Ultimate TVChannel 1

Alcantara, Diane AgathaAvila, Maricon

Cunanan, Patricia MaureenFajardo, Ana RuthInocencio, Roanne

Laru-an, JessieLee, Lady

Palad, CherrieRamos, AldrinReyes, Rona

Saraza, Benedict

Ms. Nina T. VIllarete

5 September 2012

ULTIMATE TV (UTV) PROGRAMMING OUTLINE

Our initial broadcast will be on a Friday because it is the weekend and the target audience has naturally more free time in their hands for some recreation and relaxation. Hence, they will most probably turn on their television sets and watch out for new shows and this is where our programming outline will enter.

5:00 AM Sign on 5:05 – 5:07 AM National Anthem 5:07 – 5:12 AM Station ID 5:12 - 5:22 AM Commercials5:22 – 5:30 AM Program Commercials

5:30 – 6:00 AM My Music (Daily Top 10)

5:30 – 5:38 Music5:38 – 5:42 Commercials5:42 – 5:50 Music5:50 – 5:52 Commercials5:52 – 6:00 Music

6:00 – 8:00 AM Morning Show

6:00 – 6:15 Show6:15 – 6:19 Commercials6:19 – 6:34 Show6:34 – 6:38 Commercials6:38 – 6:53 Show6:53 – 6:57 Commercials6:57 – 7:12 Show7:12 – 7:16 Commercials7:16 – 7:31 Show7:31 – 7:35 Commercials

8:00 – 9:00 AM Educational Show

8:00 – 8:02 Commercials8:02 – 8:14 Show8:14 – 8:18 Commercials8:18 – 8:30 Show8:30 – 8:34 Commercials8:34 – 8: 46 Show8:46 – 8:50 Commercials8:50 – 9:00 Show

9:00 – 9:30 AM Cartoon 1 (Doraemon)

9:00 – 9:08 Cartoon9:08 – 9:12 Commercials9:12 – 9:20 Cartoon9:20 – 9:24 Commercials9:24 – 9:30 Cartoon

9:30 – 10:00 AM Cartoon 2 (Grimm’s Fairy Tales)

9:30 – 9:33 Commercial9:33 – 9:41 Cartoon9:41 – 9:44 Commercial9:44 – 9:52 Cartoon9:52 – 9:54 Commercial9:54 – 10:00 Cartoon

10:00 – 11:00 AM Fashion

10:00 – 10:02 Commercial10:02 – 10:14 Fashion10:14 – 10:18 Commercial10:18 – 10:30 Fashion10:30 – 10:34 Commercial10:34 – 10:46 Fashion10:46 – 10:50 Commercial10:50 – 11:00 Fashion

11:00 – 12:00 NN Cooking Show

11:00 – 11:02 Commercial11:02 – 11:14 Show11:14 – 11:18 Commercial11:18 – 11:30 Show11:30 – 11:34 Commercial11:34 – 11: 46 Show11:46 – 11:50 Commercial11:50 – 12:00 Show

12:00 NN – 2:00 PM Variety Show

12:00 – 12:02 Commercial12:02 – 12:22 Show12:22 – 12:28 Commercial12:28 – 12:48 Show12:48 – 12:56 Commercial12:56 – 1:18 Show1:18 – 1:24 Commercial1:24 – 1:46 Show1:46 – 1:49 Commercial

1:49 – 2:00 Show

2:00 – 3:00 PM Travel (The Ultimate Getaway)

2:00 – 2:02 Commercial2:02 – 2:14 Show2:14 – 2:18 Commercial2:18 – 2:30 Show2:30 – 2:34 Commercial2:34 – 2:46 Show2:46 – 2:50 Commercial2:50 – 3:00 Show

3:00 – 3:30 PM Sports

3:00 – 3:02 Commercial3:02 – 3:17 Show3:17 – 3:20 Commercial3:20 – 3:30 Show

3:30 – 4:30 PM Public Service Program (Mabuting Kamay)

