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Presentation given within Second Life to the CPA of Australia, October 2008, at their Annual Convention.
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Lee Hopkins
VIRTUAL WORLDS
CPAs
of what you think you know about virtual worlds is wrong
! Social Media Ethos
Truth
Trust
Transparency
Accountability
3D
connect
keep in touch
around the world
Virtual Worlds
2.0 It is...
teams &productivity& oxygen
3D Second Life
2.0 Case study
2.0
• Truth, Trust, Transparency & Accountability
3T&A communication
universe:
• Innovate or die
• Increase productivity
• Oxygen from outside
Innovation is driving change
CPA issues
of what you think you know about virtual worlds is wrong
of all statistics in presentations are made up
“ !?! ”
Lee LaperriereIsabella Scheflo
Penny Cazalet
Better Communication Results
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