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EBooks: Are Your Students Getting a Return on Your
Investment?AISL 2014
Kris Reed, Assistant Dean of LibrariesTexas Woman’s University
Denton, TXApril 25, 2014
Part 1
Definitions Transitions History Lifecycles Stakeholders Content Budget
Agenda
manuscriptroadtrip.wordpress.com
Procurement Options Purchasing Models Platforms Licensing Management Marketing Pros and Cons Challenges
Agenda
www.hamburg.mi.us
…a book composed in or converted to digital format for display on a
computer screen or handheld device Merriam-Webster
eBook
http://www.merriam-webster.com/dictionary/ebook
…a portable electronic device used to download and read books or magazines that are in digital form.Dictionary.com
eBook
http://dictionary.reference.com/browse/ebook?s=t
“An e-book is a digital object with textual and/or other content, which arises as a result of integrating the familiar concept of a book with features that can
be provided in an electronic environment.
E-books, typically have in-use features such as search and cross reference functions, hypertext links,
bookmarks, annotations, highlights, multimedia objects and interactive tools.”
Magda Vassiliou and Jennifer Rowley
Vassiliou, Magda and Rowley, Jennifer. (2008). Progressing the definition of “e-book”. Library Hi Tech,26(3), 355-368. Doi:10:1108/07378830810903292
eBook
A performance measure used to evaluate the efficiency of an investment or to compare the efficiency of a number of different
investments. To calculate ROI, the benefit (return) of an investment is divided by the cost of the investment; the result is expressed as a
percentage or a ratio.Investopedia
Return on Investmenthttp://www.investopedia.com/terms/r/returnoninvestment.asp
The profit from an activity for a particular period compared with
the amount invested in it
Cambridge Dictionaries Online
Return on Investment
http://dictionary.cambridge.org/us/dictionary/business-english/return-on-investment
Keep in mind that the calculation for return on investment and, therefore the definition, can be modified to suit the situation -it all depends on
what you include as returns and costs. The definition of the term in the broadest sense just
attempts to measure the profitability of an investment and, as such, there is no one "right"
calculation.
Investopedia
http://www.investopedia.com/terms/r/returnoninvestment.asp
Return on Investment
Transitions
www.cushing.org
https://www.law.indiana.edu/
http://education-portal.com/
MindingtheCampus.com
Vendors and Distributors
Business Models
Audience
Scholarly and Popular Genres
Resource Sharing
Aggregators, 3rd parties
Fixed and revolving
collections
K-12 vs. College Academics
“If the college you visit has a bookstore filled with t-shirts rather than books, find another college.”
R. Albert Mohler Jr.
https://www.goodreads.com/quotes/tag/bookstores
History
1971: Project
Gutenberg
1987: First born-digital
ebook
1991: MS launches
ebook effort
1998: First public ebook
1999: NetLibrary and PDA
2000: MS Windows Reader
2003: New Genres
2004: Google
and Libraries
2006: Sony
Reader
2007: Amazon Kindle
2010: Nook / iPAD
2011: Tablets
2011: SmartPhone
sCloud
Library
2012: eBooks
Outsell Print2014
Print Lifecycle
Select
Purchase
Deliver
Catalog
Process
Circulate
EBook Lifecycle - Ideal
Select
Acquire
LoadManage
Access
EBook Lifecycle – Reality ?
Select
Acquire
LoadManage
Access
EBooks
Acquisitions
Collection Developme
nt
ManagementCataloging
Systems
Stakeholders
Library Users
Same but Different
Purchasing
Physical Processing
Cataloging
Circulating
Storage
Electronic
Licensing
Activating
Record Loading
Downloading
Cloud Technology
Jargon
www.wordle.net
http://www.goodreads.com/quotes/tag/kindle
Books are no morethreatened by Kindle
than stairs by elevators.
§- S T E P H E N F R Y -
Collections
Bundles
Single Titles
Databases
Budget Based
Print/Online Combinations
AgeContent is King
!
Content
eBook Opportunities
Slingwords.blogspot.com
Howtowriteandwritewell.blogspot.com
www.campusbookstore.com
www.drexel.edu
www.prismdc.com
Dedicated eReader Suppliers Publishers Aggregators Managed Collections Services
Content Providers
themkdsnetwork.wordpress.com
Dedicated eReaders
www.apple.com/
www.Sony.com
www.kobobooks.com/
www.adobe.com/
www.android.com/
www.amazon.com
www.barnesandnoble.com/
Publisher Based
www.sage.com/
www.emeraldinsight.com/
www.palgrave.com/
www.muse.jhu.edu/
www.elsevier.com/
www.tandfonline.com/
www.wiley.com/ www.nature.com/
Aggregators
www.eblib.com/
www.ebrary.com/
www.follettshelf.com/
www.ebscohost.com/
btol.com/axis360/
www.overdrive.com/
www.myilibrary.com/
Managed Collections
www.ebscohost.com/academic/academic-search-complete
www.amazon.com/
http://dp.la/
www.ipl.org/www.gutenberg.org/
www.gale.cengage.com/gvrlwww.3m.com/us/library/eBook/ books.google.com/
http://www.sciencedirect.com/
Initial Cost Ongoing Fees Internal Staffing Budget Allocation Which Supplier? Purchasing Options
Budget
growingthemoneytree.com
Duplication Issues Pricing Model General Philosophy
Budget
growingthemoneytree.com
Direct from Publishers Subscription Agent or Book Vendor Aggregator
Procurement Options
www.gcflearnfree.org
Print (title by title) Databases Open Access Leasing Subscription
Purchasing Models
Microsoft Clip Art
Consortium Patron Driven Acquisitions (PDA) Modified PDA Evidence-Based Selection Short-Term Loans
Purchasing Models
Publishers Aggregators Open Access Commercial Providers
Platforms: Supplier
blog.industrialinterface.com
Software Installation Proprietary Devices Simultaneous Users Transfer to Multiple Devices
Platforms: Technology
www.itats.org750
Support Discoverability Impact on User Delivery Enhanced eBooks
Platforms: Connections
blog.ebyline.com
Ownership and Responsibilities Acceptable/Unacceptable Usage Term of Contract Costs and Ongoing Fees Authorized Users
Licensing
www.icts.uiowa.edu
Limitations of Use Sharing and Lending Downtime Archival Rights
Licensing
“Digital preservation…is the series of management policies and activities necessary to ensure the enduring usability, authenticity, discoverability, and accessibility of content over the very long term.”