3:30 – 3:32 Commercial3:32 – 3:44 Program3:44 – 3:48 Commercial3:48 –4:00 Program4:00 – 4:04 Commercial4:04 – 4:16 Program4:16 – 4:20 Commercial4:20 – 4:30 Program

4:30 – 5:00 PM Mobile Barangay Health Watch (Ronda Kalusugan)

4:30 – 4:32 Commercial4:32 – 4:47 Show4:47 – 4:49 Commercial 4:49 – 5:00 Show

5:00 – 6:00 PM Game Show

5:00 – 5:02 Commercial5:02 – 5:14 Show5:14 – 5:18 Commercial5:18 – 5:30 Show5:30 – 5:34 Commercial5:34 – 5:46 Show5:46 – 5:50 Commercial5:50 – 6:00 Show

6:00 – 7:30 PM News program

6:00 – 6:02 Commercial6:02 – 6:32 News6:32 – 6:35 Commercial6:35 – 6:55 News 6:55 – 6:58 Commercial6:58 – 7:18 News7:18 – 7:20 Commercial7:20 – 7:30 News

7:30 – 8:30 PM Sitcom

7:30 – 7:32 Commercial7:32 – 7:44 Sitcom7:44 – 7:48 Commercial7:48 –8:00 Sitcom8:00 – 8:04 Commercial8:04 – 8:16 Sitcom8:16 – 8:20 Commercial8:20 – 8:30 Sitcom

8:30 – 9:30 PM Magazine Program

8:30 – 8:32 Commercial8:32 – 8:44 Show8:44 – 8:48 Commercial8:48 –9:00 Show9:00 – 9:04 Commercial9:04 – 9:16 Show9:16 – 9:20 Commercial9:20 – 9:30 Show

9:30 – 10:30 PM Gag Show

9:30 – 9:32 Commercial9:32 – 9:44 Show9:44 – 9:48 Commercial9:48 –10:00 Show10:00 – 10:04 Commercial10:04 – 10:16 Show10:16 – 10:20 Commercial10:20 – 10:30 Show

10:30 – 11:30 PM Documentary (The Real Deal)

10:30 – 10:32 Commercial10:32 – 10:44 Docu10:44 – 10:48 Commercial10:48 –11:00 Docu11:00 –11:04 Commercial11:04 – 11:16 Docu

11:16 – 11:20 Commercial11:20 – 11:30 Docu

11:30 – 12:00 MN National Anthem, Station ID, Commercials, Program Commercials, Sign off

11:30 – 11:40 Commercials11:40 – 11:48 Program Commercials11:48 – 11:53 Station ID11:53 – 11:55 National Anthem11:55 – 12:00 Sign off

The Programs in Relation to the 5 Broadcast Planning Steps and 5 Broadcast Components

1. Music Show2. Morning Show

a. Title:b. Timeslotc. Running Timed. 5 Broadcast Components

Background Information

- The program will cater segments that will inform, inspire, and entertain Filipino in the morning. The program will bring information through our news and public affairs segments. We want to bring the latest news for them to know what is happening and will happen the country and around the globe. The program will inspire people through true to life story segments such as documentaries about people in any walks of life. And lastly, the program will entertain people through segments such as showbiz news, games, trivias, and other means of entertaining people.

- We need energetic and dynamic hosts to further liven up one’s mornings.

- We also should have a bright and animated set design to set the mood and awaken the audience’s bearings.

Objectiveso To bring the latest and hottest information before everyone start their morning.o For Filipinos especially Bulakenyos to be inform , inspire and entertain before

they start their day.

Target Audienceo The students, employees, and other people who needs to be informed early in the morning.

StrategyThe show will be very different from other kinds of morning programs in such ways:

o The set/ ambianceo Kinds of informing people – Using latest gadgetso People will benefit in a way of giving prizes.

