Darren visual cv 2013

Meet Darren

Darren Choo’s Visual CV 2013

Some Basics

Married

2 kids

Degree: Business Admin

My past Experiences…

201120102009 199919951993

Radio Media Sales Research Support

Media Syndicated & customised

Market Research (MR)

MR, Data warehouse, Analytics & Campaign Mgt

MR & Churn Mgt

MR, Loyalty, CRM & CLM

MR, Social Media & Innovation

2002

Agency/ Client/ User

Experience

Current Experience

Social CRM

Database Marketing

Market Research

Retention

Cross Product Bundling

Broad Range including – Product Management, CRM, Operations, Sales, Social Customer Service, Social Rewards, Social Media Crisis Handling, MR etc

Customer Policies

Joining the dots

Examples of Strategic Projects

StarHub Community

Advocacy Gold Award

Vision & Breakthrough

Execution

Examples of Strategic Projects

StarHub Social Hub (Mission Control)

Social Media Management

Champion a cause

Examples of Strategic Projects

Cross Product Bundling

Home Hub

Collaboration & Tenacity

Examples of Strategic Projects

Evolving Market Research

On the forefront

Examples of Strategic Projects

Analytics

Analytical

Most endorsed for Analytics

I enjoy speaking and sharing ideas…2003 - Presented in a KL Seminar on Consumer Insights organized by IQPC 2004 – Presented in a Consumer Insights seminar in Singapore organised by Marcus Evans (best speaker)2005 – Presented in a Consumer Insights seminar in Singapore organised by IQPC2007 – Presented at Marketing Analytics 2007 Conference by K2B2009 – Presented at Global Markets Intelligence and Insights by Marcus Evans2011 – Presented at Asia Insight Seminar on Innovation2013 – Presented in LiNC, San Francisco 2013 – The Science of Social World Tour, Singapore2013 – Shopper Marketing – Evolution of Marketing Insights2013 – Content Strategy & Strategy Conference 20132013 – CEM InFocus, Malaysia2014 – Social CRM Seminar, Singapore

Influential

I enjoy speaking and sharing ideas…

Some Media Mentions…..

Thought Leadership

What others said about me…

Source: Linkedin Recommendations

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