YOUR FIRST DIGITAL

H A R N E S S T H E P O W E R O F T H E

I N T E R N E T T O S TA RT S E L L I N G YO U R

O W N D I G I TA L P R O D U C T S

Your First Digital

Product: Creating a

Digital Product 101

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Introduction•Creating your own digital product is easy once you know how

•Digital sales are booming•Digital products mean instant gratification for the buyer

•Digital products are part of the trend of online education, both formal and informal

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Getting Started•If you have a topic you are passionate and knowledgeable about, it might be time to create your first digital product

•You have a computer, an Internet connection and free time-why not start your own business?

•You probably have a computer full of resources you have created over the years-why not cash in on them?

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1: WHY A DIGITAL BUSINESS?•Zero or low cost to start•No inventory•Easy to market and sell•Great demand for products such as:•Ebooks•Multimedia courses•Software

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2: GETTING STARTED WITH YOUR DIGITAL INFORMATION PRODUCT CREATION•Brainstorm topics that would be in great demand in relation to the niche or industry you work in or are passionate about

•What do beginners to this niche need to know?

•Intermediate?•Advanced?

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3: CREATING YOUR PRODUCT•Once you decide on your niche and topic, it will be time to create your product

•Choose your audience: Beginners will be a larger market than intermediate or advanced, BUT

•Advanced people would be willing to pay more for ‘insider secrets’ from a top pro

•Your product will show your expertise

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4: MARKETING YOUR BUSINESS THROUGH CONTENT•All marketing online these days is through content

•Websites and blogs are ‘free samples’ for your paid products

•Your content shows who you are and what you know

•Becoming an ebook author can be one of the easiest ways to position yourself as an expert in your niche

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5: CREATING YOUR EBOOK•There are 2 main popular formats for ebooks:

•Kindle•PDF•You can create both to sell in a range of locations

•In this way, readers can buy and read your material from any device they own

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6: CREATING LINKS AND BUY BUTTONS AND PROCESSING PAYMENTS •Once you create your Kindle and PDF books, you will need to sell them

•With the Kindle system, Amazon takes care of everything for you and you will get regular monthly payments from them.

•With your PDF file, you can sell it from your site if you create a buy button

•Then you need to create links to both your books so people can find and buy them

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7: CREATING YOUR SALES LETTER •Your sales letter is important for helping to convince people that your product is worth buying

•It shows them all the features of the product and the benefits it offers

•It is not just hype-it is a way to connect with readers to understand what is in it for them and why you are the right person to offer a solution to their problem in this niche

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8: CREATING A HIGHLY CONVERTING SALES LANDING PAGE•Once you have your sales letter, you need to create a good landing page that will promote sales

•The landing page will have various essential elements, such as:

•A buy button•Images of the product•Testimonials about the product

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9: LAUNCHING AND MARKETING YOUR PRODUCT •A beta launch to your inner circle of customers can give you valuable feedback so you can tweak the product to improve it

•It is also a chance to get testimonials•A soft launch helps you work out any issues with the sales and downloads

•A hard launch is a full rollout when you market in a range of places

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Conclusion•Digital products are easy to make if you are organized and know your niche

•If you are the kind of person others are always coming to for help and advice, you can start earning money through your digital products

•Customers are looking for insider information and real solutions-you are guaranteed to make money

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For more information•For more information on how to create your own products to sell online to keep 100% of the profits, visit:

•http://eternalspiralbooks.com/myproduct