Overall Scheduling

o Naturally, a morning show must be placed during the time when most people are usually just waking up or has woken up. We decided to have a two-hour morning program because this show is like a magazine program already since it tackles and touches on a lot of topics.

e. 5 Steps to Broadcast Planning

Objectiveso To inform, inspire, and entertain Filipino especially Bulakenyos and Maloleńos in

their early day living

Determine Priorityo To discuss every point in news, entertainment and of course the life of Filipino in

a morning show. We want to scan all the needs of an individual in a two-hour program.

Identify Resources

We always rely on our people in terms of: o technical aspectso research papers, and others things that will be needed on the pre- production, post production and the production itself.

Executing Action Programs o We are going to shoot it live so that we will always be accurate in time,date and

latest news.

Maintaining Control o We do not just set our minds on what we are going to have and we will always

polish everything that is produce.

3. Educational Showa. Title:”Super Pinoy”b. Timeslot:c. Running Time:d. 5 Broadcast Components

Background Information

The show will have a lively host, a teacher perhaps that could also share her thoughts.

Statement of Objectiveso To entertain and to educate everyone who are watching the show in a

fun, interactive wayo To provide another means of learning that is confined within the four

walls of a classroom

Target Audience Definition

o Kids especially toddlers and those in the elementary level. o The show should also be produced in such an enjoyable and lively that

also the young at heart and parents and teachers may also take interest in watching the show.

Strategyo The show will be done in a more interactive manner so the audience will have further participation.o They also send requests for topics they would to be featured.o Bright and extraordinary kids will also be recognized to inspire the kids to

be more studious and determined to learn.

Overall Schedulingo We chose to put this show during mornings because kids are usually early

birds especially when it comes to watching television and catching their favorite shows before they set off for school.

e. 5 Steps to Broadcast Planning

Statement of Objectiveso To entertain and to educate everyone who are watching the show in a fun,

interactive wayo To provide another means of learning that is confined within the four walls of a

classroom

Determine Priorityo To entertain and to educate everyone who are watching the show in a

fun, interactive way

Identify Resourceso Listening Skillso Communication skillso People Skills

Executing Action Programso The show will not look like a class room set up so that it won’t look and

sound boring.o Extensive research on social trends on the education programs and on

the relevant topics to be discussed to children and students nowadays.

Maintain Controlo We make it a point to check and re-check our work to make sure that we

are indeed already contented with the outcome.

4. Cartoonsa. Title: Doraemon and Grimm’s Fairy Talesb. Timeslot: c. Running Time:d. 5 Broadcast Components

Background Informationo Canned shows like these cartoons need dubbers who will provide the

voice because foreign shows are produced and packaged in a foreign language.

o Sound effects engineers who will be in charge of appropriate sounds are also in must in producing and dubbing cartoons.

Statement of Objectiveso To entertain children with shows that provides them with moral lessonso To enable children to have fun and enjoy their free time during mornings

Target Audience Definitiono Children who loves having fun watching cartoons.o These kind of show encompasses all ages and classes because the young and

young at heart will be able to enjoy watching them.

Strategyo Employ dubbers who are really good at what they do to infuse a new attack and

flavor into the shows.

Overall Schedulingo We believe that watching cartoons at morning is the best time for the children to

enjoy because their minds are still very much fresh and active from last night’s sleep.

e. 5 Steps in Broadcast Planning

Objectiveso To entertain children with shows that provides them with moral lessonso To enable children to have fun and enjoy their free time during mornings

Determine Priorityo To entertain children with shows that provides them with moral lessons

Identify resourceso People skillso Communication skillso Technical skills

Executing Action Programso Employ dubbers and technical people who are capable and knowledgable

enough in dealing with canned cartoons.o Ensure to buy the rights of showing the particular shows.

Maintaining Controlo Regularly check for ratings and feedbacks.

5. Health Watch Program

a. Title: “RONDA KALUSUGAN”b. Time Slot: 4:30- 5:00 pmc. Running Time: 30 Minutesd. 5 Broadcast Components

Background Information

o Hosts, which are knowledgeable about the viewpoint of the program.o Specialist is needed to have credibility on what the hosts are stating.o Researchers and segments producers that will give different matters,

topic or concern for each airing.o Production team that has skills in technical and creative side and the

ability also in need to produce a program.

