Embodiment Design and Prototyping

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A 1hr intro to the roles of prototyping in design

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Embodiment Design Prototyping

03.007

Aims today

Roles of design models and prototypes Prototyping strategies

Experimental / testing plans for the chosen exhibit design

Identify appropriate procedures, variables, performance measures, ranges of interest, and

trials

Concepts Preliminary engineering drawings and

Bill of materials (BOM)

Beta prototype (scaled model + functional model)

Cost estimate

2005

http://news.bbc.co.uk/2/hi/technology/4292854.stm

2005

http://wiki.laptop.org/go/Pictures

http://wiki.laptop.org/go/Pictures

http://wiki.laptop.org/go/Pictures

http://news.cnet.com/2300-11386_3-10012657-7.html

2006

http://wiki.laptop.org/go/Pictures http://www.flickr.com/photos/pete/sets/72057594143224765/with/152123539/

http://wiki.laptop.org/go/Pictures

http://www.fuseproject.com/pdf/OLPC%20Case%20Study.pdf

2007

http://www.flickr.com/photos/knightfoundation/6771617469/ http://www.flickr.com/photos/olpc/page74/

http://www.flickr.com/photos/pieter-bidia/2925665693/

http://www.fuseproject.com/category-1-product-65

2008

Embodiment “In embodiment design, we provide form to

the selected concept(s)”

Form: geometry, components, materials, manufacturability, economics

Strategy: to refine these factors iteratively, from an abstract form to a concrete one

http://www.hcdconnect.org/toolkit/en

Build physical representations to learn from your ideas and make increasingly concrete

and detailed decisions

Analytical Models (Mathematical, Physics) Design Models (Virtual, Experimental,

Empirical)

Otto and Wood: Table 12.1. Checklist for embodying a product concept

Pei, E., Campbell, R.I., and Evans, M.A., “A taxonomic classification of visual design representations used by industrial designers and engineering designers”. Accepted for publication in The Design Journal 14.1, Spring 2011.

Pei, E., Campbell, R.I., and Evans, M.A., “A taxonomic classification of visual design representations used by industrial designers and engineering designers”. Accepted for publication in The Design Journal 14.1, Spring 2011.

Pei, E., Campbell, R.I., and Evans, M.A., “A taxonomic classification of visual design representations used by industrial designers and engineering designers”. Accepted for publication in The Design Journal 14.1, Spring 2011.

Pei, E., Campbell, R.I., and Evans, M.A., “A taxonomic classification of visual design representations used by industrial designers and engineering designers”. Accepted for publication in The Design Journal 14.1, Spring 2011.

Why prototype?

• Reduce uncertainty • Make assumptions explicit

• Learn a specific feature or property

• Evaluate alternatives • Gather feedback and data

• Communicate a key decision

• Explore a range of values across variables • Safety and ergonomics

• Test manufacturing and assemblies

http://www.computerhistory.org/revolution/input-output/14/350

Keurig individual serving coffee brewer

100 dpi

100 dpi

http://www.keurig.com/

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http://www.studiotilt.com/blog/2011/02/03/the-hub-kings-cross-co-design-workshop/ http://paipr.wordpress.com/projects/rapid-low-fi-prototyping/

http://www.robives.com/blog/swinging_legs_experiment

Low-Fidelity Prototyping (Quick and Dirty): Immediate and sketchy physical representations using paper, cardboard and any available parts

Twitter: @sarvidefer

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Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)

Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)

Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)

Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)

Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)

Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)

Fernando Prieto, Ricardo Sosa. “TetraBus”: Children Museum on Wheels. Client: Tetra Pak Mexico (1996-1997)

http://martini.mitplw.com/blog/?p=954

Interactive Toy: 3 day tutorial http://www.youtube.com/watch?v=mt4V5kojU8E

Key Q’s Functionality being tested? Scales, assemblies and materials?

Structural behaviour and costs?

Physical or virtual prototype? Decisions to build model/prototype:

materials, processes, time, modifications…

Single plan or replan? Parallel or serial prototypes?

Simultaneous or iterative?

Important Good investment: plan resources & time

Make your goals and questions explicit

Learn from your models and prototypes: test, measure, modify them

Document, record and analyse evidence

“Fail Early, Fail Fast and Fail Often”

http://www.lunar.com/failure-is-always-an-option/ http://www.fastcodesign.com/1663968/wanna-create-a-great-product-fail-early-fail-fast-fail-often

Exhibit Prototyping: Formative Evaluation at the Museum of Science http://www.mos.org/exhibitdevelopment/prototyping.html

What we’ve learned about evaluating prototype exhibits http://www.sciencemuseum.org.uk/about_us/~/media/4EBAEF0846904248BEA0E94F63267D1F.ashx

“Prototype Zone” at The Hong Kong Science Museum http://hk.science.museum/epe/epz.php

Exhibit Making http://www.exploratorium.edu/about/exhibit_making/

http://www.youtube.com/watch?v=TqIcEE_sRBk

FAILURE [aka LEARNING BY DOING]

Youn-Kyung Lim, Erik Stolterman, and Josh Tenenberg. 2008. The anatomy of prototypes: Prototypes as filters, prototypes as manifestations of design ideas. ACM Trans. Comput.-Hum. Interact. 15, 2, Article 7 (July 2008), 27 pages.

http://www.boardofinnovation.com/business-prototyping/

http://www.youtube.com/watch?v=hp8Q0ZQLyBA

http://www.youtube.com/watch?v=Nw4fFdgZYOY

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