Branding mural art

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Presentation by Thalia Elle for the Northeast Mural Campaign

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BRANDING MURAL ART

Art as Us

ART AS FRESCOMural art as sacred:

Michelangelo: Creation Sistine chapel

Frescos have been used in holy structures as a declaration of faith

ART AS SECCO Mural art as storytellingEgyptian cultureGreat Pyramids in Giza

Mural art as Social & PoliticalDiego RiveraSugarcane: Mexican Revolution

ART AS… EVERYTHING

Look around you; every object, every surface, every technology was created, refined, and designed using the scientific method and the artistic process. –Andrew Simonet

ART AS…PRIDE

We use art to share interest Favorite team jersey

ART AS…FAMILYChildren create art to share about their community and show their love

Adults post childrens’ art to show love and create community by supporting their artistic expression.

ART AS…FAMILYCreative outlets are a language of love. Artists create to share their love for their community.

Family and community are strengthened through appreciation and support. These elements are the foundation of muralism.

ART AS …HOME

Houses become homes with a touch of art.

Homeowners enjoy bringing in artwork from all over the world to create a beautiful home the represents their passions and aesthetic.

Art reaches every part of our lives because it is an expression of our lives.

ART AS NATURE

Every leaf is bliss to me, futtering from the autumn tree. – Emily Bronte

The bliss of nature sets man in awe and draws him in to praise its glory.

NATURE AS ART OUTSIDE

The beauty of nature compels us to surround ourselves with it through gardens, orchards and the like.

In its true sense it is how one appreciates the Master Artist that is the Universe.

At some point we even bring nature into our homes and find it’s a compliment to our lives. We take the outside are inward.

NATURE AS ART INSIDE

ART AS HOME INSIDE

A couple who , much like the Barnes Foundation, have turned their home into a personal art gallery.

At times it is not enough to simply visit a gallery to see are…we want to be submersed in art.

ART AS HOME OUTSIDE

A Mural Arts Project: 70 x 7 The Meal:was a collaboration between Mural Arts and Paris based artists Lucy+Jorge Ortega.

This project moved the home outside to create a meal for 900 attendees as they discussed food advocacy over entrees specially created and served on Mural Arts created plates.

ART AS…COMMUNITYEXHIBIT ART BECOMES ACCESSIBLE ARTArt community

Art that would usually be seen by a select few who visit exhibits is now integrated into our daily lives with muralism

ART AS…COMMUNITYEXHIBIT ART BECOMES ACCESSIBLE ARTThe artist is set among the community that inspires them…a perfect pairing

Artist and art lovers thrive in communities where art is a presence instead of a past time

ART AS... LOVE FOR THE COMMUNITYRelationships are built upon co-creating. Muralism is a partnership between the artists, environment and community

The artist is mirror for the eyes of life

BENEFITS OF MURALS

Bridges the gap Supports our youth and artists

BENEFITS OF MURAL ART

Enhances a space Project:Take 5 min to come up with ways Mural Arts has benefited the community and answer the following:In what ways can the community become more integrated with the process?Ex. Offer suggestions about mural topic

BENEFITS OF MURAL ART

Builds upon community pride Project

Cut and paste to create a mural that expresses what Mural arts accomplished within a community.

Ex. Helped youth to express and cope with stress.

Opened communication between neighbors

BENEFITS OF MURAL ARTS

Supports the Artist and the Arts Supports Humanity

BENEFITS OF MURAL ARTS

Renews relationship with art and people

ART AS LIFE

Furniture Food

ART AS LIFE

People Cultures

ART AS LIFE

CommmunityArtists take a snapshot of LIFE and use ART to SHARE the VISION

ART AS THE ARTIST

Art more than the picture… It is the dream of a person

ART AS LOVE

All of this is about what we love

ART AS US