Statement Of Objectives

o To lend a hand and guide the lifestyle of citizens especially Maloleños that will help in making them more lively and healthy to interact within the society.o To provide some tips with regards to health matters.o To contribute and set right information about some old beliefs regarding lifestyle

Target Audience

o To add healthy living to the life of listeners, and to contribute some information that will help everyone such as teenagers, athletes, and adults to know the fact about some things related to health.

Strategy

o To get the attention of Maloleños, we will produce a mobile barangay health program and go through each barangay who is merely need a helping hand.o We are also giving a chance to all the viewers to ask questions about their concerns.o We are also intended to give tips, prevention, and right information to all of the people, whom are concern on their health.

Overall Scheduling

o The production team decided to place this program in the afternoon because we think that viewers in that time are in mood to watch programs.

e. 5 Steps to Broadcast Planning

Objectives

o To lend a hand and guide the lifestyle of citizens especially Maloleños that will help in making them more lively and healthy to interact within the society.

o To provide some tips with regards to health matters.o To contribute and set right information about some old beliefs regarding

lifestyle.

Determine Priorityo To lend a hand and guide the lifestyle of citizens especially Maloleños that will help in making them more lively and healthy to interact within the society.

Identify Resourceso Abilities, skills and performance are in need to establish this program with good quality. And also one must have clear understanding of the topic of this program.o For making this program more lively and on going; producers, program managers, directors, assistants, staffs, and (target) subjects are needed to complete and sustain the whole thing.o Program also need to make use of equipments, gadgets, props or other stuffs to cover the production.

Executing Action Programso Cooperation, communication, coordination, and creativity are merely needed during production to make sure that our programs are well-produced.o During production, the team must be ready, alert and always support every shot to prevent cramming.

Maintaining Controlo Always do visit and evaluate the activity that the team does, to polish if ever

there is an imperfection in the shots. o Conservation of program resources will do for the next production.

6. Cooking Showa. Title:b. Timeslot:c. Running Time:d. 5 Broadcast Components

Background Informationo The program will need a chef/cook.o The program will need an effective host that can increase the interest of the

viewers.

Statement of Objectiveso To showcase the rich and diverse cuisines of Bulacan.o To promote the skills of the different people who are aspiring cooks/chefs.

Target Audience Definitiono Target viewers of the show will encompass the men and women, young or old,

especially the Maloleńos and Bulakenya mothers.

Strategyo The program will not be the usual studio-type set up, we will perform the show

in outdoor – in different places in Malolos and other towns in Bulacan.o The competition will be composed of contestants with their original recipes.

Over All Schedulingo We allotted a one hour time slot (11am to 12nn) in the program because it is the

time when people are preparing lunch and also to give new ideas on how to prepare easy and affordable food.

e. 5 Steps to Broadcast Planning

Objectiveso To showcase the rich and diverse cuisines of Bulacan.o To promote the skills of the different people who are aspiring cooks/chefs.

Determining Priorityo Main priority of the show is to showcase the rich cuisines of Malolos.

Identifying Resourceso Cooking Skills – since the program is a competition, the show will need a skilled

professional who is knowledgeable in cooking.o Communication Skills – the host and the cooks alike shall have an effective and

efficient fluency in interacting with peopleo Technical Skills. For the people behind the camera who will work on the

production and post-production, these skills are a must.

Executing of Action Programso Given that the program’s set up is outdoor and will be held in different places in

Malolos and other towns in Bulacan, we will secure all the needed documents and permits to secure the shoot.

Maintaining Controlo The production team of the show will have a continuous research to be able to

offer new and interesting ideas for the program.

7. Variety Showa. Title: “Noon Out Loud”b. Timeslot:

c. Running Time:d. 5 Broadcast Components

Background Informationo The program will showcase different segments such as a sing-a-long contest and

games. o It also includes different intermission numbers, and other kinds of segments.o Hosts who are energetic and lively must be acquired.

