Digital first

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Dan Martin, Chameleon Digital impact conference www.charitycomms.org.uk/events

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/CHARITYCOMMS

DAN MARTIN | STRATEGY DIRECTOR

@DANM605 | DAN.MARTIN@CHAMELEON.EU | 0774 8386217

DIGITAL IMPACT?

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Flickr: trustypics

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Flickr credits, L-R, Maffo, Abstract Gourmet, Saucy Salad, 2Tales, kimubert, alachia, TheCulinaryGeek, magpiebride, arbyreed, Renée S. Suen, pareeeric, Sam Howzit, Hobbit_71, zigazou76, moreno0101, epSos.de

Web writing

SEO CPC

Social Email

Content strategy, user research, responsive design, mobile, PET, IA, UX, CRO, re-marketing, behavioural modelling, etc…

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EVOLUTION OF DIGITAL WITHIN ORGS

DIGITAL REFRAMES

QUESTIONS

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DIGITAL REFRAMES QUESTIONS

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DIGITAL REFRAMES QUESTIONS

DIGITAL BRINGS

COMMUNICATIONS &

FUNDRAISING

TOGETHER

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COMMS + FUNDRAISING

ADVOCACY EMAIL FUNDRAISING DONATION

DIGITAL SHAPES

PLANS

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DIGITAL SHAPES PLANS

DIGITAL GIVES

YOU ANSWERS

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DIGITAL GIVES YOU ANSWERS

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DIGITAL GIVES YOU ANSWERS

DIGITAL IMPACT?

IT’S JUST IMPACT

DAN MARTIN | STRATEGY DIRECTOR

@DANM605 | DAN.MARTIN@CHAMELEON.EU | 0774 8386217

THANK YOU

ABOUT/

CHAMELEON

The Experts in Digital for

Charities.

Chameleon is a digital first

agency with creativity at its

core.

Based in Farringdon, London we

have 14 years’ experience

delivering creative and

innovative solutions that

engage and inspire in an

always-on world.

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• Audience research

• Business analysis

• Content strategy

• Information Architecture (IA)

• UX

• SEO

• PPC & Google Grants

• Social media marketing

• Email marketing

• Digital fundraising

• Conversion rate

optimisation

• Website design

• CMS development

• eCommerce

• Systems integration

• Hosting

• Application support

WHAT/

WE DO