing APIs integrate with your existingbilling system
Utilize your own PSTN termination capability, e-Sky's
competitive A-Z termination, or a combination of the two.
Expert Support Quickly, effectively create, provision, and manage MoIPservice/s through the EVO partner portal.
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E-SKY ADVANTAGE
E-SKY is uniquely positioned and delivers a differentiated solution that you can leverage to
drive business. E-SKYs advantages become yours as our EVO partner and they include the
following deliverables:
Fully managed SolutionsViaSingle Point of Contact
End-to-end service offerings with every step in the process
handled from design, deployment, monitoring, reporting,
billing and support.
Flexible, Turnkey Services Tailored to meet your specific needs. Utilize your existinginfrastructure or utilize e-Skys and avoid having to build it
yourself.
Global PSTN TerminationAccess
Allow your customers to benefit from a rich network
infrastructure and call around the world for a fraction oftraditional telco costs
SIP-Based Softphone Future-proofs your decision with a client that is based on openarchitecture to easily integrate in-house, 3rd party and e-Sky
developed applications
Integrated Devices Wi-Fi GSM phone, DECT, and IP phones in addition to ATAdevices that operate in an easy plug and play environment.
Users can make device to device calls right out of the box.
QoS Offer your customers business class voice, conferencing andmessaging services
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e-Sky EVO Pricing
The business model e-Sky offers our EVO partners ensure e-Sky is vested in your success. The
investment from your organization includes a nominal one-time license fee of USD10, 000.00.
e-Sky will take care everything of the eNumobile MoIP platform for you and what you need to
do is to focus on our global marketing plan.
We want you to focus and move forward with e-Sky.
Prices do not include sales/use taxes, applicable federal/state surcharges or shipping charges.Equipment and maintenance pricing is subject to change. Additional charges may apply. The
following tables provide pricing details and revenue sharing percentages by type of serviceoffered.
1. e-Sky Country Virtual Operator ( EVO )Tier 1 Package
E-SKY COUNTRY VIRTUAL OPERATOR ( EVO )TIER 1 US$10,000.00Country will be assigned based on
10 million populations as guideline. (ISP, VOIP, Telco)
Service / Product EVO E-Sky
EVO one time license fee USD10,000.00 Life time license givenEVO initial airtimepurchase (minimum 10,000pins with local currencydenomination )
Set your own calling cardrates.
E-Sky will bill EVO basedon wholesale discountedrate.
SMS Solution Local Sim needed to bemaintained by EVO
--
GSM Modem and SMSServer
24/7 power and Internetprovided and hosted by
EVO
Supplied by E-Sky
ENUM billing Softwareand users license
FREE Unlimited software andusers account license given
Telco gateway A-Ztermination contract
FREE e-Sky take care all the A-Ztermination
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Roles and Responsibilities for E-SKY / EVO
Item EVO (e-Sky Virtual Operator) E-SKY
Sales andMarketing
Will manage sale and distribution
of product. If the product uses theE-Sky Brand, E-Sky will
coordinate the marketing plans
Will provide best practice
documentation to manage the
product.
AdvertisingWill develop advertising plans andprovide visibility into such plans.
Will provide support and reportingto identify success of advertising
dollars.
Rates and
Branding
Will jointly develop rating if E-Sky Branded and a competitive
rate will be given by e-Sky
Will provide back-office supportand rating strategies as proposed
by our Tier 1 Suppliers.
Customer
Service
Will provide Level 1 customer
service.
Will provide Level 2 support to
customer service, which includes
application support, training
guidelines, and policies.
Pre-paid
Billing System
Total administration andmanagement of MoIP Billing
Solution, which provides account
and balance functionality for
EVOs customers.
Will advice total functionality on a
usage model.
EnhancedService
Platform
Will determine the format andlanguage of IVR call flow scripts
and voice prompts.
N.A.
Account
Generation
Will generate such account
specification and provided hosted
platform for lifecycle of suchaccounts. Total Control
Will only advise if it is an E-Sky
co-branded solution.
Reporting
Will define the reporting needs to
provide the relevant data to
internal departmentsFinance,
sales/marketing, revenue reporting,invoicing, etc.
Will initially generate reports and
CDRs, which enables EVOs
internal departments to fulfill theirroles.
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Thank You!
From the Management of
One WORLD. One Number. For Life.
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