Objectives o To entertain people during lunch time.o To help those people who will be able to join the games.o To inspire the viewers that they can get help from those kind of programs

Target Audienceo The show caters all ages, classes and genders.

Strategyo There will be an on line and texting contests for those viewers who wants to win

big prices. We also have live audience participation for effective program strategy.

Scheduleo It will be aired during lunch time so that the whole family can watch it together.o It is usually the time when people are relaxed and enjoying their free time so this

is an appropriate time to air a variety show.

e. 5 Steps of Broadcast Planning

Objectives o To entertain people during lunch time.o To help those people who will be able to join the games.o To inspire the viewers that they can get help from those kind of programs

Determine Priority o To give to those who in need and at the same time, we make them happy.

Identify Resources o We rely everything on our people, making any aspects in production successful.

o People skillso Communication skillso Technical skills

Executing Action Programs o We will shoot it live accompanying by live audience for additional enjoyment.

Maintaining Controlo Everything that will be produced is always being polished.

8. Travel Showa. Title:b. Timeslot:c. Running Time:d. 5 Broadcast Components

Background Informationo Lively and energetic host (main host and/or segment hosts)o Segment producers for different aspects of a travel show (food, events, places,

people etc.)o Production members who are adept and skilled creatively and technically. o Partners and contacts in the local government especially the Department of

Tourism.

Statement of Objectiveso To promote and showcase the beauty of Bulacan particularly Malolos and its

neighboring townso To instill the audience the love for our own – own landmarks, history and

ingenuity.o To expose and give rise to the current trends in travelling and gimmicks like the

newest restaurants, hang-outs, shops, products, events etc.

Target Audience Definitiono We endeavor for this show to be a travel show for all ages and all classes. There

will be segments and episodes that alternately cater to young and old, upper and lower classes that will be able to enjoy the sights and products we will feature at an affordable price.

Strategyo We will acquire a mainstay host and different segment hosts per week who have

a certain connection or relation to the segment they will host.o We will put up a blog spot where the featured people, places, events, products

will be included so the viewers who missed the past episodes will still be able to check them out.

o We will include bits and pieces of trivias every now and then during the course of the program.

o To make the show more interactive, we will accept letter senders through e-mail or snail mail that have suggestions to further improve the show. We will also

allow requests from the audience who would want to join in the next adventures.

Overall Schedulingo We decided to place the travel program during the usual siesta hours because

we would like to give the audience a good enough reason to stay up and watch television instead.

o Instead of the teleseryes which are sometimes dull and boring and monotonous, we opted for a dynamic travel program that will make them see their places within their area in a different light.

e. 5 Steps to Broadcast Planning

Objectiveso To promote and showcase the beauty of Bulacan particularly Malolos and its

neighboring townso To instill the audience the love for our own – own landmarks, history and

ingenuity.o To expose and give rise to the current trends in travelling and gimmicks like

the newest restaurants, hang-outs, shops, products, events etc.

Determine Priorityo To promote and showcase the beauty of Bulacan particularly Malolos and its

neighboring towns

Identify Resourceso Creative skills – These skills are a must in concocting a lively travel show that

will serve as habitual TV program among the target audience. We must infuse new twists and tricks to further attract and pique the interests of the viewers.

o People and social skills – Since our purpose is to promote and give recognition to the contemporary artists and businessmen in Malolos and other neighboring towns, we will do a lot of communicating and interacting with various people from different walks of life.

o Technical skills – Photography, videography and editing skills during production and post-production will definitely come in handy.

Executing Action Programso We need to get in touch and establish a partnership with the local

government of Malolos and neighboring towns especially the Department of Tourism.

o We should also make sure to prepare the paper work like permit and request letters to shoot in certain heritage sites and other venues.

o We must acquire a host or hosts with appropriate capabilities such as a pleasing personality, energetic and animated communication skills, good-looking or appealing enough to the target audience.

o The production team most especially the director, writer/s, segment producers, location managers and researchers must work effectively and efficiently to come up with effective episodes weekly or daily.

