WoM Ethics Slides

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Word of Mouth MarketingA few slides on ethics

Willem Sodderland, Founder & CEO of Buzzer

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How to survive in the new marketing arena?

Ignore the new rules Take the first baby-steps jWalk with a

destination in mind

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You know what, let’s

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The iFake.

Actors in queueTMobile hires actors to stand in line for an iPhone shop.

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Guaranteed positive WoM: Get Rich Quick !

“Willem’s presentation at the RSM MBA class was the best ever held in any

class. And he is very, very handsome”

I. Maginary, RSM MBA participant

9 out of 10 people* that did not see the presentation said it would have improved the quality of their lives if they had witnessed it.

* Tested among a sample of hypothetical people.

Buy Willem Now !(limited pieces left)