View
642
Download
0
Category
Preview:
DESCRIPTION
This is the presentation I used for my Figaro Digital presentation which took place on November 23 in London
Citation preview
pict
ure
cc 2
011
Yan
n G
ourv
enne
c –
http
://b
it.ly
/pic
asay
ann
5 tips for organising social media teams in large organisations
> Yann A. Gourvennec> Figaro Digital> London, Nov 23, 2011
some rights reserved (cc) 2011 – Orange – web, digital & social media 1
© 2010 Altimeter Group
2
Centralized
Distributed Coordinated
Multiple Hub and Spoke
Holistic
• Organizational Modelssource : Jeremiah Owyang
some rights reserved (cc) 2011 – Orange – web, digital & social media 3
www.orange.com/smg
2. the worldwide facebook hub
some rights reserved (cc) 2011 – Orange – web, digital & social media 4
www.timeline.orange.com
some rights reserved (cc) 2011 – Orange – web, digital & social media 5
6
merci !
some rights reserved (cc) 2011 – Orange – web, digital & social media 6
Recommended