Engaging our audience utv pitch

The Agenda

The evolution of sports broadcastingwith Moz Dee, Darren Gough & Stan Collymore

Overview of the Mobile & Tablet marketwith Nic Newman, Managing Director, Tigerspike

Panel Q&A Session

The evolution of sports broadcasting –with Moz Dee, Darren Gough & Stan Collymore

Content driving growth on talkSPORT.co.uk

A record

1.7 MILLIONunique users(up 600% in 6

months)

A record

9 MILLIONpage

impressions(up 400% in 6

months)

Social media growth

41,560Facebook friends

(up 56% in last 3 months)

Comments show our audience is engaged

Social media growth

58,100followers on

Twitter(up 44% in last

3 months)

2nd highest number of followers in UK radio

171,994 followers (up 55% in last3 months)

58,472 followers (up 44% in last3 months)

31,068 followers (up 21% in last3 months)

49,464 followers (up 23% in last3 months)

15,300 followers (up 15% in last3 months)

Highest in commercial radio

58,472 followers (up 44% in last3 months)

15,300 followers (up 15% in last3 months)

Social media growth

16,000subscribers to

YouTube channel

16 MILLION

total upload views

Darren Gough

@DGoughie@talkSPORTDRIV

E

Putting a Drive Time show together using social media…

Stan Collymore@TSCollymore

Planning for a typical matchday commentary with social media and enabling interaction on Call Collymore…

Overview of the Mobile & Tablet marketwith Nic Newman, Managing Director, Tigerspike

UTV and Personal MediaNic Newman, MD EMEA, Head of Strategy

As devices evolve personal media devices are becoming the first screen

450 million smartphones will be sold in 2011

1.1 billion smartphones will be sold in 2015

69 million tablets will be sold in 2011

294 million tablets will be sold in 2015

*Source: Gartner forecast April 2011

mobile internet usage will exceed desktop by

2010

Morgan Stanley – Internet Trends, April 2010

Smartphone market share 2010 - 2015

• Pad = market leader• Flexible monetisation

options

Apple continues to dominate with device, usage and no. apps

Tablet market share 2010 - 2015

• Pad = market leader• Flexible monetisation

options

The iPad will dominate the tablet market for next 12 months

TigerSpike Innovation Lab Presentation:

‘What’s Happening in Mobile’

They are changing the way we live and work

INTRODUCING

Building a relationship with your audience

And getting closer than you have before

Going beyond the Sport News

Sport News

Related News

Social Environment

?

Building a relatinship with your audience

Thank You

For further information please contact Ben Martin,

talkSPORT Head of Digitalben.martin@talksport.co.uk