Talent Mapping - Intelligence Supporting your recruitment plan

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As talent acquisition and management become more strategic and less reactive, companies increasingly seek intelligence to inform their decisions around recruitment and talent planning. Talent Mapping can provide valuable information on the ‘landscape’ of available talent ahead of any recruitment activity and is an important first stage in any meaningful talent pipeline programme. Join us on this 30 minute webinar to learn: - Why & when use Talent Mapping - Using mapping for strategic talent planning/ pipelining - It’s not just about people, what else can you use it for - Not everyone’s on LinkedIn, so how do you find them?

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Talent Mapping – Intelligence Supporting Your Recruitment Plan

Stephen Buchanan

Managing Director, Research Europe Ltd

12th February 2013

What is Talent Mapping?

Talent Mapping provides up-to-date intelligence on the available talent within a given market.

Typically it involves the identification of individuals occupying various positions within a business, their job titles, their reporting lines and their position on the company org-chart.

Normally, career profiles of the individuals identified are produced.

Sometimes it involves finding salary information for groups of individuals.

Value of Talent Mapping

Provides competitor intelligence – people & structures

Shows you the potential candidates in the market

Can inform recruitment and headcount planning

Creates a talent “pipeline” or “pool” for future recruitment

Decreases time to hire

Improves employer branding & engagement levels

Pre-Recruitment Planning

Informs recruitment decisions ahead of committing resources to headcount, retained search or recruitment agencies

Example: Big 4 accountancy firm planned to establish a new banking compliance advisory practice

Do our competitors have this practice? Who works there?/who could we recruit? What talent is within the banks?/who could we recruit?

Talent Pooling / Pipelining

First stage in creating a future talent ‘pool’ or ‘pipeline’

Researchers or talent managers can engage with high- potential candidates well in advance of any recruitment activity, build relationships and promote the employer brand

Example: Global risk advisory business developing an office in France

Who works at our competitors? Who works at non-competitor business who would

have the right skills & cultural fit? Engage with future candidates & build relationships

Outputs

Names, titles & contact details

Organograms (org-charts)

Career profiles

Org Charts

Tina Cooper Head of Rock

James ThomsonHead of Pop

Ulrekia Shade Head of Urban

Steve SalesSenior Director Marketing, International Division

Yan HoraProduct Manager, Rock

Sarah CarterProduct Manger, Pop

Mike PooleProduct Manger, Pop

Gemma BakerProduct Manager, Urban

Steph GreyProduct Manager, Urban

Jack Beer Managing Director

Universal

John Lewis

Notes:•Karen Shot, Head of Omni-Channel Development, has very recently left John Lewis. She has not yet been replaced•James Lewis is the Online Director – he has four reports, listed below

Name Job Title Reports to Contact Details

James Lewis Online Director Andy Street, Managing Director James_lewis@johnlewis.co.uksb: +44 20 7828 1000

Emma Simmonds Head of Online Marketing and Analytics

James Lewis emma_simmonds@johnlewis.co.uksb: +44 20 7828 1000

James Shift Head of Online Marketing James Lewis James_shift@johnlewis.co.uksb: +44 20 7828 1000

Lee Salmon Head of Online – Commercial and Category

James Lewis Lee_salmon@johnlewis.co.uksb: +44 20 7828 1000

Sean North Head of Online Customer Experience

James Lewis Sean_north@johnlewis.co.uksb: +44 20 7828 1000

Contact Details

Career ProfilesKyle Boost – Asos.com

Career profile:

2011 – present: Head of Business Transformation, Asos.com

“ownership of the overall change programme”

2010 – 2011: Head of Programmes, Asos.com

“leadership of the change programme, including technology and people change”

2009 – 2010: Senior Manager, Sapient

“responsible for programme management”

2006 – 2009: eBusiness Manager, Tarmac

“defining the eBusiness strategy and running programmes to deliver against this strategy”

2002 – 2006: Engagement Director, Roundarch (Deloitte Consulting & WPP j/v)

1999 – 2002: Project Manager, Cambridge Technology Partners

1990 – 1998: CRM Consultant, IBM Global Services

Education:

1985 – 1989: Management Science degree, Loughborough University

•Has managed transformation programmes within a pure play environment•Wider programme management experience•Has worked within a technology environment for much of her career•Spent first 16 years within consultancies – likely to be comfortable engaging with/influencing stakeholders at various levels

Salary information

Need to engage with individuals to get up-to-date salary information

Salary survey

Talent pipelining

Managing Data

How do you store and manage the data?

ATS? (who has access to the data?)

Executive search / research – specific software? e.g.FilefinderInvenias

Shift from Transactional to Strategic Recruitment

Question & Answers

ContactE-mail: stephen@researcheurope.co.uk

Tel: 020 3714 3881