Classified Advertising 2.0: 10 ideas for today and tomorrow

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Paul Harrison, Managing Partner of Carve Consulting (http://www.CarveConsulting.com) recently addressed the ONREC Newspaper 2009 conference in London. At the conference - focussed toward publishers, media owners and classified sales directors - Paul looked at the challenges facing recruiters, advertisers and candidates, and suggested 10 ideas of strategies to adopt and new revenue streams to pursue. The presentation itself it not very descriptive - please get in contact if you'd like to participate our free webinars (webinars@carveconsulting.com)

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Classified Recruitment 2.010 ideas for today and tomorrow

When a 14 year old kid can blow up your business in his spare time, not because he hates you but because he loves you, then you got a problem.

10 ideas for today and tomorrow • Hand picked jobs for me• Event-based publishing• Twitter •mRecruitment has arrived (finally) • APIs & Mashups• Communities and Peering • Free Ninety Nine• User generated content... And Crowd

sourced classifieds?• Farmers, Hunters and Making buying easy• Social shopping – or “Burn the boat that

bought you”?

10 ideas for today and tomorrow • Hand picked jobs for me• Event-based publishing• Twitter •mRecruitment has arrived (finally) • APIs & Mashups• Communities and Peering • Free Ninety Nine• User generated content... And Crowd

sourced classifieds?• Farmers, Hunters and Making buying easy• Social shopping – or “Burn the boat that

bought you”?

10 ideas for today and tomorrow • Hand picked jobs for me• Event-based publishing• Twitter •mRecruitment has arrived (finally) • APIs & Mashups• Communities and Peering • Free Ninety Nine• User generated content... And Crowd

sourced classifieds?• Farmers, Hunters and Making buying easy• Social shopping – or “Burn the boat that

bought you”?

10 ideas for today and tomorrow • Hand picked jobs for me• Event-based publishing• Twitter • m Recruitment has arrived (finally) • APIs & Mashups• Communities and Peering • Free Ninety Nine• User generated content... And Crowd

sourced classifieds?• Farmers, Hunters and Making buying easy• Social shopping – or “Burn the boat that

bought you”?

mRecruitment has arrived (finally) •

10 ideas for today and tomorrow • Hand picked jobs for me• Event-based publishing• Twitter •mRecruitment has arrived (finally) • APIs & Mashups• Communities and Peering • Free Ninety Nine• User generated content... And Crowd

sourced classifieds?• Farmers, Hunters and Making buying easy• Social shopping – or “Burn the boat that

bought you”?

10 ideas for today and tomorrow • Hand picked jobs for me• Event-based publishing• Twitter •mRecruitment has arrived (finally) • APIs & Mashups• Communities and Peering • Free Ninety Nine• User generated content... And Crowd

sourced classifieds?• Farmers, Hunters and Making buying easy• Social shopping – or “Burn the boat that

bought you”?

Communities and Peering

10 ideas for today and tomorrow • Hand picked jobs for me• Event-based publishing• Twitter •mRecruitment has arrived (finally) • APIs & Mashups• Communities and Peering • Free Ninety Nine• User generated content... And Crowd

sourced classifieds?• Farmers, Hunters and Making buying easy• Social shopping – or “Burn the boat that

bought you”?

10 ideas for today and tomorrow • Hand picked jobs for me• Event-based publishing• Twitter •mRecruitment has arrived (finally) • APIs & Mashups• Communities and Peering • Free Ninety Nine• User generated content... And Crowd

sourced classifieds?• Farmers, Hunters and Making buying easy• Social shopping – or “Burn the boat that

bought you”?

Crowd-sourced classifieds?

10 ideas for today and tomorrow • Hand picked jobs for me• Event-based publishing• Twitter •mRecruitment has arrived (finally) • APIs & Mashups• Communities and Peering • Free Ninety Nine• User generated content... And Crowd sourced

classifieds?• Farmers, Hunters and Making buying easy• Social shopping – or “Burn the boat that

bought you”?

10 ideas for today and tomorrow • Hand picked jobs for me• Event-based publishing• Twitter •mRecruitment has arrived (finally) • APIs & Mashups• Communities and Peering • Free Ninety Nine• User generated content... And Crowd

sourced classifieds?• Farmers, Hunters and Making buying easy• Social shopping – or “Burn the boat that

bought you”?

Community & Content led, wins

* CarveConsulting.com/blog* Slideshare.net/CarveConsulting * LinkedIn.com/in/PaulHarrison* Twitter.com/CarveConsulting

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