Maier Book

don't be afraid

do your homework. Understand the objective. Understand the audience. That gives you the power to gain clear market advantage with bold, new initiatives

that less informed competitors may see as too risky.

portfolio page Kodak L

Trade show handouts & poster

www

the new frontier is no longer the new frontier.If you haven't integrated the Internet into your marketing program,

you don't have an integrated marketing program.

(No sweat, unless of course your competition does.)

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Website and text pages

Caption

Email campaign and activity report to tra!c e"ectiveness

direct mail is junk mail

no matter how pretty you make it, people are suspicious of direct mail.But if you deliver a clear, powerful message as you entertain and enlighten...

well then you've got yourself a winner.

Direct mail piece

healthy supplements

if you want to strengthen your sales efforts, give your reps a rich diet of marketing tools.

highly customized sales presentations to employers

Caption

Employee enrollment videos

Monthly electronic mailings

to brokers and consultants

branding brands

is key to moving your products or services to become the favored choice. Defining and showcasing the spirit and essence of your brand in

a look and in messages are among the things we do best.

Brochure & ads

It's important to instill pride in your peopleGreat customer service stories happen every day.

Finding a way to capture them and get the word around turns super service into a super marketing tool.

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Strategic planning schematic

portfolio page Supply R

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Table tent, web landing page, & poster

go for the gut

commodity products shouldn't be marketed like commodities. Then the only difference is price.

Caption

Trade advertising

Integrated promotion

Image is everything

in the dog-eat-dog business world, the tree huggers usually get a bite in the ash. But with the right spin on a right-on message, you can move

the perception of even a new technology to top dog.

Pocket folder brochure

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Product trade advertisements

It's about perception.

You just looked through a very small sampling of what Maier can do.

Yet, because of the presentation format, you most likely feel as though you’ve seen more than you actually did. Perception.

Controlling perception, determining what resonates, influencing decisions, commanding attention – that’s what we do at Maier.

All with the objective of delivering real value that meets business objectives.

To learn more about how we can help your business, visit maier.com, call 860-677-4581 or email bill@maier.com.

We wrote the book on getting results for business-to-business marketers.

!

informationOverview

Full-service – integrated marketing communications company Established – founded in 1971 Experienced – staff of 18 seasoned professionalsBillings – $6.2 millionEclectic – Fortune 500 and local/regional clientsProven – selected as a “Top 50 Business-to-Business Agency” by B-to-B Magazine Clients

Electrical: Health care and institutional:Bridgeport Fittings, Inc. CIGNA HealthCareGE Security - Edwards Signaling Continuing Education UniversityGE Lighting The Learning CorridorGE SupplyHoneywellHubbell Biotech and instrumentation:Hubbell Wiring Device ESA Magellan Biosciences

Thermo Electron CorporationBusiness-to-business (various):CromptonGartner Information:Holo-Krome Corporate Information TechnologiesKodak Polychrome Graphics MicropatentMott CorporationOtis Elevator CompanyPitney Bowes Sonneborn, Inc. UltraCell United Technologies CorporationUTC Power Packaging:Rexam Dispensing SystemsCROWN Risdon