Digital Preservation
www.nypl.org
Amy Kirchhoff “eBooks: The Preservation Challenge,” Against the Grain (2011)
Amy Kirchhoff
No Shelf Required 2 (2012), p.73
What does this Mean?
National
Community-Supported
Cooperative
Preservation Models
www.brynmawr.edu
License Provisions Versions Digital Rights Management (DRM) Metadata
Digital Preservation
In order to preserve e-books, the intellectual content that is the book must be unpacked from its reliance on particular hardware and software, and then that
intellectual content must be securely stowed away and maintained by one or more preservation agencies.
Amy KirchhoffNo Shelf Required 2, (2012), p.72
Microsoft Clip Art
Workflows Metadata Records ERMS Access Lending Reserves
Management
blog.commlabindia.com
Loan Periods Population Served Collection Management Reporting
Management
Shelf Labels New Books List Social Media LibGuides© Library Instruction
Marketing
www.toprankblog.com
Exhibits eBook Component Identify Holdings (OCLC) Embed in CMS Electronic Reserves
Marketing
library.albany.edu
edtec470carissa.blogspot.com
No Physical Processing No Circulation Oversight No Re-shelving No Physical Storage
Pros ……..
worldwideenglish-ellieren.blogspot.com
No Replacements No Damages Adds to Inventory No Fines and Fees
Pros ……..
Unique Platforms Software Installation
Licensing Activation
and Cons ……..
1389blog.com
Proxy Server Instructions Troubleshooting Preservation
and Cons ……..
Wikimedia Commons
Processing
Damages
Fines
Storage
Individual
Ownership
Access
Preservation
Licensing
Compatibility
Ongoing Costs
Technological Changes Standardization Competing Platforms Format Disparities DRM
Challenges
housesinsocal.com197
Preservation Ownership Marketing Lending
Challenges
Putting it all together…
http://worditout.com/
Return On Investment
?
createlivelove.com
Content Relevancy Low Cost per Use Ratio Load Metadata Records Monitor Usage Statistics Secure Authentication
Aim for …
www.gethealthycopy.com
Agree on Library-Friendly Licensing Terms
Simultaneous Usage Market the Products Reduction of Costs Take Advantage of Group Purchasing
Aim for …
www.gethealthycopy.com
Many people mistakenly think a new technology cancels out an old one.
Judith Martin
Not Necessarily So……
en.akihabaranews.com
William Powers“Do School Libraries Need Books?”,(2010)
“The idea that books are outdated is based on a common misconception: the
belief that new technologies automatically render existing ones
obsolete, as the automobile did with the buggy whip. However, this isn’t always the case. Old technologies often handily
survive the introduction of new ones, and sometimes become useful in
entirely different ways.”
Thank you
Questions at the End
There’s An App for That
AISL 2014Connie Maxwell, Assistant Dean of Libraries
Texas Woman’s UniversityDenton, TX
April 25, 2014
Part 2
Content Presentation Usability Technical performance Devise compatibility Cost
Criteria for Assessing an App
Little or No Cost, Easy Access (If the equipment is already available)
No Warning Labels!
Our Children and their Parents must be information literate or they may incur unexpected costs.
Apple to refund $36.5 million for children's app purchases
ACCC cracks down on 'free' apps that trick kids Parents sue Google because of children who
spent too much on in-app purchases
Recent Headlines:
Bestappsforkids Teacherswithapps ALA ASSL Best Apps Kitereaders Appolearning Smart Apps 4 Kids BookRix http://www.bookrix.com/
ManyBooks.net Free-eBooks.net Mobipocket (http://www.mobipocket.com/freebooks/)
Project Gutenberg
Recommended: Free or low cost sites:
Librarians, thanks to technology you are now in a position to give your students a world of books.
Kris Reed
Asst. Dean of Libraries
Texas Woman’s University
Blagg-Huey Library
PO Box 425528
Denton, TX 76204-5528
940-898-3767
kreed2@twu.edu
Connie Maxwell
Asst. Dean of Libraries
Texas Woman’s University
Blagg-Huey Library
PO Box 425528
Denton, TX 76204-5528
940-898-3707
cmaxwell@twu.edu
Contact Information
Works Cited
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DeLuca, Carolyn, and Dani Roach. "Practicals of Pixels: Purchasing and Processing Ebooks."
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