Maintaining Controlo Continuously and regularly conduct researches and surveys that will make

the show closer to the hearts of the viewers.o Listen and appreciate feedbacks, positive or negative and learn from those

comments in order to produce more effective and polished episodes.

9. Sports Programa. Title:b. Timeslot:c. Running Time:d. 5 Broadcast Components

Background Informationo We need a main host and a guest each episode (for example an athlete,

sports analyst, sports enthusiast and the like)o We also need avid researchers who will regularly check for updates on the

sporting events inside and outside the province, region and country.

Statement of objectiveso To showcase the talent and skills of Filipino athletes especially Bulakenyoso To feature different sports around the world, of what is hip and hot in the

world of sports

Target audienceo Sports enthusiasts and aficionadoso Athleteso Caters to all genders, classes and ages as long as they are into sports

Strategyo The program will go for an extensive research to feature a current and

hardworking athlete.

Overall scheduling

o We chose to air this in the afternoon because this is usually when athletes and sports enthusiasts are resting and enjoying their free time from training and such.

e. 5 Steps to Broadcast Planning

Objectiveso To showcase the talent and skills of Filipino athletes especially Bulakenyoso To feature different sports around the world, of what is hip and hot in the

world of sports

Determine Priorityo To showcase the talent and skills of Filipino athletes especially Bulakenyos

Identify Resourceso Human resources. We worked together to brainstorm ideas for our

program planning.o People skills. We rely in each member's skills. o Listening skills. It is must in our group, much more now, because we were also

busy in other projects. We make sure that, we always respect and acknowledge each opinions and suggestions.

4. Execute action program

- We gave each member a specific task and programs. There were others who are assigned PowerPoint presentation and written report.

- We keep in touch and updated about the status of our pre-production and designated tasks through electronic means (Facebook and texting)

5. Maintaining Control

- We check and consulted each member before finalizing each work.

5 components

10. Fashion Showa. Title:b. Timeslot:c. Running Time:d. 5 Broadcast Components

Background Informationo The program needs a fashion guru or blogger to help the participanto Also a participating clothing line or boutique for the clothing needs of the

participanto A participating salon is also in need to complete the participants’

makeover

Statement of objectiveso To showcase the talent of Maloleńos in terms of art and fashiono To help our fellow Maloleńos to bring out the artistic side of themo To boost the self confidence of Maloleńos by enhancing their physical

feature through makeover.

Target Audienceo Fashion loverso Class A, class B and upper class Bo Young and old alike, regardless of the gender

Strategyo The program concept will be like an ambush makeover. o The production team will go nearby schools and offices where they can

find people who are always on the go and at times had a stressful day at school and work plus they can’t find time to manage their selves.

o Fashion guru or bloggers will be invited to help them to enhance their physical features and at the same time boost their self confidence.

Overall scheduling operationo The program will be aired 4:30 to 5:00pm since many viewers are at

home by that time, from schools or offices.

e. 5 steps in broadcast planning

Objectiveso To showcase the talent of Maloleńos in terms of art and fashiono To help our fellow Maloleńos to bring out the artistic/fashionistas side of

themo To boost the self confidence of Maloleńos by enhancing their physical

feature through makeover.

Determine Prioritieso To help our fellow Maloleńos to bring out the artistic/fashionistas side of

them

Identify Resourceso Human Resources. The group members contribute ideas and opinions for

the betterment of program planning.

o Research skills. The group keeps on researching about the different program formats assigned to them.

o Listening skills. Since we have a leader and a broadcast manager we always follow the task they assigned to us. Also, group members are listening to each others opinion and feedback.

o Fashion knowledge. This of course is a must in producing kind of program.

Executing Action programo The ideas that were talked about last meeting was now being executed

by group members by doing the different program formats assigned to them.o When the program formats are completed, it will be organized and will

be compile in a power point presentation.

Maintaining Controlo We are open for comments and suggestion coming from our instructor

and classmate for the improvement of our program plan.